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Maven Marketing with Brandon Welch
Each year, business owners spend one trillion dollars on advertising with very little to show for it. In fact, eight out of ten say they are not confident they are getting their money’s worth.
Without throwing money at advertising, how do you grow your business?
Maven Marketing with Brandon Welch is a workshop-style podcast answering real growth questions from today’s business leaders. Each episode will introduce you to the Maven Method, our straight-forward, proven approach for growing a business without wasting money on ineffective ads.
Trade the marketing lies for solid growth strategies so you can reach your big dream!
Join Brandon Welch and co-host, Caleb Agee, each week for Maven Monday and Frankly Friday!
Maven Marketing with Brandon Welch
Facebook or Google, Which is Better for Lead Generation?
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Google or Facebook? Which one actually works for lead generation—and which one is quietly draining your ad budget?
This week on the Maven Marketing Podcast, Brandon and Caleb settle the score between the internet’s two biggest lead machines. With over a decade and millions spent across both platforms, they break down what’s working in 2024 and which media fits your business best.
If you’re tired of expensive clicks with no calls…
If your Facebook leads never pick up the phone…
If you're stuck choosing between high cost or low quality…
This episode will show you how to fix the equation.
You’ll learn:
- Which platform delivers Today Customers—and which one builds Tomorrow Customers
- How to calculate real lead value (not just cost)
- Why your ad strategy should match the customer’s mindset
- When to scale Google, when to lean on Meta, and why most winners do both
It’s not about the media—it’s about matching the message to the moment. And that’s how you win.
Click play and turn your ad dollars into dependable, scalable growth.
00:00 Intro
01:08 Lead Generation Is Not (Always) The Answer
03:54 Do You Really Want the Transactional Customer?
05:49 The Mindset of Facebook & Google Leads
07:38 Google Pros
14:18 Google Cons
25:06 Facebook Ads Might Not Be What You Think...
28:00 Facebook Pros
37:24 Conclusion
29:29 We Want To Help Your Campaign
Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy
Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/
Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!
Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a