The Arden Yoga & Wellness Podcast
Welcome to the Arden Yoga & Wellness Podcast. I'm your host Kira Whitaker, Internationally Certified Yoga Therapist, Certified Health & Wellness Coach, and business owner. I'm here to offer easily digestible conversations about all things wellness because let's be honest, it's the wild west out there. Each week we'll have thoughtful conversations about movement, mindset, nourishment, and lifestyle. You'll get solo episodes with me and the occasional visit from some of my amazing colleagues and friends in the health and wellness space. My goal for our time together is not to confuse you and make your relationship with your brain and body more complicated; it's to equip you with insight and information that will radically change your mindset, health, and life. Let’s dive in. Connect on Instagram @ardenyogawellness
The Arden Yoga & Wellness Podcast
63. A Breakdown of the Online World and How to Best Use It with Expert Guest Meghan Smith
Forget what you've heard- social media is so much more than just selfies! In this episode, I sit down with Meghan Smith, an expert in digital marketing with 20 years of experience in operations and administration across various sectors. Today, we dive into digital marketing for local businesses and nonprofits. From harnessing the power of Google, Yelp, and social media to building a compelling website and nailing email marketing, Meghan shares it all. We talk about the critical role of online presence, using tools like Canva and Publar, and the importance of consistency and authenticity. Your digital strategy should align with your business goals and this episode is here to help!
Tune in to hear:
- Creating an optimized online presence that can act as a 24/7 hub for customer engagement
- The importance of experimenting with different platforms like Facebook, Instagram, and Pinterest to connect with your audience
- Ways to enhance your credibility and reputation with brand management
- Utilizing email marketing to stay connected with a diverse audience
Connect with Meghan:
Website: https://borobusinesslab.com/
IG: @borobusinesslab @ladiesofthelabpodcast
Podcast: Ladies of the Lab Podcast
IG: https://www.instagram.com/ardenyogawellness/
Website: www.Ardenyoga.com
YouTube: https://youtube.com/@ardenyogawellness
Join The Membership: https://www.ardenyoga.com/the-membership