DISCOVERED Podcast

DISCOVERED is a product discovery podcast from Athos Commerce, featuring conversations with the brightest minds in ecommerce. Originally launched by Klevu, Discovered continues to explore what drives smarter product discovery and profitable growth—through AI, search, merchandising, and modular commerce strategies.

Part of the broader Discovered community (including events, media, and more) the podcast brings together digital leaders, partners, and practitioners to share real-world insights, not just theory.

If you’re building for performance, this is where the conversation starts.

Guest

Jacob Bennett

Jacob Bennett, Account Director at Addesu, is a data-driven digital marketer who combines a background in computer science and analytics with nearly eight years of paid media experience . He specializes in helping brands move beyond vanity metrics like ROAS to connect clicks to real, measurable business value . By leveraging automation and deep data rigor, Jacob focuses on building profitable, long-term acquisition strategies rooted in first-party data and CRM integration .

https://www.linkedin.com/in/jacob-bennett-08b53a17a/

Guest appearance on:

Episode 3: Is Your ROAS Lying to You?