Cleaning Business Life
🎙 Cleaning Business Life
Welcome to Cleaning Business Life, the real-talk podcast for cleaning business owners, solo cleaners, and aspiring entrepreneurs who want to build profitable, sustainable cleaning companies.
Hosted by Shannon Miller & Jamie Runco, this show dives deep into cleaning industry trends, marketing strategies, client management, hiring and training, systems and automation, and the real stories behind running a cleaning business.
Whether you’re in residential cleaning, commercial janitorial, Airbnb turnovers, or move-out cleanings, you’ll find actionable advice, insider tips, and inspiring interviews from cleaning pros who’ve done the work.
Each week, we talk about what really happens behind the mop — from growing your client list, to raising prices, handling burnout, and creating freedom through your cleaning business.
If you’re ready to learn, grow, and take your cleaning business to the next level — hit play and join the Cleaning Business Life community today.
Want to get a hold of us? Please email us at cleaningbusinesslife@gmail.com
Cleaning Business Life
Episode #18 - Back to School Marketing Ideas
As school starts back up, it's the perfect time to ramp up your marketing efforts for your cleaning business. Join Kimberly and Shannon on the Cleaning Business Life Podcast as they share some easy and effective ideas to market your services and attract more business.
1. Teacher Appreciation Day: Consider participating in events hosted by the PTA or Chamber of Commerce where you can distribute flyers to show your support and offer special deals for teachers.
2. Local School Sponsorship: Sponsorship opportunities at local schools, like putting up banners, can increase your visibility and reputation within the community.
3. Educational Content: Share blog posts and tips on social media about the benefits of a clean home for productivity, especially in home work areas or offices.
4. Sanitation Tips: Provide tips for keeping homes clean and sanitized, especially during cold and flu season.
5. Visual Marketing: Use before-and-after photos to showcase your cleaning results, but ensure you have the necessary permissions before posting.
6. Email Marketing: Collect email addresses from potential clients and send out regular updates and promotions.
7. College Dorm Cleaning: Offer special cleaning services for parents of college students or collaborate with local colleges to provide cleaning services for dormitories.
Listen to the full episode for more detailed insights and ideas to kickstart your back-to-school marketing campaign!
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Thanks for tuning in to Cleaning Business Life, the show where we pull back the curtain on what it really takes to start, grow, and scale a thriving cleaning business without burning out.
Every episode is packed with tips, stories, and strategies you can put to work right away—because you deserve a business that works for you, not the other way around.
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📌 Website: kleanfreaksuniversity.com
Want to go deeper? Join the Maid to Prosper membership inside Klean Freaks University and get access to my library of 55+ courses, live coaching, and the support you need to build your dream business. Visit kleanfreaksuniversity.com to learn more.
Until next time—keep showing up, keep sh...
Cleaning Business Life Podcast
( We are Now looking for sponsorships) Email us @ cleaningbusinesslife@gmail.com
For some of us, school has already started. But for the rest of you School starts right after Labor Day, the holiday that celebrates our workers here in the United States.
So Kimberly and myself wanted to come up with some easy opportunities to market yourself and get more business.
1. Teacher Appreciation Day:
This is usually hosted by the PTA or your local Chamber of Commerce. For a fee you can put flyers inside all the goodie bags.
2. Local School Sponsorship:
Shannon has done this with the local Highschools, it is usually 500.00 to put banner up and banner costs.
3. Posting Educational Content:
Share blog posts and helpful tips to teachers/mom's. Also mention that having a clean home can help with productivity. Organization is great to help with "Home work" Areas/Offices.
4. Sanitation Tips for when the cooties come around
5. Create a visual:
We know that a picture is worth a 1000 words. So lots of before and afters. Make sure you get a media release before you post or you may have to remove them. And in some cases you can get sued.
6. Email Marketing:
You should always be gathering all those emails when you get the call.
7. Local Colleges: Dorm Room Cleaning, you can offer to the parents who have kids in local college dorms or you can clean for the college themselves.
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