With the world becoming smaller and smaller with technology, and with fewer barriers to entry, many locally grown brands are eyeing geographical expansion and potentially a global position in the future. In this episode, we delve into strategies on how to build a global brand with guest Michael Broend – Vice President of Global Marketing for PanzerGlass.
PanzerGlass is a global leader in screen protectors for smartphones and other mobile devices. PanzerGlass products are sold in 70 countries. The company has 14 offices across the world.
This is Challenger Brands -
Where we talk about brand development, marketing, sales, entrepreneurship, and a whole lot of other things to help entrepreneurs and brand custodians build competitive brands and better businesses.
Not the biggest player in your sector? Make an impact by challenging the status quo.
In each episode, we talk to inspiring industry professionals and entrepreneurs to gain useful and actionable insights for empowering challenger brands.
Hosted by Illustrado - The Brand Development & Creative Agency for ambitious and audacious challenger brands.
www.illustrado.co
With the world becoming smaller and smaller with technology, and with fewer barriers to entry, many locally grown brands are eyeing geographical expansion and potentially a global position in the future. In this episode, we delve into strategies on how to build a global brand with guest Michael Broend – Vice President of Global Marketing for PanzerGlass.
PanzerGlass is a global leader in screen protectors for smartphones and other mobile devices. PanzerGlass products are sold in 70 countries. The company has 14 offices across the world.
This is Challenger Brands -
Where we talk about brand development, marketing, sales, entrepreneurship, and a whole lot of other things to help entrepreneurs and brand custodians build competitive brands and better businesses.
Not the biggest player in your sector? Make an impact by challenging the status quo.
In each episode, we talk to inspiring industry professionals and entrepreneurs to gain useful and actionable insights for empowering challenger brands.
Hosted by Illustrado - The Brand Development & Creative Agency for ambitious and audacious challenger brands.
www.illustrado.co