Online Digital Marketing Today
The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.
Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.
Episodes
62 episodes
AI For The Digital Marketing World
Join me and my guest Reed Hansen as we discuss the use of AI for both digital agencies and businesses. Reed will cover: What are 2–3 AI tools or tactics that service-based businesses should be using right now to grow faster, What busin...
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55:14
Leveraging Social Media for Business Growth with Jason McDonald's Strategies
In this podcast episode our team outlines Jason McDonald's Social Media Marketing Framework, which guides businesses to use social media strategically for growth by acting as the "life of the party." This framework emphasizes understandi...
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13:25
Effective Google Business Profile: Postings, Photos, and Review Responses
This podcast is an excerpt from a discussion effective online marketing strategies for businesses. The hosts outline key aspects of a strong online presence, including the importance of varied and regular social media content
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12:49
Business Stories: Reputation As A Strategic Currency
This podcast deep dive episode emphasizes the significance of a business's online reputation, particularly its Google Business Profile, as a crucial storytelling tool. Through anecdotes and statistics, the host illustrates how actively e...
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9:57
Innovative Content Marketing Examples
In this deep dive podcast we review the ebook from the Content Marketing Institute that presents 35 diverse examples of impactful content marketing from various B2B and B2C businesses. It showcases innovative content types and tactics...
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15:52
AI Prompt Engineering: A QuickStart Guide
In this episode we will be analyzing Tina Huang's "AI Prompt Engineering QuickStart Guide" which emphasizes the critical role of well-crafted prompts in maximizing the output quality of AI models like ChatGPT. In this guide it break...
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17:05
Prompt Engineering and ChatGPT for Digital Marketing Agencies
This podcast outlines a structure designed for digital marketing agency professionals interested in leveraging prompt engineering and ChatGPT. The proposed episode will explain prompt engineering, showcase its practical ...
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12:10
Optimizing Webpages: MECLABS' Guide to Customer Conversion
WOW! Get ready to discover something INCREDIBLE that's transforming how businesses connect with their customers! In this Podcast the team reviews text that introduces MECLABS Institute, the parent organization of MarketingSherpa and MarketingEx...
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21:39
"What's In It for Them?" by Joe Polish - Book Review
Ever had that gut-wrenching feeling when you're networking... like you're just another person trying to "get something" from someone? Joe Polish, one of the most connected entrepreneurs in the world, discovered something that's about to ...
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19:00
ChatGPT Prompt Mastery: A Quick Guide
This Deep Dive by our Podcast team provides the listener with usable points from Oliver Theobald's "ChatGPT Prompts Book" and serves as a comprehensive guide to utilizing the AI language model ChatGPT effectively. It introduces ChatGPT, explain...
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21:07
Why More Traffic Doesn’t Mean Better Leads
In this episode my podcast team focuses on a document that summarizes the key themes and insights from the B2B Rocket blog post, "The Lead Gen Paradox: Why More Traffic Doesn’t Mean Better Leads." The article addresses the common misconception ...
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14:17
Local Business Directories: A Community Growth Strategy
This Podcast has been provided from a transcript that outlines the benefits of local businesses creating community directories. EarningCoach Marketing explains how this strategy helps businesses become trusted community resources, boosting thei...
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20:20
THE SECRET TO UNLOCKING B2B GROWTH
The Go-To-Market Cheat Code" explores the power of strategic partnerships in B2B sales, challenging traditional digital marketing approaches. It suggests that trust and relationships are critical for sustainable growth, especially as buyers bec...
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18:46
AI Business Trends 2025
AI Business Trends 2025This Deep Dive highlights the increasing use of AI-powered customer agents to enhance customer service. These virtual assistants, such as those used by Best Buy, expedite issue resolution and pr...
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7:20
Evolving Digital Marketing Strategies: "The Everysearch Era"
This "Deep Dive Podcast" discusses the evolution of digital marketing, highlighting the shift from a linear marketing funnel to an "Everysearch" approach. This new paradigm emphasizes understanding consumer behavior across all searchable...
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14:11
Optimizing Your Google Business Profile
This podcast focuses on the importance of optimizing a Google Business Profile (GBP) for local businesses. It emphasizes the benefits of regular updates, highlighting increased visibility, customer engagement, and revenue generation. The text s...
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25:31
Social Media Marketing Strategies for Small Businesses in 2025
This "Deep Dive" comprises three main sections focusing on social media marketing strategies for small businesses. The first section emphasizes the numerous benefits of social media marketing, including enhanced brand visibility, targete...
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21:24
Landing Local Clients: The Attention-First Method
This Deep Dive Podcast, "The Attention First Method," ( a guide shared by David California) presents a strategy for local marketing agencies to acquire clients without cold-calling. The core concept involves showcasing local businesses o...
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14:41
Mastering Marketing Efficiency with the 80/20 Rule
This podcast episode discusses Perry Marshall's book, 80/20 Sales and Marketing, which explains the Pareto Principle (80/20 rule). The core concept is that 80% of results stem from 20% of efforts. The episode details how markete...
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17:38
"Super Fans" book review by Pat Flynn
Pat Flynn's Super Fans book advocates for cultivating a loyal customer base who become brand advocates, not just buyers. The book emphasizes building genuine relationships to foster long-term engagement and support. Flynn...
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7:22
AI and the Future of Digital Marketing
This episode of Online Digital Marketing Today explores the impact of artificial intelligence (AI) on digital marketing.The first two sources analyze how AI is automating tasks, improving data analysis, and personalizing campaigns, ultim...
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8:41
The Start Of 2025 and a Review Of "Big Goals" by Caroline Miller
I thought that this subject was perfect for the start of a New Year. Caroline's approach is quite unique and is worth following. Please take the time to listen and if you enjoyed this episode please subscribe to our channel.Caroline Ada...
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25:18
2025 State Of digital Marketing
This Podcast Deep Dive analyzes the impact of artificial intelligence (AI) on digital marketing in 2024 and forecasts its continued influence in 2025. It examines key trends such as the rise of short-form video, the importance of firs...
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19:07