The WinBack Marketing Podcast
There's gold buried in your lost customers, and this podcast is dedicated to helping you mine that gold. You'll hear sales and marketing thought leaders sharing their best customer winback strategies and stories. You’ll learn how they scaled B2B revenue without customer acquisition costs, optimized customer retention and grew market share. Lost customers are low hanging fruit and it’s my hope that these customer winback success stories will inspire you to reap the revenue lying dormant in your own lost customers.
The WinBack Marketing Podcast
Process and Winback with Adi Klevit
•
Dan Pfister
This week, I welcome Adi Klevit, the founder of Business Success Consulting Group, to the show.
In this episode, Adi shares her expertise in creating, documenting, optimizing, and implementing business processes. She also discusses the untapped revenue potential of past clients and shares compelling stories of successful winbacks. Adi also highlights the importance of seeking customer feedback, and embracing and learning from negative feedback.
00:51 The Gold Mine in Existing Clients
01:30 Winback Success Stories
04:55 The Importance of Client Feedback
06:34 Strategies for Effective Client Follow-Up
10:54 Common Winback Mistakes
12:09 Final Thoughts and Contact Information