Brand and Butter
The straight-talking branding podcast for people building brands that actually mean something.
Brand and Butter breaks down how psychology, strategy and cultural shifts shape the brands people actually choose. Host Tara Ladd (founder of Your One and Only) gets inside the real influence of branding... how behaviour, culture and design change the way people see, think and buy.
Sometimes funny. Always honest. Never dull.
Because understanding behaviour changes everything.
Your One and Only is a culture-led branding studio building brands that breathe with culture through psychology, strategy and design.
Podcasting since 2023 • 99 episodes
Brand and Butter
Latest Episodes
You Don't Have a Marketing Problem.
Most businesses think they have a marketing problem. They don't. They have a brand problem, and the reason nobody's fixed it is because nobody's explained what brand actually is. In this episode, I map the shift that's been happening in the mar...
•
Episode 98
•
33:52
When Your Brand Looks Right But Feels Wrong
Your brand can look damn good and still feel invisible, and that’s one of the most frustrating places to sit as a business owner. We’re talking about the moment the branding is done, the visuals look top tier, the socials are consistent… yet th...
•
Episode 97
•
26:08
Brand Identity Is Not What You Think
Brands don’t break all at once, they drift. When culture, economics, and identity shift, the story you’ve been telling can turn from engaging to empty, and fixing your logo won’t save it. We dive into why the brand you think you built isn’t the...
•
Episode 96
•
41:47
Reading Beneath The Brand Surface
When the market feels off and the metrics look 'fine,' something deeper is usually broken. In this episode, I dig beneath the surface to show how stressed consumers, shifting identity, and fast-moving tech have quietly changed the rules of bran...
•
Episode 95
•
30:36
When Culture Rewrites Your Brand
What happens when the world rewrites your brand without asking? This episode I'm cracking open how semiotics (those everyday signs, symbols, and cues) shape what people think you mean, not what you intended. See how cultural context silently re...
•
Episode 94
•
31:58
