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Cohort Hiring to Reduce Time to Fill with Anna Hall, Lead GTM Recruiter at Ashby

Ashby

What if you could hire faster and make better hiring decisions?

Anna Hall, Lead GTM Recruiter at Ashby, has spent over a decade in talent acquisition, refining data-driven hiring strategies that help teams scale efficiently. At Ashby, she’s built a structured approach that enables hiring managers to make faster, more confident decisions—without sacrificing candidate experience.

In this conversation with Shannon, Anna breaks down why cohort hiring works, how it reduces time to fill, and why it’s not just for entry-level roles. She also shares actionable insights on setting up the process for success, using data to improve hiring outcomes, and creating a smooth experience for both candidates and teams.

Key Takeaways: 

  1. Structured hiring leads to better decisions: When hiring managers assess talent as a group rather than in isolation, they can compare candidates more effectively and make stronger, more confident decisions.
  2. Efficiency doesn’t mean rushing: Cohort hiring requires more planning upfront, but that extra preparation pays off with reduced time-to-fill and smoother collaboration between recruiters and hiring teams.
  3. Data is your best friend: Understanding application ratios, pass-through rates, and pipeline health is critical to making cohort hiring successful. The right data helps predict hiring needs and avoids last-minute scrambling.
  4. Predictability benefits everyone: Candidates appreciate knowing where they stand in the process, while recruiters and hiring managers gain clarity on timelines, workload, and hiring goals.

Timestamps:
(00:00) Introduction

(02:08) Understanding cohort hiring and how it works

(03:56) Common misconceptions about cohort hiring

(06:02) Key benefits of the cohort model for efficiency and equity

(10:21) Potential pitfalls and how to avoid them

(17:03) Using data to optimize the hiring pipeline

(19:44) Results and impact of cohort hiring on time to fill

(24:50) The role of feedback in recruiting