Unbreakable Brands®

The Niche Advantage: How Specialization Transformed Our Business with KP & Jessie from InkPot Creative

Bethany McCamish Season 4 Episode 42

Exploring the entrepreneurial journey of KP and Jessie, the strategies that worked, the lessons learned, and the transformative power of finding a niche.

In this episode, we’ve conversed about:

  • Their origin stories from taking classes together to working together at InkPot Creative
  • The challenges and successes of working together as a couple
  • The power of a niche in business
  • Overcoming the doubts and fears when choosing a niche
  • Advice for business owners struggling to find a niche

Resources & Links to Continue the Conversation:

InkPot Creative

Discover Your Brand Personality by Taking The Free Brand Quiz

Learn more about Bethany Works® Design Agency: bethanyworks.com

Create a Stunning Psychology-Backed Brand with our Brand & Web Design Services

Enter Into Your Bespoke Brand Evolution Through Our Signature Offer, BRANDCEND™

Apply to work with Bethany as your coach through The CreativeCEO Mentorship

________

Secure Bethany as a speaker for your next event or experience:

bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on Instagram, TikTok, and LinkedIn

Connect with Bethany: