Reside Platform Podcast
Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management, and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.
Reside Platform Podcast
The Agent Who Quit Selling 100 Homes to Build Something Better with Brandi Fugate
Brandi Fugate built Private Label Real Estate by doing the impossible—she walked away from selling 100 homes a year to become a full-time broker and team leader. In this episode, Brandi shares her journey from mortgage lending to real estate, how she scaled her indie brokerage by 370% in one year through relentless recruiting, and the systems that allow her to be home by 3 PM every day while her team projects 500 transactions for 2026. She reveals her playbook for working online leads (especially realtor.com and Zillow), why LP MAMA is superior to quick ALM calls, how she onboards new agents in just five days with "Hello Week," and why spoiling agents with white-glove support is her competitive advantage. Brandi also opens up about caring for her 97-year-old grandmother with dementia and how building a business that supports life—not consumes it—became her mission. If you're a producing agent wondering how to scale without burning out, or a broker looking for a recruiting and systems blueprint, this episode is pure gold.
Chapters:
- (00:00:00) - Why Most Agents Can't Scale Past 100 Deals—And What Brandi Did Instead
- (00:02:48) - From Mortgage Lending to Real Estate Success
- (00:05:42) - Opening Private Label Real Estate
- (00:09:47) - Working Online Leads: Realtor.com and Zillow Strategy
- (00:12:23) - The Decision to Exit Production for Family
- (00:15:18) - Recruiting 370% Growth: The Numbers Behind the Scale
- (00:19:12) - Culture First: What Brandi Looks for in Agents
- (00:22:47) - Hello Week: Five-Day Agent Onboarding System
- (00:27:38) - LP MAMA vs. ALM: Why Longer Calls Win
- (00:32:18) - Building a White Glove Admin Team with VAs
- (00:37:22) - Pod System and Future Leadership Development
- (00:40:15) - Final Advice: Keep Recruiting and Implement Fast
Links and Resources:
- Website
- Brandi Fugate on LinkedIn
- Reside Platform
- Reside Platform Website
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