Banking on Sales Success with Brian Drake
"Welcome to 'Banking on Sales Success with Brian Drake'.
As a Banker, you know general sales advice doesn't cut it in our industry.
Your journey for targeted strategies ends here. This is your go-to podcast for insider sales strategies and expert advice, tailored for banking professionals.
Join Brian every week as he provides the tools you need to outperform in your unique sales environment.
Your sales success starts here."
Banking on Sales Success with Brian Drake
Overcoming Objections VS Overcoming Excuses As A Banker | EP 25
In Episode 25 of Banking on Sales Success, we’re diving into a common challenge bankers face: knowing the difference between handling objections and handling excuses.
Drawing from personal experience and lessons learned the hard way, I’ll share how I spent years perfecting objection-handling techniques only to realize that most of what I faced weren’t objections at all—they were excuses.
Understanding this distinction changed everything. Tune in to learn how to identify what you’re truly dealing with and how to approach it effectively. If you’ve ever struggled to move your recommendations forward, this episode is for you.
Let's Connect on LinkedIn: https://www.linkedin.com/in/thebriandrake/