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Maven Marketing with Brandon Welch
Each year, business owners spend one trillion dollars on advertising with very little to show for it. In fact, eight out of ten say they are not confident they are getting their money’s worth.
Without throwing money at advertising, how do you grow your business?
Maven Marketing with Brandon Welch is a workshop-style podcast answering real growth questions from today’s business leaders. Each episode will introduce you to the Maven Method, our straight-forward, proven approach for growing a business without wasting money on ineffective ads.
Trade the marketing lies for solid growth strategies so you can reach your big dream!
Join Brandon Welch and co-host, Caleb Agee, each week for Maven Monday and Frankly Friday!
Maven Marketing with Brandon Welch
Advice on Advice
My friend Bill is an incredible husband, business leader, mentor, Jesus follower, aviator, and friend.
I cherish his advice as much as anyone I’ve ever known…
Except for when it comes to painting. He is certifiably awful.
(Sorry, Bill. But you know it’s true.)
Similarly:
- I don’t ask my fluffy friends how to get skinny.
- I don’t ask my broke friends how to get rich.
- I don’t ask my single friends for marriage advice.
- I don’t ask my atheist friends how to get closer to God.
It’s not that I don’t love them…
I just don’t seek advice from people who aren’t qualified to give it.
You know what else?
I don’t accept their criticism either.
And neither should you.
When you get unsolicited opinions, it’s very tempting to give authority to them.
It is tempting to wrestle with the words.
It’s tempting to believe, “Maybe they’re right.”
Before you do that, ask:
- Is this person qualified to speak in this category?
- Have they actually earned this thing that you want or admire?
- Do they actually want to help?
If it’s not a resounding yes on all 3…
Smile, and go about your day.
If you wouldn’t seek their advice, their criticism has no authority, because it will send you in a direction you don’t want to go.
It’s an easy truth.
Yet, so easy to forget.
Keep your eyes on your North Star, my friend. You have everything you need to become the man or woman you’re supposed to be.
If you are accepting this advice, then I’m honored and humbled.
And if you don’t – I see that smile, and I hope you have an awesome day.
Cheers to everything you’re making happen in this world.
BW
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