Channel Automation Podcast

Unveiling the Secrets of Lead Conversion: A Conversation with Brian Hafer

Channel Automation

Welcome back to another episode of Channel Automation! In today's episode, our hosts Steven White and KC Urias are joined by special guest Brian Hafer, an expert in lead generation and channel automation.

As COVID-19 continues to reshape customer behavior, businesses are faced with the challenge of adapting to new online processes and effectively responding to leads. Join us as we delve into the strategies and technologies that are revolutionizing lead generation, communication, and conversion rates. We'll discover how leveraging automation and data-centric approaches can drive success in industries like automotive, home improvement, and more. 

Get ready for an insightful conversation about the importance of understanding customer behavior, cultivating mutually beneficial relationships, and optimizing campaign management. Plus, Steven has a spicy question for Brian about who is ultimately responsible when lead conversion issues arise. Stay tuned for an episode packed with valuable insights and practical tips on channel automation in the modern era. Let's dive in!