Back Roads and Bold Moves
"Back Roads and Bold Moves" is the podcast for anyone building a business far from the city lights. Hosted by Elyssa Giedraitis - rural WA mum, social media strategist, and unapologetic straight-shooter. This show is about real business talk without the buzzwords.
From social media that actually works (even with crappy Wi-Fi) to the messy reality of running a business in a small town, Elyssa dives into the strategies, stories, and bold moves that matter. Expect unfiltered opinions, rural grit, and conversations that cut through the fluff.
If you’re tired of cookie-cutter advice and want to do business your way, whether you’re on the back roads or beyond, this podcast is for you.
Back Roads and Bold Moves
Brand Messaging Part 1: Crafting Your Framework
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Welcome to part one of my three-part brand messaging series! Brand messaging is THAT important to your business that it deserves three parts.
In this part I guide you through the six-step process I recommend you take in order to set out your framework.
Grab the worksheet and get cracking on your framework as you listen to the podcast.
If you need any help, or have any questions please slide into my DM's!