Cleaning Business Life
🎙 Cleaning Business Life
Cleaning Business Life is a podcast for cleaning business owners who want more than tactics — they want clarity.
Hosted by industry leaders Shannon Miller and Jamie Runco, this show explores the real decisions behind building a sustainable, profitable cleaning company: pricing, leadership, systems, boundaries, and growth without burnout.
This isn’t a beginner podcast.
It’s for owners and operators who are already in the business and ready to think differently about how they run it.
If you’re tired of noise, hustle culture, and surface-level advice — and you want grounded conversations rooted in real industry experience — you’re in the right place.
Want to get a hold of us? Please email us at cleaningbusinesslife@gmail.com
Episodes
214 episodes
Stop Selling Time. Sell the Scope of Work ~ Holly Moore | Ep. 207
What does it really take to build an $11.5 million cleaning company?In this episode of Cleaning Business Life, Jamie Runco and Shannon Miller sit down with Holly Moore, founder of Maids & Moore, creator of The Cleaning Software, Foun...
From $100K to $2M: The Systems Behind Growth | Ep. 206
Growth is exciting—until it starts breaking everything underneath it.In this episode of Cleaning Business Life, Shannon Miller and Jamie Runco discuss the scaling pains that every cleaning business owner eventually faces as their company...
Stop Being Needed: The Growth Trap That Keeps Cleaning Business Owners Stuck | Ep. 205
At some point, every cleaning business owner faces the same uncomfortable reality:The business can't run without them.The phone rings? They answer it.A cleaning tech has a question? They answer it.A client has an iss...
Invisible Businesses Don't Get Referrals | Ep. 204
Most business owners think they have a marketing problem.Sometimes they have a visibility problem.In this episode of Cleaning Business Life, Shannon Miller and Jamie Runco tackle a topic that many entrepreneurs struggle with but r...
We Made It to 200 Episodes | What We Learned Along the Way | Ep 203
200 Episodes. Thousands of Downloads. Countless Conversations.When Shannon Miller started the Cleaning Business Life Podcast, the goal was simple: create a place where cleaning business owners could have honest conversations about...
Why Waiting to Raise Prices Is Slowly Killing Your Profit | Ep. 154
In this episode, we break down why waiting to raise your prices quietly kills your profit — even when you’re fully booked. If you’ve been putting off price increases because of the economy, the holidays, or fear of client pushback, this convers...
Move-Out Cleanings Are Not Regular Cleanings | Ep. 202
Make more money with Move out Cleanings here:https://klean-freaks-university.newzenler.com/courses/the-move-out-cleaning-ma...
WE ARE NOT THE DOLLAR TREE | EP 201
WE ARE NOT THE DOLLAR TREE.In this short but powerful episode, Shannon Miller breaks down why discounting is quietly destroying profit, confidence, and long-term stability in the cleaning industry.From fear-based pricing and legac...
Why Most Cleaning Businesses Lose Money on Move-Outs | Ep. 200
https://klean-freaks-university.newzenler.com/courses/the-move-out-cleaning-master-class-copyMove-out cleanings are one of the mo...
CBL EP 199-The Business You’re Building Should Let You Live
Happy Memorial Day.In this episode, Shannon reflects on burnout, survival mode, hustle culture, and what happens when the business you built for freedom starts consuming your entire life. A grounded conversation about exhaustion, boundar...
CBL EP 198 The La Perla Lesson
The La Perla LessonWhat does a $750 bra have to do with pricing a cleaning business?More than you think.In this episode of Cleaning Business Life, Shannon shares the unforgettable moment she learned one of the biggest lesso...
CBL EP 197 When Social Media Becomes a Second Job
Running a business is hard enough. Now add content creation, algorithms, constant visibility, and the pressure to always “show up” online.In this episode of Cleaning Business Life, Shannon and Jamie talk about the hidden burnout of socia...
CBL EP 196 From Solo Cleaner to CleanCon Speaker — Cheryl Hajjar’s Real Story
From Solo Cleaner to CleanCon Speaker: Cheryl Hajjar on Scaling, Trust, AI & Building a Real BrandIn this episode of Cleaning Business Life, Shannon and Jamie sit down with Cheryl Hajjar — cleaning business owner, coach, s...
CBL EP 195 She Wrote a Letter to the Owner… and Nothing Changed? (What This Reveals About Leadership)
What happens when an employee feels like their last option is to go straight to the owner for help?In this episode of Cleaning Business Life, Shannon breaks down the recent housekeeper lawsuits involving Kylie Jenner—no...
CBL EP 194 Case Update: Richard Lee Conkin — Jury Trial Set for 2026
Back in Episode 107, we broke down a shocking case out of Louisville, Kentucky involving a cleaning professional who was allegedly assaulted by a client she met through Nextdoor.In this quick update, I went directly into the Kentucky cou...
CBL EP 193 What CleanCon Is REALLY Like (From an Attendee Who Went All In)
Thinking about attending CleanCon but not sure if it’s worth it?In this episode, Shannon sits down with Natalie—an experienced cleaning business owner who attended CleanCon—to get a real, unfiltered perspective on what the event was actu...
CBL EP 192 Free Cleaning Gone Wrong: When “Exposure” Destroys Your Business
In this episode, I’m breaking down a situation that’s been happening more and more in our industry—and it needs to be talked about.A cleaning company gave away a free cleaning… and instead of appreciation, they got publicly torn apart on...
CBL Episode 191 Angie Zweiner: From Rock Bottom to Rebuilding Everything
In this episode of Cleaning Business Life, Shannon & Jamie sit down with Angie Zweiner for a raw and honest conversation about what it really takes to rebuild your life when everything falls apart.Angie opens up about overco...
CBL EP 190 Automation That Pays: What to Automate (and What Not To) in Your Cleaning Business
Automation sounds like the answer… until it creates more problems than it solves.In this episode, we’re breaking down what automation actually looks like inside a cleaning business—what saves you time and makes you money, and what just a...
CBL EP 189 Value vs Price: Why Clients Say You're Too Expensive...
If clients are telling you you're too expensive… it’s probably not your price.In this episode of Cleaning Business Life, Shannon and Jamie break down the real difference between value and price—and why so many cleaning bu...
CBL EP 188 Quote Without Fear: How to Price Cleaning Jobs Without Getting Taken Advantage Of
In this episode of Cleaning Business Life, we’re talking about something every cleaning business owner faces—but most never fully master: how to quote without fear.If you’ve ever walked into a bid feeling unsure, second-guessed ...
CBL EP 187 She Built a Cleaning Business AND a Nonprofit — Here’s Why it works.
Danelle Watts didn’t just build a cleaning business—she built a mission.After caring for her mother through illness, she turned that experience into Robin’s Helping Hands, a nonprofit offering free cleanings to those in need—all while ru...
CBL EP 186 Your Pricing Is Wrong (Cleaning Pricing That Actually Works)
If your cleaning business isn’t as profitable as it should be, your pricing might be the problem—but not in the way you think.In this episode, Shannon and Jamie break down the real issue behind undercharging in the cleaning industry. Thi...
CBL EP 185 Square Foot Pricing: What Works, What Doesn’t, and What Cleaning Business Owners Get Wrong
Square foot pricing gets talked about a lot in the cleaning industry…But is it actually the best way to price your services?In this episode of Cleaning Business Life, Shannon Miller and Jamie Runco break down the truth ab...
CBL EP 184 The Client Isn’t the Problem—Your System Is (And How to Fix It Before Raising Your Rates)
Most cleaning business owners think they have a client problem…But what they actually have is a system problem.And until that gets fixed, raising your rates will always feel risky.In this episode of Cleaning Busi...