
Channel Automation Podcast
Learn about the techniques that convert leads by tuning in weekly to hear from the Channel Automation team and guests! We interview industry experts as well as talk about the latest advances in marketing automation.
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Channel Automation Podcast
From Programming to Call Centers: How Automation Impacts Outbound Contact Rates
Welcome back to another exciting episode of "Channel Automation"! In today's episode, our hosts, Steven White and KC Urias, are joined by a special guest, Jason Shatzkamer. Jason is going to share his fascinating journey of combining computer programming and call center expertise to tackle various challenges in the industry.
Throughout the episode, Jason will delve into how he noticed problems in a specific situation and took it upon himself to find solutions. He collaborated with others, collected data, and developed a software product aimed at automating tasks that he himself would handle if he were in the same position.
One of the key issues highlighted by Jason is the lack of a reliable source for staying updated on carrier navigation and compliance with new laws, which is causing businesses to struggle in connecting with people due to carriers blocking their calls. He poses the question of what the best solution is for businesses facing these obstacles.
Furthermore, Jason will discuss how his product is constantly evolving and improving. He uses dashboards to identify and solve issues, incorporates customer feedback to add new features, and emphasizes the fulfillment he finds in this process.
Another topic explored in this episode is the challenges businesses face with contact rates and the emergence of companies claiming to reverse damage to these rates at high costs. Jason disagrees with the notion that all contact rate problems are due to certain protocols and spam issues, and he shares his perspective on the matter.
As the episode progresses, Jason reflects on his role as both a programmer and a call center guy, highlighting the independence and freedom that programming provides. He also addresses the complex networks and lack of centralized answers in the telecom industry, unveiling his knowledge and expertise in this area.
In closing, our hosts and guest discuss the importance of providing a respectful experience for consumers to achieve better contact rates and presents recommendations and automations that align with this principle.
Stay tuned for an insightful conversation, filled with actionable insights and thought-provoking perspectives. And don't forget to subscribe to the podcast for more valuable tips on marketing, call centers, dialer strategies, and much more. Let's dive right into this episode with Jason Shatzkamer!