Online Digital Marketing Today
The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.
Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.
Online Digital Marketing Today
The Business Marketing Survival Guide
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This podcast outlines a comprehensive marketing strategy for social media posts, shifting away from generic holidays toward a month-by-month action plan. Hosts Sarah and Mike identify four critical trends, emphasizing the balanced use of artificial intelligence, the evolution of search engine optimization, and the necessity of channel diversification. Each month focuses on a specific pillar, such as local advertising in January, website optimization in March, and video content in September. The discussion highlights the importance of tracking leads and maintaining consistent social media engagement to humanize a brand. Ultimately, the source encourages business owners to build steady momentum by implementing one strategic change at a time rather than attempting a total overhaul.
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