Cleaning Business Life

Episode #19 - Discounts, should you give them?????

• Shannon Miller

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0:00 | 26:04

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Join Kimberly and Shannon on the Cleaning Business Life Podcast as they dive into the topic of discounts in the cleaning industry. While discounts can be tempting to attract more customers, they may not always be the best strategy for your business.

Kimberly and Shannon share their insights and experiences with discounts, including:

- The cleaning industry as a luxury service and the potential impact of discounts on your brand image.
- Challenges of using discount platforms like Groupon and the importance of knowing your margins.
- Kimberly's strategy of offering a freebie (example: oven cleaning) after the third cleaning to incentivize repeat business.
- The risk of offering too many discounts and potentially hurting your bottom line.
- The importance of community giving and supporting non-profits like Cleaning for a Reason.

Discover whether offering discounts aligns with your business goals and learn alternative strategies for attracting and retaining customers without compromising your profitability.



Community Giving is a big deal.
Pick your favorite Non for Profit.    https://cleaningforareason.org/


#cleaningforareason #purevergreen #kimberlygonzales #shannonmiller #kleanfreaksuniversity #cleaningbusinesstips #discounts #groupon #customerretention #podcast


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Thanks for tuning in to Cleaning Business Life — the podcast for cleaning business owners who want to build a profitable, sustainable company without burning out.

Hosted by Shannon Miller and Jamie Runco, each episode pulls back the curtain on what it really takes to start, grow, and scale a cleaning business — covering pricing, systems, leadership, boundaries, and the real conversations most people avoid.

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In my opinion The Cleaning Industry is a luxury service not a discounted one.

Many of us have tried to make it on Groupon. In my experience, they are difficult to deal with, ALL_OF_THE_TIME.

They have really high expectations and want to pay very little money. And they are hard cleanings.

Know your margins to be sure you are going to make money off each and every job.


Kimberly gave a discount after the 3rd cleaning. For example you would give a FREE Oven Cleaning.

Don't give too many discounts, you can inadvertently bankrupt yourself.

Coupons attract unfavorable clientele.

Community Giving is a big deal.

Pick your favorite Non for Profit.

https://cleaningforareason.org/


#cleaningforareason
#purevergreen
#kimberlygonzales
#shannonmiller
#kleanfreaksuniversity