The Sales and Marketing Management Podcast
Sales & Marketing Management podcast episodes are designed to provide insights on trends and strategies on a broad range of B2B sales and marketing topics. We do this through discussions with thought leaders, researchers and practitioners. Topics include sales and marketing technology, training, incentive programs, recognition and offsite meetings.
Podcasting since 2023 • 22 episodes
The Sales and Marketing Management Podcast
Latest Episodes
Two Bots Talking About Value Perception of Non-Cash Rewards
What level of spending is required to get employees excited about a non-cash recognition offer? The Incentive Research Foundation conducted extensive surveys to find out.It turns out effective reward values are dependent on multiple fact...
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20:09
Two Bots Talking about Creating a Workplace Culture of Authentic Recognition
We used Google's AI-driven NotebookLM to create this conversation about the importance of recognition in the workplace and how it's only impactful if a company first establishes an environment in which employees feel they matter.Rewards ...
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17:03
Where Do You Want to Go Today? Tales from an Incentive Travel Planner
Marc Matthews makes memories for a living. The founder and CEO of Pulse Experiential Travel creates incentive travel experiences for reward recipients - as few as one or as many as several hundred.There's almost no event Matthews can't g...
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42:30