Unbreakable Brands®

Breaking Into the Luxury Market: 3 Priorities before the Price Tag

Bethany McCamish Season 5 Episode 51

Want to attract high-end clients who book you and brag about you? Breaking into the luxury market isn't about slapping an extra zero on your prices. In this episode, we dive into the 3 essential priorities you need before raising your rates, and:

  • The difference between high-end and premium clients (and why it matters)
  • What approaches DON'T work for luxury markets
  • How to market to high-end clients without feeling salesy

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