The Sales and Marketing Management Podcast
Sales & Marketing Management podcast episodes are designed to provide insights on trends and strategies on a broad range of B2B sales and marketing topics. We do this through discussions with thought leaders, researchers and practitioners. Topics include sales and marketing technology, training, incentive programs, recognition and offsite meetings.
The Sales and Marketing Management Podcast
The 5 Languages of Appreciation in the Workplace with Paul White
You may have heard of, or even read, Gary Chapman's "The 5 Love Languages." Paul White, a psychologist whose work focuses on workplace engagement and building better work relationships, thought Chapman's five love languages could be adapted to the workplace to create healthier, more product work environments.
In 2011, he and Chapman published "The 5 Languages of Appreciation in the Workplace." It has sold more than 600,000 copies.
Employees who feel appreciated are more engaged, more productive and more likely to stay with a company. But appreciation has to be authentic.
This podcast is the first of a series of discussions with White. We review the five languages of appreciation and ask White if, more than a decade since his book was published, more business leaders understand the importance of letting their workers know how much they are appreciated.