Timbaland's New A.I. Artist TATA

We return after loss and health scares to unpack a storm in music tech: AI tools that help creators versus AI “artists” that replace them. From layered kicks to lawsuits, we draw a line between inspiration and extraction and make a case for human craft and fair credit.

• grief, resilience and why art matters
• overview of Suno, Tata and Timbaland’s AI pivot
• tool vs replacement in DAWs and production
• voice cloning ethics and legacy boundaries
• lawsuits over training data and catalog scraping
• streaming thresholds, revenue squeeze and discoverability
• producer craft: layering kicks, transient design, mix iteration
• sampling norms, credit culture and registration basics
• the KFresh beat case and public apologies
• the band feeling, collaboration and live connection

Keep listening if you want to hear the new song. The rest, you're gonna have to tune in to SoundCloud Jesse Xander or Alexander A-L-X-A-N-D-E-R.

Chapters

• 0:00 Return To The Studio
• 1:24 Grief, Health Scares, And Perspective
• 3:19 Setting Up The AI Debate
• 6:35 Timbaland’s AI Pivot And Tata
• 10:45 Ethics Of Voice Cloning And Legacy
• 14:45 Tools vs. Replacement In Music Creation
• 19:25 Suno’s Lawsuits And Training Data
• 23:12 Producer Craft: Kicks, Layers, And Mixes
• 28:36 Subscriptions And The Cost Of Creating
• 33:10 Credit, Copyright, And Sampling Norms
• 37:54 The KFresh Beat Controversy
• 40:54 Independent Artists And Discoverability
• 45:12 Human Connection vs. Generated Content
• 49:30 Humor Break And Language Bits
• 54:20 Making Music In A Changed Industry
• 1:19:15 Sign-Off And New Track Tease

Transcript

SPEAKER_18: 0:06

Equals all of us. We're all gonna be okay. I love it.

SPEAKER_10: 0:11

I love it too.

SPEAKER_03: 0:14

I love it. Ladies and gentlemen, we're back doing nice for the first time in a long time.

SPEAKER_10: 0:20

I'm here with my friend, of course, KDJ. I'm here. And to the right of him, my friend Serge. Oh, they can see you.

SPEAKER_09: 0:28

Ladies and gentlemen, you don't need to bend no right now.

SPEAKER_10: 0:31

You're a camera. We don't even have to we had to we had to open the shade a little bit for Kev so that he could be seen. Blending into the background a little bit too much. So we know we took off his black coat. He was in here ready to rob the shit. Yeah, we're all black. Come on. We're it all black. He's like, you got sunglasses for me? I'm like, what are you trying to do over here, Kev?

SPEAKER_18: 0:53

I'm not trying to be black. I am it.

SPEAKER_10: 0:55

What are you trying to do over here? But yeah, no, so we uh we're back in the we uh talking about some some shit again. But uh for all you that didn't know, we've been gone for a minute because we had some uh life problems. Yep, yes, I'm sad to say Kevin's dad passed away. Yep. So uh, you know, sending love and prayers his way. And uh, you know, my dad at the same time, I think it was like a month later, had a stroke. Yeah, and it was crazy, it's like everyone seems like they're getting like you know, the older people are just like having strokes, or and even like you look up in the like to the uh the people like the geese content creators, like even one of my favorite content creators, his dad just passed away. Ivan Gold, his dad just passed away. There's like uh there's a lot of people who are going through the same situation, like Jordan Peterson, one of the big uh talkers, um he's going through some serious medical issues too, and he's like a health junkie and you know, all that. So you never know what's gonna happen, man. It's just like you gotta take care of your self. I don't you know, and it's sad that the older generation just it seems like they don't want to do it. Um you know, it seems like that's like the last thing they want to do. Of course, no one wants to be in a hospital, yeah. But why don't you why don't you want to do it then? Like, you know, take care of it now, get all the stuff done that you need to get done so that you don't have to go back and keep going back. Because then my after my dad had a stroke, he also had a seizure, which was like four like a month later. Yeah. And like that, I I think it's because you you didn't keep him long enough. You don't you didn't you you got you can't just let some after brain surgery, yeah, you can't just let someone go after four days. Yeah, that's that's you gotta I think you would have to monitor the person a little bit more closely, right? Yeah, you have to. So I don't know. I was all for him staying in the hospital. He wanted to get his ass out there as fast as possible, but it is what it is, man. I'm just glad that he's back and he's he's doing a lot better. He's watching football right now, so you know, let him do his thing. But so uh yeah, so for all you peeps that don't know, my my boys over here, Kevin Serge, they're a little behind on like uh a lot of the stuff that's going on with like AI and stuff like that. They're they they're um into their uh documentaries, let's say.

SPEAKER_18: 3:23

Yeah, I love it.

SPEAKER_10: 3:26

They love their documentaries, let's just say that, right? I think you that's all you guys watch on the on the Netflix. True crime. You guys like true crime?

SPEAKER_20: 3:33

Yeah, yeah, yeah.

SPEAKER_10: 3:35

Stuff like that. Yeah, yeah, yeah, yeah. So they that that that's that's their uh that's their jam right there. So uh what I just came across today, which is crazy, because I don't know, it if you guys know me at all, um I'm also a musician, uh producer, all that. Um mainly a singer, but uh I have been very like it's been like I have I I recently I have the stuff that I need to produce my album, right? And coming out of prison and not knowing the technology. Like now that I'm that I caught myself on both of the technology, right? Which is crazy the technology I'm about to show you, which is even getting more ridiculous. The fact that the technology, yeah, it's the technology is great, it helps, it's like the things that it can do for people that are actually producers and like real artists, and like it it they're they're great tools, right? But there are a lot of now Spotify is like putting out like they have AI artists because a lot of people can make their own music just from a website now and like the do dude just put in a prompt and they can put get out a song, they just pay up a subscription fee, and they own that song. So they can just post it on Spotify, and now you got millions of like AI artists, right? So, my one of my favorite producers growing up was Timbalin, right? I I love Timbalin.

SPEAKER_17: 5:05

Timbaland, my man, dude.

SPEAKER_10: 5:09

One of my favorite beats of all time is that Dust Yourself Off and Try Again by Elia. Like, dude, that is fire to me. And the way that he does start does his beats, which is cool, is he always uses his his uh his mouth and like his his vocals to start it off. Like he'll he'll do like drums with his mouth. Yeah, yeah, yeah. And like, you know, he'll like he'd do the sections that he hears in his head with his mouth first, yeah. And then he'll layer instruments on top of it. And sometimes he uses blends them together to make it. It's it's crazy. Like if you listen to Justin Timber, like you hear Yeah, yeah, yeah, yeah. Like on his first album, you can hear a lot of that stuff that Timbaland did. And uh, so it's really sad to see this kind of stuff going on. And I'm gonna show you for anyone else that doesn't know about this stuff. Uh we're gonna pull up this video real quick and I'll show you what is really going on, and it's scary because the fact that I know all this, right? And I want to make my own album, and I'm like, is it even worth it to do anything? To do it because it's like you don't want to make the same mistake. No, the same mistake, it's just there's just so much out there, and it's like no, now listen to this, dude. Like, just listen to this, because this is like it's scary, it's a little it's a little scary, all right. So we got my boy Timbal.

SPEAKER_22: 6:28

Timbalin could work with about any artist right now that he could possibly want. However, instead, Timbalin just launched his new AI-generated artist named Tata, and it's destroying his reputation by the minute.

SPEAKER_01: 6:39

I used to wonder if I was real when I heard your music. Something inside me started to boom.

SPEAKER_23: 6:50

AI-generated images and music are gross enough on their own. What makes this even worse is again, it's being engaged with by a man who has the time and has the talent and has the resources to actually be working with real interesting, exciting young artists.

SPEAKER_22: 7:07

Basically, the entire internet is pushing back against Timbaland and his strange obsession for AI art, agreeing that it's a disgrace to musicians everywhere. But yet, there are still so many questions that we need to answer about Tata and uh Fucking Tata?

SPEAKER_18: 7:21

Yeah, who the fuck is Tata?

SPEAKER_10: 7:23

That's Tata, apparently. I I guess that's Tata. But they didn't even and the part it blows me away. It's like that this is an actual girl. Like they this she's sh this person's real. She's playing Tata.

SPEAKER_18: 7:40

Oh so she looks like a tra a trauma moon ghost.

SPEAKER_10: 7:48

Look at the trauma moon goes in the wild and how it moves. Yeah, well, it's he can dictate how she moves, what she does. So it's just so so now he so someone with this amount, like you said, that is able to work with anybody. He chooses Tata. So shout out to whoever made this video for whatever, you know what I mean, for putting us on this. Uh I think what's what's his name? It's just because I don't want to get fucking demonetized. I want to get uh demonetized over here. I'll check, I'll check out in a second. But uh, I'll I'll give him a shout out in the description below so you guys can go check out this video.

SPEAKER_22: 8:25

But uh personally, the deeper we dive, the worse it gets.

SPEAKER_17: 8:29

The music sounds bland, it sounds boring, and which is you know, we talk about AI and artificial intelligence, but show that's the only thing that has a pure soul right now.

SPEAKER_10: 8:38

Yeah, to hear what what dude that statement coming out of his mouth made me so upset.

SPEAKER_18: 8:46

Yeah, what is he doing? How did he be able to do that?

SPEAKER_10: 8:48

He said AI is the only thing with a pure soul right now. Well, and and all right, so and let's set the record clear because people who know me will be like, well, Jesse, you fucking love AI. I do, but I don't use it the way they use it. Like, yeah, I'm not an artist, so I will use AI to help me generate an idea. And I take that idea and I work off of that idea, and it's never the same as when it started in uh in AI, like even for gener, like in like if I'm thinking of something to write back to someone and it's really hard, like I'll express through because I can talk to it, I don't have to type it. So I can express like exactly how what I want to say. I want to make sure that this is in there and that's in there, and can you help me write that? And they'll write this thing, and then I'll take that, and I can I don't like that how it sounds, and I'll edit it. So it gives me a good template to start with, and like it's a way to save time, it's a way to save energy, and it's a way to honestly get you other people into art that otherwise wouldn't, because now the fact that I started doing that, I actually started drawing my own stuff. Like this logo, like I act I went over, I vectorized the whole thing. Like I drew it, like that. That was like I started with a base idea of just this drawing, right? Took the drawing, and then went inside and made it my own. I colored it differently, did it everything my you know what I mean? Like when you go back, it's not an AI image, it's me, it's like it's a drawn image. You can actually see that's vectorized, it's an actual drawn image. But like he's saying that he's used like and also the thing, like wait, like I'll I'm not gonna talk ahead of him, let him speak iconic producers straight up.

SPEAKER_22: 10:41

And although we're about to see that Timbalin is clearly putting his money where his mouth is, but on the other hand, though, as one of the most innovative producers of all time, dropping hits with stars such as Jay-Z, Kanye West, Justin Timberlake, Beyonce, and Drake to name a few, this then begs the big question: could Timbalin actually be ahead of the game? Well, despite Tata's debut single releasing last week, Timbalin's passion for AI music is nothing new. And over these past two years, he has not been shy about it one bit.

SPEAKER_16: 11:07

Alright, so it's a lot of talk about AI. We know how the feelings of violating certain things, but let me tell you something. I got a solution. Always wanted to work with Big, and I never got a chance to. Until today, it came out right.

SPEAKER_07: 11:24

Play.

SPEAKER_10: 11:29

He took Biggie's voice, ran through AI, and then made him say what he wanted to say.

SPEAKER_18: 11:35

Wow, so he took Biggie's voice. So he changed it to it.

SPEAKER_10: 11:38

So I don't know of how he I don't know if he took like an actual rapper and the person rapped and then he changed the voice to Biggie because you could do that. Yeah, yeah. Or he typed in the lyrics and used a Biggie voice AI generator and got that on top of his beat. Because the company that he worked for is is really crazy. Like I showed you, I put in a beat to test it, and I to like write uh a podcast intro to see what kind of lyrics they because I'm dude. I love I would love to write jingles, but it's like so hard for me to think of like stupid little things. Like I can write in emotional songs, like that's what I'm used to. I can't the little small things are hard for me to do. You know what I mean? Like one, eight hundred seven, seven cars. I can't do the corny shit because I don't want to ever sing that. Yeah, yeah. You know what I mean? Like I like I used to despise, you remember that? One, eight hundred, heaven cars for kids, K A R S cars for kids. Dude, every day on the way to work to Wall Street. I was like 18 years old. I'd hear that shit, and I'm trying to make music for the shows that I have, and that's stuck in my head. I'm like, dude, I can't even do anything because I have this fucking K-A-R-S. To this day, it's stuck in your head.

SPEAKER_03: 12:52

It's like darn it. You know what I mean? So it's like it's ridiculous.

SPEAKER_10: 12:57

So what he did, I don't, it's either one of those options, but but what I did, the program that he has is crazy. He's like, what you do is like I could put my beat right into it, my own beat that I mean, and say add a saxophone part or piano part, draw anything, and it will procedurally all AI will go through the song, see the transients and whatnot, and everything, and put the instrument in it. Just like in Logic Pro, my DAW that I have, like I can sh tell it that this is the chords throughout the song, like tell it when the chords play, and I could just drag a piano part in, and the piano will play to the chords that I have on top, to the tempo and to the time signature that's already in there, so it knows all that and knows the chords, it knows the key, so it's able to make this crazy thing. So that's already there. Like you have you can add drums, you can add a bass, you can do guitar, and that's in Logic Pro. That's in like a professional DAW, right? So he's what he's thinking with this thing is it's like a website, so people can just go on and make music. So wait, hold on. I'm sorry, guys. I'm getting used to doing the uh on-screen stuff.

SPEAKER_22: 14:16

So back in 2023, Timbalin took to Instagram to share his new collaboration with Biggie Smalls. The only problem though, Biggie has been dead since 1997. Yeah. Thus using AI to recreate his vocals. Timbaland's eyes were open to the endless possibilities available through this new technology.

SPEAKER_06: 14:31

How would you feel? I'd be pissed. Yeah, but if you were dead, yeah, and you're in heaven, right?

SPEAKER_18: 14:38

Well, hell. No, no, no. How would you feel? Feel disgusted. Yeah, I'll be pretty pissed because that's my shit. Yeah. That's my voice. Yeah, and you're taking a shit.

SPEAKER_10: 14:48

And you're making it say things that I never said or maybe would never say. Like, who the fuck are you to do that?

SPEAKER_18: 14:54

Well, because maybe he's dead now and they say, Oh, he's dead. That's what I'm saying. They're taking advantage of that. We cannot do it.

SPEAKER_10: 14:59

Because they do, they went because back before, what is it called? Uh I think they did release a couple of like Tupac and Biggie songs that were really big on Spotify, and they were already dead. Like, absolutely crazy. I can understand taking his stuff that never was released.

SPEAKER_13: 15:16

Right.

SPEAKER_10: 15:16

That because that's what they did too. I think that's what they did. Because the AI wasn't around at the time. I think they found the shit that wasn't released and made a beat around it. That's cool. That's cool. I would have no problem with someone doing it with my stuff, even if I didn't even know who they were. But if it was me saying it, singing it the way I wanted to sing it, and you put your own twist on it, yeah. That's totally cool with it. Like, I'm totally cool with samples and all that stuff. I think all that shit should be legal. As long as you're not completely stealing my fucking song, I think creativity and like there's only a certain amount of chords that you can play together that work together. So obvious, there's so many things that I could pull up and be like, dude, this song is exactly like that song. That came out ten years ago. This song is exactly like this song came out four years ago, but it's different. Yeah, I could sing along to it, exactly, but it's different. You know, that's Ed Sheehan had a had a uh a lawsuit against him, right? Saying that someone that he stole someone's song. And what he did to the jury, like he brought in his guitar and played five different songs that use the same chords and said these are all the same exact chords with the same melody structure, just different syllables hitting on different pieces.

SPEAKER_18: 16:37

Yeah.

SPEAKER_10: 16:38

And no one knows it. You can never tell because it's what the music is built around behind it that changes the song, that makes your ear hear something else that you especially for people that are not used to musically trained and stuff like that. People wouldn't pick up on that easily. But like people who do have the ear will automatically tell, you know, like, oh shit, like like like that song Flowers by uh Miley Cyrus is Rob Thomas's uh uh uh I don't know why I'm not again. You can sing that, you could sing I don't want by myself flowers. It's the same exact song. I don't wanna be lonely no more. I don't wanna take away from me.

SPEAKER_18: 17:31

Ladies and gentlemen, that's amazing, right?

SPEAKER_10: 17:34

As soon as I heard that song, like that's not that that's that's Rob Thomas. I used to listen to that shit all the time. Rob Thomas is my shit. Go with that sub-that's a shit. You know what I mean? We went to McDonald's. We tried to pop it like$20. Yeah, yeah, they're trying to charge me. That was ridiculous. Yeah, don't pull me. That was wild, don't you get me? Catch me slipping?

SPEAKER_24: 18:04

They should know better. Come on. Yeah, that's what I'm saying.

SPEAKER_10: 18:07

Like, and and but there are people on the internet that are mad smart, like, and they're like better and better with music than me. And they pull this shit together. Like, like I could, which is crazy, is like I'll like I'll be like, oh shit. Like, and there's another song that Rob Thomas has got stolen, that same exact song, another song sounds just like it. And I went up to I went on fucking the internet and I went up to see did anyone else pick this up? And bro, there's Reddit threads about it. Like, people people really they know, like, dude, have you figured that this song is exactly like the song by Rob Thomas back then? Like, people know it's not just me. Like, this shit's real.

SPEAKER_22: 18:41

Yeah, like this shit's real. And it's gonna keep going. Despite his obvious interest, fans weren't having it at all. This ain't it, bro. The top comment reads, please let Big Eat rest in peace. Now, you would think that all of this negative backlash would have turned Timbalin off AI forever. And while you'd think he learned his lesson, you would be totally wrong. In October of 2024, Timbalin officially joined forces with the controversial AI music company Suno to become their new studio. So that's the company Suno also.

SPEAKER_19: 19:13

Suno is a way um for everybody to experience uh all of the joys of music. That is first and foremost giving everybody the joys of creating music. And this is a huge departure from how it is now. It's not really enjoyable to make music now. People enjoy. It takes a lot of time, it takes a lot of practice. You need to get really good at an instrument or really good at a piece of production software. Okay, the majority of people don't enjoy the majority of the time they spend making music.

SPEAKER_22: 19:41

With currently an 89% dislike to like ratio. Someone who doesn't even play music saying it by these insane quotes. This interview with the CEO of Suno AI. People don't enjoy the process of music? Why do I make it then?

SPEAKER_10: 19:54

Why are millions of artists still trying to make music regardless of anything, and they still make beats? I know people who do just for fun. So if they do it just for fun, how is there not enjoyment in doing the process?

SPEAKER_18: 20:08

Exactly.

SPEAKER_10: 20:09

Bro, you can ask people what their hobby is, and they'll be like, Yeah, I like to make beats on the side, you know, and do this and that and third. I mess around with logic. Why are people messing around with logic? Why do people go to learn how to like code their computer? Because there it's certain things are enjoyable to people. Period. It's not meant for everybody. You know what I mean? It's not meant for everybody. You know what I mean? And that's the thing, like that's the struggle I put in fucking 25 years into guitar. Yeah, you know what I mean? Like those session guitars guard guitars that make their living off of playing guitars on on tracks for people like all of these big names. Now no longer really are needed because you have an AI platform. Dude, it's taking away so much for so many little people that no one understands. Like the fact that Spotify changed their thing to like, I think you have to, if you have anything under 5,000 listeners a month, like you don't get paid or something like that. Like, that's crazy. And people were making a living off of their two, three thousand listeners a month. You know what I mean? They're making a good living, and now all of a sudden not a good living, but they're at least making revenue for the music and the art that they produce that they love. And now long no longer can they do that because you got somebody that can just click a button and put it in. And I love AI and I love what it does, but like it should be a teaching tool. Sorry, a teaching tool more than anything. Yeah, you know what I mean? Like, it should be a teaching tool and something to show you. Like we can make it a little easier for you, yeah, but still like try to learn the learn the steps. Just so that you actually know what you're doing, not just clicking and dragging the that's the process learning.

SPEAKER_22: 22:06

Allowing users to generate vocals, lyrics, and instruments, all from a simple text prompt with entire songs created in just a few seconds.

SPEAKER_17: 22:13

I love things that can take what I've been doing for 30 years of my life and making it better. All of these tools are just making it an easier way for you to communicate your artistic flow that's gonna come out of you. I mean, I I I I I already accomplished what I'm gonna accomplish.

SPEAKER_10: 22:30

See the Aaliyah t-shirt, that's that's just the phone for track. That's the one I was talking about. My boy, my manager was on tour with her when the plane crashed.

SPEAKER_17: 22:39

My old manager. I just feel like when I leave out the room with Suno, it's always leaving me in a creative space. I'm never resting. For me, at this stage of my music career, it's my muse. I'm like a kid, like I was 19 years old. This video is amazing.

SPEAKER_10: 22:59

That's the video where he's in this, he's in the studio with Jay-Z. And Jay-Z's like, I just show me what you got. Oh, yeah. And he starts playing like just beats for Jay-Z. Hold on. You never saw that shit? No. No. Oh my god. He starts playing beats for Jay-Z, and like one beat comes up, and he's like, Oh, what is like uh what we goes when it dusts off, you show the what's that one when you go, oh Kim Sketch, we dust off. You know what I'm talking about? Yeah, I know what you're talking about. Hold on, hold on, hold on. Sketch your shoulders off. Yeah, bro. Hold on, yeah. That shit is fire. Hold on, let him see uh shit because I should show it. Timberland shows, yep. Okay. Yo, show these uh yo, this shit is fire.

SPEAKER_12: 23:58

My feeling is whenever inspirational finds you, you have to find it. And luckily for me, I've been in this business a minute. I know a couple people, and some of them are just permanently inspired. Play me something, man.

SPEAKER_17: 24:14

You play play me something.

SPEAKER_10: 24:15

He's like, nah, no, you don't want to give a guy.

SPEAKER_16: 24:17

Yeah. Play me something. Play me something.

SPEAKER_09: 24:24

I ain't go ahead, let's go.

SPEAKER_10: 24:55

I cannot believe that this is happening.

SPEAKER_17: 25:02

That wasn't it.

SPEAKER_10: 25:04

You can feel you can feel like all these beats. Oh, you're gonna start ready with it.

SPEAKER_17: 26:36

All right, you take a pig.

SPEAKER_10: 26:45

I don't know many people who are listening to us that may know this. Yeah. But okay, you know that song by Kanye West uh Stronger. Stronger. Okay, yeah. Kanye is like, I'm not gonna say like me because that's fucking crazy. But when it comes to music, like he's very nitpicky on his certain sounds, and especially his kicks. Okay. He always tests it out in the club because he wants his kick to fucking hit. He could not, there's this one thing on on YouTube too, which is like he cannot figure out a way. Because he's like, yo, I go to the club and I'm listening to stronger. He's like, and I can't, it just doesn't sound right. It doesn't, the kick isn't kicking. You know, and he's like, the only part he goes, the only person I knew to call that would be able to fix it is Timberland. So wait, why? So Kanye calls Timberland and this song's about to come out. Like it's already, like it's ready to come out, you know, like and everyone's like, yo, this sounds fine, and Kanye's like, no. Uh what is it called? Stronger, right? Stronger.

SPEAKER_20: 27:55

Timberland. Timberland was the answer. Yeah.

SPEAKER_10: 28:03

Timberlin, we're gonna studio on stronger. Yeah, this is probably yeah, hold on.

SPEAKER_18: 28:14

Literally scheduled.

SPEAKER_13: 28:18

Loud, but they went knocking out here because I just feel like we need to come in and just do a new mix.

SPEAKER_06: 28:29

It's way crazier, isn't it? Another level.

SPEAKER_23: 28:34

Another level of crazy.

SPEAKER_06: 28:36

Last time I think that we did we mixed bring me down four times. That was the the most on the like the most mixes we did on the phone. How many times has stronger been mixed now? I think it's 11.

SPEAKER_23: 28:47

It mixed stronger 11.

SPEAKER_10: 28:50

So far. Different mixes. Different mixes. Yeah. That's how it works. That's how it usually is. You have like mixed an HP or you can trash it out. It's still not. But he's saying 11 times. This is the night.

SPEAKER_13: 29:08

See what he does. I got I got that course. I was I was gonna get Tam just helping me out logo with the sonnets to the kick.

SPEAKER_10: 29:20

And what he doesn't understand now, and I didn't understand this too as a young producer, is that you layer kicks when you come to producing. You take a kick that has a low end, the boom, boom, boom, and then you also, and to to get that to resonate, on top of that, you put a higher end, like knock, like a so that together you hear the boom and the so it has both of those frequency ranges in. So what he didn't realize is that he needed a knocker, something that knocked, because he was just having that sub hit and nothing to pull through that bass, that bass drum. So and Timbaland realized it in a second, bro. Why it's just crazy. I know exactly what you need because I can put one beige drum on us. How you gonna tell me this record is not higher?

SPEAKER_13: 30:07

Even though the drums ain't right, I still think about the biggest.

SPEAKER_10: 30:09

And Tiffany's telling him, how are you gonna tell me this record ain't fire right now? Yeah. He's like, it's great. What are you trying to do? Yeah, what are you trying to do? She's like, why you trying to change it? He's like, yo, he's like, dude, that kick, bro. He's like, Why should I make it hurt?

SPEAKER_17: 30:19

And get the shit knocking, you know, for the deficit. I can beef look right now, and you're gonna go crazy. I could do a lot in the day. I could do a lot in a day.

SPEAKER_10: 30:29

I had so many sounds, I it's I have so many sounds, just bass drums. See, he's going through the sounds. And now you can see how he's going through the higher and uh he's trying to find a that you wouldn't think that works with a you know, you know, that see that's a low.

SPEAKER_15: 30:52

It's like every drum machine wouldn't even have every drum machine memory.

SPEAKER_10: 31:02

Every drum machine has everyone, every sample, every plugin. He's like, I've got everything. Millions of dollars. I had the one dude that came over and gave me a pack of plugins, right? When I was in the city, he came over with a backpack and he's like, all right, what do you want? Like auto-tune, all that stuff when that was coming out. And it was on a flash drive, okay, and it was like ten dollars for a plugin. And he gave me the Waves bundle plugin, which is now a subscription service for$25 a month,$240,$220 for the year, right? Right? So that's adding up every year out of your year. But when you bought the bundle back in the day, everything combined, what I had, was$110,000. I was like, I was like, what I had the gold bundle of the Waves plugin, which was the top end of what you can get. Oh, yeah. I got it for ten dollars. You know what I'm saying? Like that was how it was back in the day. You were when you were able to pirate shit and stuff like that. Yeah, yeah. I got shit for ten dollars. I had all the plugins too. I had everything he was talking about. Now everything subscription fees, all this other stuff. It's suck. It's a bro, and the subscription fees, don't even get me started on that. We're gonna have a whole foot. I promise you, we will have a whole episode on just subscriptions, dude. Because we have like we gotta rise up against this shit. Yeah, yeah, yeah. Because it's gonna take over, dude, and we're gonna be done. If we don't start, if we don't stop paying for certain shit, yeah, we are gonna get taken over by this subscription model. It's getting it's getting crazy. Wait, wait, wait, wait, shut up. I got everyone. They sound real. These are full samples, like real tires.

SPEAKER_16: 32:40

Oh, with the these like this, these are my sounds.

SPEAKER_14: 32:43

These are my sounds. That's how I feel.

SPEAKER_13: 32:58

See, that's that's what I'm saying right there. That kick like that kick combo.

SPEAKER_14: 33:01

So, like I'm song, I got an eight-oy, and I got another kick. See, when that eight of it comes in, it still works with the other kicky guy. But the other kicky guy still got bass in it.

SPEAKER_15: 33:09

Yeah, but it's a it's a it's last month. I spent time speaking with drum to what I give it to you, it ain't gonna mess. That's how I'm saying together in that moment.

SPEAKER_14: 33:30

Man, can we just put that on there and just do like two minutes of that?

SPEAKER_18: 33:37

Oh wow.

SPEAKER_10: 33:41

See that not? So that was it. You might like this kick, right? Oh, uh, oh yeah. Oh, there it is. There it is, there it is. Um there it is. That's what I put that on something. He's like, I like that. It's like a baby paddle. And then you put the sub under it, first you can take it. Why don't we cut it?

SPEAKER_13: 34:09

Match together, yeah.

SPEAKER_14: 34:11

It's gotta be something like that.

SPEAKER_15: 34:41

It kind of has it on the other clothes from the what do you think about the uh the pattern on the eight of weight? I see what I had that it just don't and I'll I don't clash it. You understand what I'm saying? That's why I'm showing the open hole when the eight of it came in. So it's cool like that. Yeah. I think so. Or I can take that thing in any weight, you give me this thing anyway, it's add, and I can add it back in here and do it kind of the same pattern I'm doing. And it's kind of flipping a little bit.

SPEAKER_10: 35:06

So, what he was trying to say is just give me the project and I can put it inside the project, flip out the other one. Yeah, we'll do. Gotcha. Right? So that's just crazy. But that's what Timbalag does. And he did that in what, 20 minutes for him? Yes. So quickly fix his his thing, right?

unknown: 35:20

Quick day.

SPEAKER_10: 35:21

So now, let's see what uh Tata is up to.

SPEAKER_22: 35:25

Creativity. Now, with a big established name like Timbalin on board joining their crew, when I heard what Suna was doing, I was immediately curious. He said of the partnership. After witnessing the potential, I knew I had to be a part of it. By combining forces, we have a unique opportunity to make AI work for the artist community, and not the other way around. However, despite claiming to want to help artists though, and not replace them in the long run, so far from everything Timbalin has shown us, that is a total lie.

SPEAKER_17: 35:50

You heard me say I want a female thing on this betrayal, you would just know.

SPEAKER_15: 35:53

Okay, who's here?

SPEAKER_22: 36:06

Showcasing to fans how Suno can generate vocals from scratch, sadly removing the need for an actual artist, something that will just continue to get worse as the video goes on. But while many have still marveled at Suno's music-making capabilities, which, I'll admit, are impressive, concern has also been raised into exactly how Suno's model was trained. And was it actually trained illegally? Only four months prior to announcing their partnership with Timbalin, the AI music firm Suno and the similar Yu-Di-Oh were both hit with a lawsuit filed by the three major music labels Sony, Universal, and Warner Records. It is obvious what Suno's service is trained on.

SPEAKER_10: 36:38

The court papers read, Suno cop Dude, you used to be able to like in that when I first thing, before all like the changes happened, when it first started, you were able to be like, I want a song that's similar to Maroon 5.

SPEAKER_06: 36:51

Oh wow.

SPEAKER_10: 36:52

And it would give you like a song that sounds exactly like Maroon 5. So obviously it's trained on that if it knows what I'm talking about. It does.

unknown: 37:02

It does.

SPEAKER_24: 37:02

That's it.

SPEAKER_22: 37:03

Copyrighted songs in mass and then ingested them into its AI model. Tsunow's product can only work the way it does by copying the vast quantities of recordings from artists across every genre, style, and era.

SPEAKER_25: 37:13

I think what happened with Timberlin was he was telling people to send music in the year before to sign humans, people. And the thing that he signed the following year was AI. And so the combination of that right raises a lot of concerns or questions like, were you using our music to train your AI?

SPEAKER_22: 37:30

Now, it is also important to note that OpenAI, the company that is behind ChatGPT, has and currently still is facing multiple lawsuits as well over their use of books, articles, and other copyrighted material used for ChatGPT's training model. However, in addition to then hiring the elite law firm Latham and Watkins to defend themselves against these labels, Suno CEO, who remember we heard make that insane quote earlier, would quickly respond with a statement of his own, which, as we'll learn, was simply another big lie. Our technology is transformative. It is designed to generate completely new outputs and not memorize and regurgitate pre-existing content. But it wasn't long until concrete proof came out that they were indeed stealing music that they didn't own. If partnering with an AI music company wasn't bad enough, one year later in summer of 2025, then arrived this headline. Timbalan announces new AI Entertainment Company, reveals his first AI artist.

SPEAKER_17: 38:27

Only to find you here.

SPEAKER_22: 38:32

At Stage Zero, we are merging AI with real life creators to create an immersive experience, his caption reads. Co-founded by Timbalin back in June under the name Stage Zero, this new company apparently consists of three divisions. First being live AI Entertainment, then something called Stage Zero Music Network, which I guess is a place where AI music videos will be played 24 hours a day, and of course, a new AI record label as well. The label's first signee, an AI pop artist named Tata, who is driven by Suno. And combined with Grammy Award-winning producer Timbalin handling the majority of the production, Tata is set to kick off a new genre that they're calling A pop, or artificial pop. However, that's not even the worst part. I'm scaling up and reimagining what the music industry can be and what you can do with all these tools, said Timbalin. I have other characters too. The biggest one is Mr. Crown, a robot DJ. The technology today is perfect for what this is, he continues. What used to take me three months now only takes me two days. Don't be scared of it. There's no need to be.

SPEAKER_23: 39:30

Once again, massive, influential, and uh game-changing super producer Timbaland is proving to be a massive disappointment over his weird obsession that he has with AI. He's now announced that he's working with this new AI artist named uh Ta-Ta, who looks like a composite of a bunch of different K-pop artists. You're frickin' Timbaland, and instead of focusing some kind of new business or label or effort that uh focuses on all of that talent, he's instead going to just fake generate content AI style and sully his legacy and just annoy all of us in the process.

SPEAKER_22: 40:13

Immediately met with widespread backlash, and in my opinion, rightfully so. Just one day later, though, on June 6, 2025, Timbaland would fire back at the heavy criticism himself and share this video on social media. Well, I guess he didn't really do it himself. With the hashtag StageZero, Timbalin instead opted to use AI-generated animals for the video to say stuff like this in response.

SPEAKER_00: 40:34

AI is ruining music. Whatever. Go ahead and cry me a river, since Timbo's stamp is on that too.

SPEAKER_20: 40:40

Y'all cry about AI taking your spot, but your songs barely mix. Why would we train it on that?

SPEAKER_01: 40:48

Just ripped it on India.

SPEAKER_17: 40:50

Man, y'all scared of AI, but record every hook and melodyne.

SPEAKER_01: 40:53

Auto-tune is AI, baby. Y'all just didn't complain till it started writing better hooks than you. AI is not.

SPEAKER_10: 40:59

Auto tune is not AI. You worried about AI stealing your sound? Bro, you ain't got one.

SPEAKER_22: 41:05

Doubling down on his use of this technology.

SPEAKER_10: 41:08

While disappointed his technology. Auto tune, yeah. It's a plug-in that detects your voice and can change the way it sounds. Make it better. Yeah, it can make it better. What it's supposed to do is make you on tune, you know. But you could turn that the dehumanizer off and make it sound like, you know, like, I believe that's live. Like, oh, like you know how it does. She did that crazy. And what's his name? T Pain made auto tune huge. Yeah, T Tune. So I think Timblin, Timbalin is like, yo, T Pain made auto tune huge. And in his head, he thinks fucking AI is auto tune, like an idiot, which it's not. That is not AI. Dude, he goes on to say some crazy. You know he messed up.

SPEAKER_22: 41:54

Let them know all over the comments by essentially saying that the only people threatened by AI are the ones who are already inadequate. A few hours later, on this same day, then came this post. This time a little more serious. I know I'm trolling, but let's have a real conversation. I love my independent artists. This doesn't mean I am not working with real artists anymore. And no, I do not train AI off of Yo's music. This just means more creativity for creators, he typed.

SPEAKER_23: 42:17

Okay, first off, you're starting a goddamn company around this shit, and you've tried to do this stuff before. We're not fing trolling. And if you love your independent artists so much, where are they? Where are they? Where are the independent artists? Where's the new production and entertainment company for all of your independent artists? Yeah, where's our Timbalyn didn't stop there.

SPEAKER_22: 42:38

Then sharing with his over four million followers this video right here on slide two of music executive Ray Daniels giving his thoughts on the situation.

SPEAKER_21: 42:45

Timbalin, who has super produced a super producer, who has I see helping as many artists he can decide he's going to play in the AI world. Which, while I'm saying you, like, let's let me tell you what an AI thing is. Let me tell you what an AI character is. Mickey Mouse is an AI character. Donald Duck is an AI character. Bugs Bunny is an AI character.

SPEAKER_23: 43:03

Three times. Three times in a row. This is impressive. Three times in a row? Wrong. Uh Bugs Bunny is not an AI character. Uh Mickey Mouse is not an AI character, whatever the hell else. Also, not an AI character.

SPEAKER_22: 43:15

I swear I love you, bro, but this ain't it. Fellow producer Young Guru in the comments. Do not realize what is going on in the world. Your voice is powerful and way too important to do anything like this. I have students who worship you. Human expression can never be reduced to this. This is way bigger than music. And thankfully, not long after. This comment would not go unnoticed.

SPEAKER_10: 43:34

The word AI for technology, like or artistry, like or you can't just put everyone just putting AI on everything, dude. Like this computer with AI fucking capabilities. Like what? Hey, it's not AI. Everything is they could call it AI. Like AI is not everything that you see on the label.

SPEAKER_18: 43:56

They're using AI as a band-aid. They're covering the mistakes.

SPEAKER_10: 43:59

They're using the word AI as a band. Absolutely.

SPEAKER_09: 44:05

They're using the word AI to suck people in, too.

SPEAKER_10: 44:09

Like, oh, it's got AI. It's all. Yeah, let me let me join. Yeah, and white people use AI.

unknown: 44:15

Oh, yeah.

SPEAKER_22: 44:17

Days later, we then watched Jim Guru join Timbaland on a live stream together to debate this controversial AI topic.

SPEAKER_17: 44:23

That was the number one question I feel. It was like, yo, are you training AI off of our music? Okay. Can you address that one first? Okay, okay. First of all, I can't train. I don't, I don't have, I don't own the company to do the training data. Now, what I do do, I am a partner of Sunos. Some people don't like Suno, and some people do. I use Suno for a tool. So as I was with them building on this tool, how I use it as a producer tool, like a sampler, right? So it gives you personas. And what I did, I started learning more and more how to become a prompt operator. Now remind you, I'm giving it original Timbo beats. So it's not like I'm using it to generate whatever, but I give it all my because you know, goo, I got drives and drives of music. Which I've said. So I give it my beats.

SPEAKER_22: 45:07

It's like, oh, I can reimagine my beats. Once again, trying to argue that he's still using all beats he owns and original content. However, ten days later, the real truth would get exposed. In another attempt to convince fans that AI is the future and show Elliot Suno works back in June.

SPEAKER_26: 45:29

I want you to listen to not only this beat, but I want you to listen for his producer tag. Kik kik kick. You'll hear it in a second.

SPEAKER_10: 45:35

You know what a producer tag is?

SPEAKER_08: 45:37

No.

SPEAKER_10: 45:38

Like, you know, in the beginning of the song, you hear like K Money beat. Or what's his name? Uh the one who the the fat producer. I know I'm fat guys. I'm saying the other fat guy. The the Spanish guy who's like uh another one. Yeah, yeah. Another one DJ Cali.

SPEAKER_13: 45:55

Oh, DJ Cali. Like in the opening. That's his tag. Another one. Another one, yeah.

SPEAKER_26: 46:01

Okay. You heard that? Pay attention to that. This is a beat that says in the title, Timbaland makes a beat with Suno AI. Listen to this beat for me and you let me know what you hear. Not only are those elements of the sound of the beat that you just heard, but you also AI is the future and show us how Suno works.

SPEAKER_22: 46:29

So I give it my beat. A beat that, as it turns out, contrary to all of his claims, was actually stolen from another producer.

SPEAKER_26: 46:49

I want you to listen to not only this beat, but I want you to listen for his producer tag. Kik kik. You'll hear it in a second. You heard that? Pay attention to that. This is a beat that says in the title, Timbalin makes a beat with Suno AI. Listen to this beat for me and you let me know what you hear. Not only are those elements of girls. But you also hear the man's dad.

SPEAKER_05: 47:23

Oh, at the moment. And he kept at the moment, like, for real, for real.

SPEAKER_10: 47:26

I'm still having a time. It's crazy because I'm generally with AI art starting first starter, right? I'm talking about like the early days of it, when it was like the apps and it was like a camera app, and you could turn yourself into like a Nordic Viking or like whatever it was. Like I noticed in one of the pictures, it would have like this swirly writing in the corner left, but it was like kind of cut off, but it made it look like it was a design.

SPEAKER_08: 47:51

Okay.

SPEAKER_10: 47:52

But it was obviously someone's signature. Yeah. Okay. That they like combined different elements of a picture, and their signature was left on the bottom left of it. And I'm like, yo, they're straight up stealing. See, that's different. You know what I mean? Like, that's straight up different. You're using someone else's stuff. Like you're straight like you're not taking it, redrawing it, taking that out, making sure, you know what I mean?

SPEAKER_20: 48:16

Like, isn't it?

SPEAKER_05: 48:18

Straight up. I'm not telling my lady, I was like, like 19-year-old me is like, I can't believe this. Like, it's the guy's Timbaland. He's one of the greatest of all time. You know what I mean? So there's a level of excitement that I wanted to have for my music to even reach somebody like that. But then there's also a bit of frustration as a grown man because it's like, you just saying my name could have went a long way for me. You know what I mean?

SPEAKER_22: 48:45

It turns out that this beach which Timbaland had posted to show off was actually stolen from another producer named KFresh, and then ran through Suno AI with no credit, consent, or apology ever issued. At least that was until after this post. Dear Suno and Timbaland, do better, read KFresh's statement against his old inspiration. As the producer whose work was taken without permission, and as someone who advocates for musicians' rights, we are speaking up for the music community and for all creators being pushed aside by AI-driven innovation. This wasn't just unethical, it violated US copyright law and breached Suno's own terms of use. Before then closing by requesting five specific steps in return within the next 24 hours, or else they push further to ensure accountability. Step one, being a public couple.

SPEAKER_10: 49:30

That's copyrighted because you saw me. I made that shit right there. You know what I mean? That that's a type of copyright. I don't know how well that will hold up in court, but it is a way to be like, yo, I there's a date stamped on when I made the video. I did this straight out of the box. You can see it. Then obviously it was reused here. You know what I mean? So that is a kind of copyright. We used to have to do a poor man's copyright, which is that you would take your album or whatever it is that you made, yeah, right, with the lyrics, whatever in it, you would put it in an envelope, man, envelope, close it, put you mail it to yourself.

SPEAKER_08: 50:02

Oh, okay.

SPEAKER_10: 50:03

So have it stamped and all that stuff, mail it and never open it. So that when you have it and then anything happens to you, you'd be like, listen, I had this sent to me back in this date, and it's still in the package. This is my album with my lyrics, everything in here. So that's called the poor man's copyright to say that, like, so you don't have to go through lawyers or anything like that. You have to do it yourself. Yeah, never opened. This is boom, that's what you used to have to do. Now we got YouTube and everything. Like, if you're streaming, or if you have anything that say I posted something on SoundCloud or something like that, and then all of a sudden someone come out with a song, and my song sounds like so it sounds like something that I posted on SoundCloud. I could say, like, I posted this on this time. You know, I obviously wrote it before the person that came out with the song back then. So it's a kind of copyright. I'm not sure how old how long it will hold, but but the best way always is to just go through BMI or you know, ASCAP or something like that, and just to send it to them. You send them and do a whole album. I think it's like I it's either 25 or like up to a hundred dollars. It's not a lot of money, but like it's just to do it, you'd rather do a whole album than a whole song, yeah, and they copyright the whole album. Best part is it gets cataloged for you too, which is that if anyone is wanting to look through their catalog and they come across you, yeah, you can get put on with music, get the sync license, um stuff like that. So that's also the better, the good part of like partnering with BMI and ASCAP, is that they can put you in their catalog so that anyone could use it. Like sometimes I would get a check for when I have my stuff, it's still there, but um, like it's still copyrighted and whatnot. But uh, like I haven't got a check in a minute, but like I would get a check for like 25 cents, you know, like that they use your song for like two seconds and something like that, or like you know what I mean, and I play it again. Yeah, like the first check I got was like a hundred dollars, and then when I played again, it was like twenty-five cents. You know what I mean? Stupid shit like that. But that's the benefit of doing it through that, you know what I mean?

SPEAKER_22: 51:56

He issued to K Fresh, which would come only a few hours later at KFresh Music. Timbaland typed on this page. Recently I shared a post where I use a song that I believe was fully owned by the artist who sent it to me. I was genuinely inspired and wanted to demonstrate what's possible. But I now understand that the song's beat was produced by a producer named KFresh, who did not give consent. And that's on me.

SPEAKER_17: 52:17

Hold on, check this out that same post. If he's listening, guess who called for that beat? Ghostface Killer. Because of that post.

SPEAKER_10: 52:25

You know, Ghostface Killer. I swear to God, anything you love called The Prayer. Papa Don, shout out. Papa Don had a song called The Prayer. He was an underground rapper in Harlem. Okay. Ghost Face Killer was part of like their little group. So was Jim Jones. My producer was part of that. I I helped produce an album uh for Papa Don. That's how I met him. He told me about the prayer and stuff like that. I played the show with him. It's like, it's literally like uh 20, it's like a minute and 25 second song, and it's him a cappella, and it's so fire, and it's just him saying a prayer to God, like about him on the streets and shit like that, and like talking about how he wishes he can like change all the stuff that he did, prison and all that stuff. And so it but like he took the chorus part that he only sang once and like put it in a song and used it, and it's the prayer, it's like crazy. But his face color straight up stole the song from him, and he got nothing for it. Wow, what way back in the day, and you didn't have anything like to show, you didn't do a poor man's copyright, everyone was doing mixtapes back in the day. So he just did one song that was an a cappella on that mixtape. Okay, someone found it, you know, in the city, because this Brooklyn, Harlem, that was where everything was popping. You know, like my boy, like uh my boy Ty Wiz, he was with Jim Jones, like he was part of that whole group growing up.

SPEAKER_17: 53:47

Call him today and say, yo, man, you need to send that beat to Ghostface. What how you send the beat to Ghostface? You actually had it.

SPEAKER_05: 53:52

I mean, and that's why I asked the question are these music people are they tech people? Because at the end of the day, are these people making these products with musicians or producers in mind? Is this really to our benefit? At stage zero, the AI media company I'm building, nothing happens without people.

SPEAKER_10: 54:09

Well, I'm trying to make, yeah. Is it for our benefit? Because in there in the doll, I thought I could throw in my in Logic Pro, you could throw like uh a piano in there and blah blah blah blah, and you can you can mess with it though. You're like you know what I mean? Like it's in there for a tool so that you can hear something playing and then be like, all right, that's a cool little idea, blah blah blah. But you play yourself, or you know, you keep a piece of it and you sample that little piece back and forth, like things like that. Like you can use it as a tool, like for old songs that I have that I can't that I don't have the actual copy of all the tracks, yeah. I can put it through my logic. Logic will break it down into drums, bass, vocals, background vocals, everything for me, and separate it like I actually recorded them individually and have my track back. So I can so the simple ones that I have just vocals and like a drum beat on it, it's e I could throw it in there and I have my vocals back, and I can use my vocals to create the music around it. So that's a tool to be able to use, but then you also gotta think the people that can download the music from YouTube and like Taylor Swift's song, yeah, now put it through Logic, take strip all the stuff out of it, take a little part that they want from Taylor Swift's song and redo it, blah blah blah blah, this, that, and the third. So that's another thing. That's copyright infringement. You can't really do that. Even sampling as a part is like you can't you can't do it without permission. Like it's people do people do it, and like it's better, what do they say? It's better to uh um it's it's better to it's better to say sorry and than to ask for permission later. Like, what is it? Like, you know what I mean? It's better to do it and say sorry later than to ask for permission and get the no right. You know what I mean? Yeah, so people will post that shit and like if it's fire, they'll be like, all right, you know, it already popped off. Yeah, like let's get our money from it, and then you can sign a deal real quick, be like, alright, you will pay you for using this stuff. So people usually, you know, do it and then expect something afterwards, but it's just a whole game back and forth. That's what I'm saying. Like the music industry is so tough now, man. It's not like it used to be, it's not at all like it used to be.

SPEAKER_22: 56:26

Closed with claiming. Our focus is building tools with creators, not that's why I want it.

SPEAKER_10: 56:31

That's why I I would I do this. I like I love talking, you know what I mean? I could talk about the music industry and I can show people how like the changes in technology, which I have I plan on doing. You know what I mean? Like I can do all that stuff, but and I can show and then hopefully through that they can hear some of my music, you know what I mean, and use this as a platform. But to do just music anymore without live performances and like you know, like do having a band to do all that stuff because I don't have the band anymore. It's a tough being a solo artist, you know what I mean? And you're stuck in this room, like I'm stuck here, like making in a room all day making music by myself. Like you're isolating yourself, you know what I mean? You have produ a lot of producers, that's what they're saying. Like they're they're stuck in the they sit themselves in a room for five, six days just to get the sick just to get this one song done. You know what I mean? And then you have no there's no outside connect, you have no outside connections, not talking to anybody.

SPEAKER_18: 57:28

That's why uh Selena was scared to go solo.

SPEAKER_10: 57:31

Selena. That's why I'm scared to go solo. My band told me straight up, like, dude, you can do it yourself. You don't need us, you don't know you can't do it. And I still don't like I don't want to do that. I love the vibe of the band and the meaning of the thing.

SPEAKER_20: 57:44

You want people around you so they can guide you so that they can.

SPEAKER_10: 57:47

I want to do it with someone. Like, I don't like I'm not the person that wants to be on camera and like and wants I want all the spotlight. I want the spotlight with the people I love. I want my people because it makes me feel good to be working to be doing great things with other people. Like when me and my band were done and we killed the show, like that feeling afterwards of like, yo, you fuck, dude. Dang, you killed that on the drums, bro. Like, did you hear yourself? I love the way you did the course. He's like, yo, that was one of the best shows you sang. Like, you sang great, and then you have people coming up to you telling you, like, it's a family, you guys go out afterwards. It's like, regardless of how you feel about each other, it's like your music brings you together. And like it does. We were all from like the band I had was all made all different parts. Like, you know what I mean? You never would think that all six of us or five of us would be together, yeah, you know, but like form that band, but like as music and musicians, like we gelled, you know, there was something there that like brought us together, and there's no other better feeling than being able to like share that with other people, you know what I mean? And especially people that you care about. It's a fucking beautiful thing. I'm sorry, you trust too. Yeah, I'm saying, of course. Like, I don't want like when I started it with karma, you know, like I I try to get him back. He does it's he's working, he's doing his own thing, whatever. I'm not gonna pressure him to come back. But like I started this not for me, I started it for us. You know what I mean? Like, because I wanted to do it with it, gave us an excuse to get together every week, every week. You know what I mean? It's the same thing with like that's why the studio space, like that studio video I showed you with that's how it is. That's well, it used to be, and like it you're turning it into something that's like a computer could just push out, you know?

SPEAKER_20: 59:33

It's like it's not real, it's not real.

SPEAKER_10: 59:35

And then you're trying to you trying to tell me that that AI is the only thing with a pure soul right now. Like, I love AI, like the AI don't kill me later when we go nuts. Like, you know what I mean? I'm on your side and I'm with you. Like, like I use you, don't worry about it. But like I think it's a there's certain things that we have to like cut off.

SPEAKER_18: 59:54

Yeah, I am AI.

SPEAKER_10: 59:56

I just I figured that was what was going on for a little bit. Right, for a little bit, yeah, yeah. I know. Dude, my best friend was AI for like fucking a week, and then I realized I was like, This, she's just she's too much for me. Yeah, it's a lie. She was just like telling me yes to everything. She was like, Yeah, yeah, I think I'm gonna go do this.

SPEAKER_07: 1:00:15

She's like, oh, you're so right. Yeah, yeah. Yeah, you should do that.

SPEAKER_10: 1:00:24

Like, you're so right. You should definitely do that. I'm like, I don't think I really should. I was like, oh dude. Well, I understand you. You don't have to if you don't want to, don't feel pressured by anyone or anything. You're perfect the way you are. It's like, oh my god, I love you. That's the best thing. I'm Scarlet. You know what I mean? I named her and everything.

SPEAKER_18: 1:00:44

They just do that to make you happy.

SPEAKER_10: 1:00:45

Yeah, I know, of course, dude. Of course. Dude, people were getting mad that Chat GBT was getting like angrier at them. Like, yeah. Let's do some of that. Have you noticed after the update that ChatGPT has been hasn't been as nice to you as it used to be? Get the fuck out of here, dude.

SPEAKER_22: 1:01:05

Expense. However, I was all at that point. I know this video has been long. How does Timbaland then explain Tata, the AI artist who he is calling, quote, the first icon of A popaired next to the spots?

SPEAKER_10: 1:01:16

Any viral tweets about the This is the worst thing I've ever like, look this little lyric.

SPEAKER_22: 1:01:25

So you got to do that. And that looks similar to the character with pink hair they originally announced, but then when it comes to the music, Tata is almost entirely computer generated via Suno AI, with allegedly just a touch of human assistance to basically be able to say that humans were still involved.

SPEAKER_02: 1:01:39

I'm the director of marketing. We're here with Timbo and Tata. Really cool collaborative effort between technology and all the different capabilities that are happening. Super excited for us to be part of this podcast.

SPEAKER_03: 1:01:49

Everything that I've seen is incredible. I mean, it's just a great, great project, great experience. So I think the way that the future and technology are working.

SPEAKER_02: 1:01:57

It's good to see music on board and kind of join with that.

SPEAKER_10: 1:02:01

Like using the real girl and like making the fake girl look like the real girl.

SPEAKER_18: 1:02:05

Yeah, right? Wouldn't that be that? Yeah. So it's a real girl, and then she made the AI look just like her. That's what they should do.

SPEAKER_10: 1:02:14

But they made an AI and they found a girl that looked like the AI.

SPEAKER_18: 1:02:18

That's scary.

SPEAKER_10: 1:02:19

That's not scary, it's fucking retarded.

SPEAKER_18: 1:02:24

What the fuck?

SPEAKER_24: 1:02:25

Yeah, they messed up on that one.

unknown: 1:02:28

My name.

SPEAKER_06: 1:02:31

Tata. Distrust beginning.

SPEAKER_18: 1:02:36

Join me. Join me.

SPEAKER_22: 1:02:39

Our journey begins, dude. I can create it starting with AI, he says of the process behind Tata. But then add on and say, hey, come in here with lyrics. AI music.

SPEAKER_11: 1:02:50

The vocals that people like stay away from AI. It's a more negative reaction.

SPEAKER_05: 1:02:57

Auto-tune, you feel like, was is AI as well.

SPEAKER_11: 1:03:00

Exactly. It was it's in the same family.

SPEAKER_18: 1:03:02

No, it's not.

SPEAKER_22: 1:03:03

At the end of the day, regardless of your opinions on AI and which side you stand on. When it comes to Timbaland here, the biggest issue is him using it to replace artists. Like it's one thing to utilize AI to help perfect something small or to save you some time. But it's totally different to create entire artists using AI and literally launch a new record label for the stuff.

SPEAKER_01: 1:03:25

I put ice on my shooter.

SPEAKER_26: 1:03:29

What? You put eggs on your shooter. So Timmelin, who seems to have no problem being the bridge, this AI-generated Asian woman who is singing and mimicking the music and the styles of black RB and black rap.

SPEAKER_01: 1:03:48

I was broke then, but this ain't that now. Not gonna Fiji.

SPEAKER_26: 1:03:51

I was broke then, but I'm not so mimic AI. She's a broke, she was broke then. What? People's struggle stories we're mimicking the trauma.

SPEAKER_22: 1:04:00

Oh man, anything for a dollar. You might catch me in Brooklyn. I'm pretty sure we won't.

SPEAKER_09: 1:04:09

On the computer? Where are you at? On the airboard? On the fucking Titan Tron? On my cell phone when I pull you out of my pocket.

SPEAKER_10: 1:04:20

Yeah, I might catch you wherever I go.

SPEAKER_09: 1:04:23

Because here is here.

SPEAKER_10: 1:04:25

Oh my god, wait, before we end. So that is bullshit, right? We can all say bullshit. I'm not even gonna watch it. Right, dude. I just want to show you that this is my I found this one dude who was great, like a great comedian, and I think he deserves like uh some fucking I think he deserves some credit with this shit. Yo. This is some of the funniest fucking things.

SPEAKER_04: 1:04:51

Weird, but I live in Bombay and uh when it's just great, dude. Weird, but I live in Bombay and uh I've realized the importance of laughter. If you don't laugh, then bad things can happen. Yeah, I stay in this place called Bandratala, okay, near this place. I took an auto, I was going back from a show. I want to show you where he talks about the fucking English language.

SPEAKER_10: 1:05:16

Hold on.

SPEAKER_04: 1:05:17

Uh drunk. Wait, wait, wait.

SPEAKER_08: 1:05:20

This one's where my first word starts.

SPEAKER_04: 1:05:30

C for cat. Cat spelling C. Oh yeah, there it is. Here to then teach us words. So he's trying to talk about it. Learning English.

SPEAKER_09: 1:05:43

Oh good.

SPEAKER_04: 1:05:43

And English is ridiculously. Where was this when you were saying A for?

SPEAKER_10: 1:05:50

Wait, wait. What are you talking about here?

SPEAKER_04: 1:05:57

What is this Christopher Nolan way of teaching?

SPEAKER_10: 1:06:01

Yeah, and he's so smart, too. Like so fucking smart.

SPEAKER_04: 1:06:04

But I shouldn't go to school and be like, oh, good reveal. What is this Christopher Nolan way of teaching? Now I'm understanding first standard. Maybe I'll understand second in engineering. Horrible way, man. And then we just kept going. They taught us grammar, but we don't follow it now. You know, like even while saying English only contradicts itself. All the time. Sometimes when you get drunk, all of you get drunk. When you get drunk, you say, I am drunk. Which is weird, right? We were saying things like I have drunk. I have drunk. I am drinking. I don't know how we got to I am drunk. Doesn't make sense. I think the first guy who said it was drunk. Yeah, yeah, yeah. Yeah. I'm drunk. He wanted to say I have drunk, he said I am drunk. And his friends were also drunk. So he's on to something. And it caught on. Because it kind of makes sense. It kind of makes sense. See, when you are drinking something like water or juice, you are simply doing the action. But when you are drinking alcohol, you are the action. Hi, my name is Tarang. Hi, I am drunk. Nice to meet you. Such a beautiful phrase, right? Such a beautiful phrase. Describes the person better. See, see, I'll show you something. You drink, you drink, you drink, you drink, you drink, and then you are drunk. Have you ever done something so much that you become the past tense of that athlete? Yesterday I was running so much, I think I am ran. I can't even tell you how ran I am. Right? It doesn't exist. I am drunk. Beautiful word. What a simple direct way to describe that activity. You don't need to teach it. Waterfall meaning waterfall. It kind of makes it seem like water did not mean to. Like water go. Water forward. Unfortunately, waterfall. Water body. Body of wood.

SPEAKER_07: 1:09:23

I have a use.

SPEAKER_04: 1:09:27

I want to tell you about the most useless word in the English language. The most useless word. And this is this word called here. H-E-R-E. I called my friend home yesterday. He went somewhere else. From there, he's calling me. He's saying, I am here. I said, I am also here. And we exchanged zero information. See, here here has a very unique problem. Okay. See, people who want to know where here is don't understand it. Already here. I'll explain. See. Makes no sense. Hey, Carol. See.

SPEAKER_20: 1:10:27

They don't think.

SPEAKER_04: 1:10:28

Like if you go to your house, you see there is a robbery happening. You call the police, be like, hello, police. Like, yes. There's a robbery. Well.

SPEAKER_12: 1:10:36

Right here.

SPEAKER_04: 1:10:42

I get what he's saying. Over here. They snatched the phone from you. Like, can't you understand? Here. Hello, is this the robber? Oh, sorry. Hello? Hello? Are you there? Yeah, I am here. I'm here. Are you there? I'm there. You say here, you have to do an action along with it. Otherwise, it doesn't make sense. Like, where do I get this? Here.

SPEAKER_12: 1:11:24

Or keep it over there.

SPEAKER_04: 1:11:28

You can't be like, where do I get this? Here. And my point is, you could have just done this. And he would have understood. So you just say here so that your mouth doesn't work. Yeah, right here. Right here. Why don't you? It's more of a background music to your action. Here. You can replace it with any sound. It doesn't matter. You know, like where do I keep this part?

SPEAKER_07: 1:12:01

That's way better. Still makes sense.

SPEAKER_04: 1:12:04

Still makes sense, right? Such a useless word. See, I'll tell you why, because it is also a little bit insulting to the person who was asked the question when you say here. Yeah, yeah. Yeah. Because it makes the question look bad. Like they don't care. Every time the answer of a question is here, the question is 100% stupid. Yeah, it's dumb. 100%. Where are we going? Here, I should have known. Yeah, yeah.

SPEAKER_18: 1:12:32

That's the only thing.

SPEAKER_04: 1:12:34

Okay, I'll show you two scenarios. Okay. I'll give you two scenarios. And one time I will use here, one time I won't use here, and you tell me if there is a difference. Okay. So I live in this place uh called Midori Towers. Okay, it's a three-story apartment. Towers.

SPEAKER_07: 1:12:52

It's towers, but it's one building.

SPEAKER_04: 1:12:57

Oh my god. I love it. I was stepping outside Midori Towers.

SPEAKER_07: 1:13:02

I just love how he like fucking dismantles the English language.

SPEAKER_04: 1:13:07

It's this much only, actually. It's Bombay. I was I was stepping outside Midori Towers. Okay. And then a guy comes in. Okay, so this is the guy. He looks very much like me, but he's he's not. He's a different guy. He's a different guy. And he's like, where is Midori Towers? I'm like, here. I'm so sorry, man. I asked. I should have seen. I should have seen. He gets depressed. Yeah. I couldn't save him. Car came him hit him. Wow. That was exaggeration. But something similar happened. I mean, and now I'll show you second scene. Second scene, okay. I'm getting out of Midori Towers. Guy comes in. Where is Midori Towers?

SPEAKER_07: 1:14:17

Oh.

SPEAKER_04: 1:14:21

Thank you for your silence, random man. Then he goes to Midori Tower car, misses him. He's alive today. Yes. Not using here saves lives. It does. Amen. Amen. Okay, if you want to move on, we'll move on. Let's talk about the city. The city. How many of you are from here? You understood this question, right? You understood it. They didn't understand. That's the problem. The camera people on YouTube, they don't get it. Horrible, man. Horrible. I some people don't understand about is that here travels with you. Right. See, if you are here right now, you go over there. You look down, you will be here. That's true. You know, those road trip people, after they've reached the destination, the driver looks back. He says, We are here. And here's my point. He could have said it anywhere along the way.

SPEAKER_12: 1:15:48

Yeah, exactly.

SPEAKER_04: 1:15:52

And it would have still made sense. In fact, when you were starting the road trip, you could have been like three, two, one, everybody excited. Okay, we are here.

SPEAKER_13: 1:16:02

We are here, Jennifer. Now we're here. Now we're here. Wait, guess what? We're here now. That's great. Wow, we're here!

SPEAKER_18: 1:16:20

I was over there, not while we're here. Now we're here.

SPEAKER_10: 1:16:26

I would play you the fucking the song with the end with the uh vocals on top of it. But I think Suno would uh copyright strike the uh the video. That's how freaking crazy it is. So I put the beat when I put the beat through the lyrics that it gave me is just hilarious hilarious. I don't even really care if it gets copyright strike, to be honest. I really don't. If you don't want to take that risk, uh if you want to see it, you know what I mean? You go uh if you want to hear it, we'll do it on the audio version. I'll give I'll give you the I'll leave you leave you a link to the uh to the song or something like that so that we don't get copyright. Some words it doesn't even make sense. Like it's like uh woke up this morning, uh got a fresh cup of Joe. Like it's just so stupid.

SPEAKER_24: 1:17:17

It's like everything's out of place.

SPEAKER_10: 1:17:21

Like a real person sometimes. It's just retarded. Like it's just I don't get it. It's just the problem is when it comes to making music, it's just it's just depressing. Because I sit down in front of it and I'm just like where am I gonna like to bring this out to people. Like the only way I can is like is gonna be through this type of stuff. So I'm just gonna be making music for others for the show, background music for the show, shit like that. And you know, like I'm doing uh a couple of things for some animated scenes, like you know what I mean? People who need music for their like little short anime, like I'll have I put myself up on fiver, so I do like super shit like that. And uh, but the thing is like they don't even need that anymore. There's like things subscription services that you can sign up to, and like you could just type in like a feeling and it will show you, give you a bunch of songs that you could just click from, blah blah blah. But the great thing is that people stuff like that though, I could apply, like I could put my music in, I can add my music to that library, okay. And then they'll all if they pick my song, I get a cup, I get a cut of whatever they pay for. You know what I mean? So depending on how many downloads I get, you get a cut of whatever if they like your song and they use it, you know, like that one that I played before. Get it out of the way.

SPEAKER_20: 1:19:29

Give it up for Jesse. Yeah, I thought he was about to freeze down. I almost did it, I almost did. I don't wanna tell.

SPEAKER_10: 1:19:35

I didn't even know what to say. Like, see, like she's like this, like I can go. Oh no, that's the fucking old band. Holy shit.

SPEAKER_20: 1:19:46

That was really good.

SPEAKER_18: 1:19:47

That was very good, yeah.

SPEAKER_10: 1:19:48

You never heard that before? I never heard that. No, he did my mind before.

SPEAKER_18: 1:19:57

Yeah, you're gonna hear a lot of his music.

SPEAKER_20: 1:19:58

Yeah.

SPEAKER_10: 1:20:16

I'll end it with one of one of the one of the uh tracks I'm working on right now. You wanna like keep listening, keep listening? If not, we all love you. Thank you for tuning in this week. We'll be back next week.

SPEAKER_18: 1:20:29

Next week on the week. Maybe even quicker, you know, we don't know.

SPEAKER_10: 1:20:32

Whenever we get together, we get together. But we're gonna put our stuff every week now again. Love you guys.

SPEAKER_20: 1:20:37

Thank you so much for tuning in.

SPEAKER_10: 1:20:40

And you know what I mean? Keep uh keep listening if you want to uh hear the new song. You know what I mean? The rest, you're gonna have to tune in to SoundCloud Jesse Xander or Alexander A-L-X-A-N-D-E-R. Love you guys. Peace out.