What's next for Charleston's marketing community? Season 3 Kickoff

Season three of the Charleston Marketing Podcast kicks off with a bang as hosts celebrate the show's growing success—nearly 2,500 downloads, with listeners tuning in from across the globe. What started as a local conversation has blossomed into a platform reaching marketing professionals in Singapore, Germany, and the UK, while maintaining strong listenership in Charleston, Mount Pleasant, and Charlotte.

The podcast landscape is changing for this new season, with exciting partnerships taking center stage. The collaboration with Dig South, the region's premier tech conference, has yielded a wealth of mini-episodes featuring conversations with tech innovators from around the world. These episodes will drop between regular bi-monthly releases, resulting in fresh content every week. "The tech industry is such a big part of marketing's future," Stephanie notes. "If you're not utilizing Ai, you've missed the train."

Perhaps most exciting is the podcast's mission to break down traditional silos between marketing organizations. In a rare move, the Charleston American Marketing Association is partnering with the American Advertising Federation to share events and resources. This collaborative spirit extends to the tech community as well, with plans to position the AMA as the go-to resource for marketing services within Charleston's thriving tech scene. Members will soon enjoy dis

King & Columbus is a full-service marketing and advertising agency based in South Carolina that helps brands grow through a mix of creative storytelling and data-driven strategy. They offer everything from branding and content creation to media planning, digital advertising, and PR—focused on delivering measurable results across digital, social, and traditional channels. https://kingandcolumbus.com

South Carolina Research Authority (SCRA) is a public, nonprofit organization that fuels South Carolina’s innovation economy by supporting technology-based startups, academic research, and industry partnerships. Through funding, coaching, and its investment arm SC Launch, SCRA helps early-stage companies grow, commercialize ideas, and scale within the state’s key innovation sectors.

Transcript

Season Three Kickoff & Podcast Stats

Speaker 1 0:43

Welcome to the Charleston Marketing Podcast, brought to you by the Charleston AMA and broadcasting from our friends at Charleston Media Solutions Studios. Thanks to our awesome sponsors at CMS, we get to chat with the cool folks making waves in Charleston, from business and art to hospitality and tech. These movers and shakers choose to call the Lowcountry home. They live here, work here and make a difference here. So what's their story? Let's find out together.

Speaker 2 1:13

Well, we're incredibly excited to kick off season three of the Charleston Marketing Podcast, and we want to start by saying a few things.

Speaker 3 1:21

Thank you to our amazing listeners which, ironically, is just not just the Charleston Nation, it's all over the world.

Speaker 2 1:29

It's all over the world. It's all over the world, all over the world. Before we talk about exactly who we've got, like all together we've got. We're so close to hitting the 2,500 download mark.

Speaker 3 1:41

It's so interesting because before I started working on this podcast, I always assumed with podcasts the stats is centered completely around streaming. But there is a great number of people, as you can say 1200, 1200 plays on apple yep almost 2500 downloads downloads where it's living on someone's laptop.

Speaker 2 2:00

That's got to make you feel good uh, yeah, yeah, yeah, makes the group feel good it does um the most download locations. You were just talking about that. Yeah, what do we have here?

Speaker 3 2:10

So 385 downloads in good old Charleston I would hope so. Yep, same Same, 375 in. Brush your shoulders off Mount Pleasant. We're filming it here, right here, and recording here in the Mount Pleasant area, and then 258 downloads in Charlotte.

Speaker 2 2:28

That's cool.

Speaker 3 2:29

It is cool, I would say. Over the last couple of years the Charlotte numbers have begun to rise, and I think it's because we have a really great relationship with a lot of other CAMA chapters in the Charlotte area, do we? Yeah, the Triangle.

Speaker 2 2:43

Oh, you know what we need to get them on? We do, we need to get them on, we do, we need to get them on. Shout out the triangle, reach out to us. We actually had one of our guest speakers from this last season. Yeah, come in from charlotte blair. Yep, blair is awesome. Yeah, he's super cool. We keep in touch as well. Actually, he's now moving to charleston is he? Yeah, really yeah I don't know if it's his first home, second home, what have you?

Speaker 3 3:03

but he said he's oh, we have to take him out for lunch. That's great, exactly.

Speaker 2 3:08

Our most listened to episode in season two was DJ Hampton.

Speaker 3 3:12

I wasn't a part of this one. I listened to it and I was very jealous that I was not a part of one. This was a great conversation.

Speaker 2 3:18

Trident, United Way. Dj is the man. Yes.

Speaker 3 3:22

Anything centered around building the community and giving back is always a strong episode.

Speaker 2 3:29

Guess how many followers.

Speaker 3 3:31

We have uh as in on where just new followers oh new followers.

Speaker 2 3:35

Like the whole thing. Like what I did was I uploaded all of our stats to chat okay, and gemini yeah, and it spit all this out for us I love it yeah, so I downloaded the buzzsprout.

Speaker 3 3:44

I downloaded the um apples and I downloaded the spotify you know, what I love about that is that we're practicing what we preach, because a lot of this past season we talked about AI and utilizing and make your life easier, especially as a marketer and agency owner. So good for you, my friend. Yeah of course it's awesome, that's awesome Boomer.

Speaker 2 3:59

I am not, but it's okay to be a boomer. Shout out to the boomers out there. No, so we have 299 new followers.

Speaker 3 4:06

I love that. That's pretty cool.

DigSouth Partnership & Mini Episodes

Speaker 2 4:09

That's awesome. Our growth to direct my teeth are still shout out to High Tide Orthodontists Because my trays are getting in my own way. The podcast that we have in the past 90 days has had 600 downloads in the past 90 days.

Speaker 3 4:28

Well, we've had a lot of change over the last couple of months. We dig a little bit into that, I think so. Yes, you just had a dig. We're going to play dig on words oh, look at you.

Speaker 2 4:33

You didn't even do that on purpose but don't bump.

Speaker 3 4:36

Uh, yes, so we went live a couple of months ago from dig south, that's right which is the biggest tech conference in this area head.

Speaker 2 4:43

Lunch was stanfield yesterday he is the man.

Speaker 3 4:45

And through this partnership we had what rapid fire podcast episodes, which have now become many episodes that we are releasing every other week on top of our, you know, twice a month camera cast. So four episodes dropping every month.

Speaker 2 5:00

Now it's been fun the whole, the whole day yeah it's kind of chunked into two long videos on YouTube. Did you know that it's still on YouTube?

Speaker 3 5:07

they still, it still lives there. Yeah, oh, I love that.

Speaker 2 5:09

Yeah, it's uh it was, it was a ride, it felt like speed dating it was like speed. I was like what's your name? What do you do?

Speaker 3 5:16

I had so much fun I had so much fun and we met people from across the world so people came fluent. People came in from australia, they came up from all over the world.

Speaker 2 5:24

For this remember yeah, the dude from australia, he was awesome. We actually that episode launched not too long ago as well yes they're actually changing the world is changing the world so did you know also that I'm the president? I know I'm very happy to see this change when I was president.

Speaker 3 5:44

I was trying to convince you at that time, so I'm glad you finally listened.

Speaker 2 5:47

And how many years ago was that? Uh, so two president oh okay, I was president in covid three.

Speaker 3 5:55

Three yes, because margaret was president for two years yes, yes, yes but I was begging him to be my successor because I knew you're. I know you're gonna kill it. You're gonna do a great job well, thank you.

Speaker 2 6:04

That's really sweet of you to say we um of the goals. Speaking of Dig South, speaking of AI and the tech industry, is we're going to have some collision, if you will with the tech industry Okay. Do tell we're going to be their go-to resource for marketing. That's amazing so we're going to share events.

Speaker 3 6:25

Okay.

Speaker 2 6:25

That's what I was talking to Stanfield yesterday about. We're going to partner on events. We share events.

Speaker 3 6:27

Okay, that's what I was talking to stanfield yesterday about um we're gonna partner on events we're gonna partner on events right because we're gonna be kind of like a one shop resource for all the tech, because they're it's huge here in charleston, the tech industry and is growing and the tech industry is such, being digital is such a big part of marketing like for the future of marketing and if you're not? Really utilizing digital marketing. Like you've missed the train, I'm meeting and I've met with friends.

Speaker 2 6:51

You know that we made at DigSouth. We never did get to interview my buddies at Topline.

Speaker 3 6:57

Okay.

Speaker 2 6:57

But they're going to be on the show soon.

Speaker 3 6:59

That's awesome, we're going to be.

Speaker 2 7:00

the AMA is going to partner with them in their software, so we're going to have discounts to these softwares.

Speaker 3 7:06

That's awesome their software. So we're going to have discounts to these softwares like. So how are people going to be able to find?

Speaker 2 7:11

out about it. They have to become members. You know, I, I, you don't have to become a member. That's the rub, right, right, right right, we, you don't have to be a member, but we would love for you guys to be members, because it does support the community, it does support our organization. Yeah, no, we don't make a dime off of this, obviously. We're just here to build community. I love it, and we don't see any of that membership money. Do we Steph as a past president?

AMA Presidency & New Initiatives

Speaker 3 7:31

No, no, no so just so everybody knows, the American Marketing Association is a national organization based out of the Chicago area and we happen to be the Charleston chapter. But through joining the Charleston AMA you get access to all of these resources and through the major chapter and of course, you get to come to events for either free or discounted and when you, you know, are participating in the Spark Awards you get a free submission.

Speaker 3 7:59

So there's definitely perks for becoming a member, but there are also people who are like testing the waters. There's a lot of opportunities throughout the year to just buy single tickets to events, which I think is important, Because if you're a nonprofit speaker, you might want to hear, you know, come to a lunch and learn about nonprofits or what have you you?

Speaker 2 8:16

said lunch and learn. That gives me the creeps.

Speaker 3 8:18

We don't do lunch and learns anymore.

Speaker 1 8:19

Oh see, that was such a big part of my presidency. I was like, like we're gonna educate you and have the fun happy hours.

Speaker 3 8:30

It's gonna be a combination we'll definitely have.

Speaker 2 8:32

Education is an important part of cama.

Speaker 3 8:33

So 100, 100 but I'm down to see whatever you have planned we're we're gonna keep the the panel thing going good, you know, we're gonna.

Speaker 2 8:40

We're gonna collaborate with other events that are happening already, so we're not doubling up on all these events, because there's so many great things to do here in charlotte no, I love the idea of partnering with other organizations. Partnering with the American Advertising Federation. How many times are you going to hear that the American Marketing Association is going to partner with the American Advertising Federation? A lot what? No? Usually we're like the two separate.

Speaker 3 9:42

Well, I guess I hear from it a lot because you're so passionate about it, because I'm talking about it a lot, right?

Speaker 2 9:45

Yes, but we're actually Jenna Shelnut, who is a past interviewer.

Speaker 3 9:52

Yes, a reviewer of ours. Yeah, we love Jenna.

Speaker 2 9:55

She's awesome she came to a happy hour not too long ago and we're going to meet next week about how we can collaborate a little bit more on her events and her membership. Our events, our membership, Because there's no reason why we shouldn't.

Speaker 3 10:09

No, there's so much symbolism in all that we're doing. Let's just partner up, partner up, partner up.

Speaker 2 10:15

Let's make this easier, so what else?

Speaker 3 10:16

do you expect to change in your presidency?

Speaker 2 10:18

Well, that's it. We're making it simple, stupid. You know what I mean. We're going to make it like you're going to know what day, what time the events are going to be.

Speaker 3 10:33

They're going to be pushed out months in advance, you know. Will you be having all of the things at the same venue? Are you going to like partner around the city? Are you still in process?

Speaker 2 10:38

Still in process. I have a board retreat coming up on Friday. That's part of the conversation. This girl will be there. Thank you very much. You're welcome. One of the ogs one of the few ogs. We've got a lot of new um new people coming on the board, which I'm very excited that is very exciting.

Speaker 3 10:52

Yeah, I was looking at your roster of people.

Speaker 2 10:54

I was like this is gonna be a very good year one of which um is my buddy, jt white, who is going to help us with this tech collision so he's gonna, because he knows all the people um you know, like I said, the charleston hacks hec digital corridor. Um there, digital Corridor, there's more, there's more women in tech and he's going to be the guy. Hopefully I'm talking him into a JT. What's up, buddy? This is his idea. And look up Augiestudio, the really cool AI video platform.

Speaker 3 11:24

He was showing me this technology platform earlier and I was like I could probably utilize this for my own business.

Speaker 2 11:28

Look up toplinecom if you need to do some outreach Right. They're a fantastic lead gen. There's all these other local tech startups here that need our help for marketing, that need a resource to go to for design, for marketing, for branding, for all that stuff. I want us to be that resource for them. So there's there's where the collision comes into play and then we get to share theirs. Yeah, so our membership to answer your point about becoming a member there's going to be more benefits coming their way because they're going to get discounts to these platforms?

Speaker 3 12:03

see, I think that part is huge. You have to buy into the whole thing and not just attending one event. I found that, especially as a solopreneur, going to these events, collaborating with other people, being inspired, learning about new things that I'm not necessarily learning about like working in my silo is a really important part of why people a tune in to the charleston american bar podcast and go to the events dig south, we got a, we got a huge discount last year at Dig South, thanks to Stanfield and I really hope Stanfield, who's listening, will invite us back for next year.

Speaker 2 12:33

Oh, we're in. Like I said, I had lunch with him yesterday. We'll go live again. We're in, it was awesome.

Speaker 3 12:37

It was a fun day For me. It was a really good time, it was a big day, it was a big day that we're going to drop. Yes, between now and the end of the year. So tune in, you know, four times out of the month.

Speaker 2 12:49

That's right Now. We're not dropping just twice anymore, are we? No? Every Thursday, every Thursday, we're going to drop At 8 am.

Speaker 3 12:56

Tune in. You can listen to us, of course on everywhere that you stream.

Speaker 2 13:01

You know Apple, our website, spotify, all the things did I tell you that in the past 90 days we have 600 downloads. Doesn't that sound like a lot? In the past month, we've had 307 downloads okay.

Speaker 3 13:13

Well, I've always said that the more content the better, and I really think there's a lot of things happening at the same time. For instance, we have really good compelling, you know, episodes. We're dropping more and, uh, you know, the organic SEO is constantly building because we have so much content going out there. So I'm really, really excited to reach a broader audience, especially when you're looking at some of these places that you're like oh, they're listening from Singapore and the United Kingdom and Germany.

Speaker 2 13:39

That's pretty crazy. What are you talking about?

Speaker 3 13:41

No, that's awesome.

Speaker 2 13:43

Sprich in die Deutsch. No yeah, no Nein. We talked about DJ, right, but other top downloads. We have a Charlotte Berger.

Speaker 3 13:53

I love Charlotte. I mean she. How can you not love Charlotte? A? She's from Michigan, so that's cool.

Speaker 2 13:58

B? She golfs.

Speaker 3 13:59

Yes.

Speaker 2 14:00

C, she's just super sweet.

Speaker 3 14:01

She is very, very sweet. And she's really changing the game. I feel like in the marketing industry here. I love her team. It's constantly growing. She's always hiring because she's got that much business, because she is that, and she keeps her team because she is a solid human.

Speaker 2 14:17

Oh yeah, and she's growing leaps and bounds. Yeah, you know who else was a big, and this is a perfect shout-out, for one of our sponsors is Paul O'Malley. His episode had a bunch of downloads, Top four for sure.

Speaker 3 14:32

Yeah, I learned bunch of downloads top four. Yeah, sure, yeah, I learned a lot about paul. Uh, so everyone who knows doesn't know paul amali, as he is the manager here at the charleston media solutions our president.

Speaker 2 14:37

What gm president?

Speaker 3 14:38

what is his official title the man the man, the man of the charleston media solutions where we uh film and tape uh all of our episodes at, and they have been a huge partner from the get-go. We would not be able to have this podcast without, you know, the charleston radio group, which now has become the charleston and how amazing is it, too, that they end up pausing the podcast for us.

Speaker 2 14:58

Well, I know you know, for that whole thing that I had with my kid, yeah, uh. So really sweet, really sweet company. Love charleston media solutions. I love this place.

Speaker 3 15:06

Paul malley I have multiple clients now who with radio ads because I'm a I'm a big believer in radio and reaching people and I'm definitely a big believer in partnering with the local radio stations versus other opportunities.

Speaker 2 15:20

The other company.

Speaker 3 15:21

The other ones. No offense to them, but if I have a client who's going for radio, we come right here. It's great.

Tech Industry Collaboration Plans

Speaker 2 15:29

We are proud to have a strong listener base here. Like we said, charleston, mount, pleasant, somerville and it is growing into other states atlanta, charlotte, uh and not just the us, you know. So that's cool it is cool.

Speaker 3 15:47

Um, it's gonna be a good year. We have already some good you know speakers lined up for the third season. We're going to do Dig South again.

Speaker 2 15:55

Yeah.

Speaker 3 15:56

We're doing some other special events we can talk about it.

Speaker 2 15:58

You asked about it earlier.

Speaker 3 15:59

Okay, great, we can talk about it. Oh good September. Well, you and I are doing it.

Speaker 2 16:02

You and I are going to be the hosts, so we might as well talk about it, but our sister podcast, which building business with the mount pleasant chamber. Yep, we are doing a live stream at uh, what is what is coins?

Speaker 3 16:17

the super bowl of networking?

Speaker 2 16:18

yes, the expo correct the mount pleasant chamber business and expo yes, yes is is coming up, september 18th, we'll be live streaming from them doing the same type of conversations, quick conversations, getting to know the different businesses that will be there, so excited about that Very, very excited about that. Pollen Social, another local tech platform that helps out with social media.

Speaker 3 16:39

Yep.

Speaker 2 16:40

They're sponsoring.

Speaker 3 16:42

They are, they're sponsoring. That's amazing, the whole thing.

Speaker 2 16:45

Well, our live stream. That's amazing. Good for them, that's awesome. Yeah, love them too. Oh, yeah Me. Yeah, good for that. That's awesome. Yeah, love them too. Oh, yeah, me too. Yeah, they're so nice.

Speaker 3 16:52

There's a handful of agents that ever decided to stop working for myself that they would be like on the short list, and pollen social is one of them. Oh yeah, you want to work for pollen social no, I like working for myself, but once again, if I had a list which I'm not gonna air right, now yeah, yeah most of those people have been on our podcast uh-huh, oh, they're gonna be're going to be on too.

Speaker 2 17:10

They haven't been on yet, but they're going to be on. Yes, they're coming up, coming up in a couple months. Yeah, we have a lot going on, but. Oh, so the live stream for Mount Pleasant Chambers September 18th. Look into that. Come to the expo.

Speaker 3 17:23

Yes, More details, I'm assuming coming soon. Spark Awards.

Speaker 2 17:28

Oh, spark Awards. Well, hold on Going back to the expo there is going to be. You just talked about jobs and getting a new job if you want to.

Speaker 3 17:35

I will not.

Speaker 2 17:36

I understand. I understand For you, but for our listeners there will be a job fair.

Speaker 3 17:42

Oh, awesome.

Speaker 2 17:42

At the expo.

Speaker 3 17:43

Okay, so tell me a little bit more about that. Because, I feel like I come across like, for instance, young marketers who graduated college recently and have trouble, like you know, meeting with different businesses. So tell me a little bit about it.

Speaker 2 17:55

Well, I got to look it up real quick on Instagram. But if you look them up MTP Chamber on Instagram you can keep up with what's going on there. On instagram, you can keep up with what's going on. Uh, there, let me hear the business expo the super bowl of networking.

Speaker 3 18:22

I coined that. By the way. I watched a little video on there. It's kind of silly trademark coming pending uh, who is it?

Speaker 2 18:26

they had a little piece on there. Oh, here it is no. Oh well, you know all you know. All right, the chamber also got voted the best activist group.

Speaker 3 18:37

I love that, isn't that cool. That is very cool.

Speaker 2 18:39

Here it is Job fair recruiting businesses. The Charleston School District.

Speaker 3 18:42

Okay, great, that's a big one.

Speaker 2 18:45

Yes, South Carolina Ports. Okay, is going to be there, the town of Mount Pleasant is hiring Wonderful. Rain's Hospitality is hiring.

Speaker 3 18:53

Did you hear about that?

Speaker 2 18:54

What Do?

Speaker 3 18:55

you know who Raines Hospitality is.

Speaker 1 18:57

Yeah, what about it.

Speaker 3 18:58

Do you know who they are?

Speaker 2 18:59

Yeah, they own a lot of hotel chains around here.

Speaker 3 19:02

Okay.

Speaker 2 19:02

Then I'm thinking of something different. Okay yeah, Mayor Haney too.

Speaker 3 19:11

I love him.

Speaker 2 19:12

Yeah, he's the best. He's on a lot of our episodes too for the Chamber.

Speaker 3 19:15

Yes, yes.

Speaker 2 19:16

He did start his own agency.

Speaker 3 19:18

I don't know why. I thought it was called that, but I'm happy for him. I don't know either, but Rain's.

Speaker 2 19:23

Hospitality will be there. Awesome, it stinks the gas station. So if you are in need of a job, we are having some booths at the expo. That'll be fun, so a little shout out there for the chamber, who is a big supporter of ours. Yes, what else, steph? What else did I write down here that we can talk about? How's?

Speaker 1 19:41

your summer going.

Speaker 2 19:42

I'm ready, I'm ready for school to start. I'm not going to lie to you, I love, love, love my kids. Everybody knows that. But dropping them off at camp and picking them up at camp and half-day camps.

Speaker 3 19:54

No, what am I doing? Today? I am at all-day camp, but then, when I'm off that, I am a full-time competition chair, mom taxi.

Speaker 2 20:03

Oh dear. Three times a week, oh, that's right, she's killing it in the competition she is a rock star.

Speaker 3 20:08

I'm just going to just brag on my daughter.

Speaker 2 20:10

How old is she?

Speaker 1 20:10

She's got to be, like she just turned 10.

Speaker 2 20:12

Oh my gosh, she just turned 10. She's got a personality. We had a massive blowout, giant personality.

Speaker 3 20:16

You don't even want to know. You don't even want to know what I did for my daughter's 10th birthday, oh, the birthday party.

Speaker 2 20:20

I saw some photos.

Speaker 3 20:34

It was. There were 32 children there and dj bexter shout out to dj bexter, who saw that she was who's at bohemian bull every other tuesday now, I mean every other thursday now, if you ever wanted to, your line dancing on anyways I do she came and it was awesome I love the total blowout yeah, the expectations for her future husband are strong.

Speaker 2 20:47

Thanks for all of the for your, your daughter's, future husband, not like thej's life that I've given her is.

Speaker 3 20:53

It is no. Dj bexter is quite married oh okay, she's lived her best life yeah, no kidding fun, but uh, yeah, no yeah, summer is a blur.

Speaker 2 21:02

It's kind of wild, though. Like she dj'd a kid's party, I mean that's a cool little.

Speaker 3 21:07

She was like so, you know, when I contacted her, she's like this is like not a wedding. I'm like, oh no, ma'am, I'm like and I'm choosing you because you have high energy and you look like Galinda. So do you know who Galinda?

Speaker 2 21:20

is? I don't, matthew. Our sound engineer does, but I don't Major sigh, it was a wicked party Therefore.

Speaker 3 21:25

You had fun, she had fun she looks which is the blonde of the two wicked characters.

Speaker 2 21:30

She wore pink. The good witch.

Speaker 3 21:33

She is awesome. The whole thing was fun. Summer is fun, but it is. You know it is a blur.

Speaker 2 21:38

I'm ready, I'm ready. We have under a month, august 12th is when school starts. By the way, I'm not counting.

Speaker 3 21:43

Oh, I'm already working on all the PTO events. I'm quite aware.

Speaker 2 21:48

Oh nope, Not it for that yet. Not it for that yet. No wonder you're so busy.

Speaker 3 21:51

I'm a busy woman. Busy, but it's fun, keeps you young. You know what I'm saying. All this stuff, all the kids I do.

Speaker 2 22:03

Being invested in your community.

Speaker 3 22:05

I'm not saying I don't like my kids. I do. I love my kids, I love being a part of it.

Speaker 2 22:07

I like my tan.

Speaker 3 22:08

You know what I mean. I'm fine with that. We both have tans. Look at us, hey.

Speaker 2 22:10

But outside of that the beach is great and all that. But, let's just go back. Let's just go back.

Speaker 3 22:16

Well, we're close, we're close, and then we'll be rolling into, like all of our episodes.

Speaker 2 22:20

We do have a lot of episodes coming. Yes, Our schedule is podcast schedule is strong. We're booked up and through recording up through October, so if you want to be on the show, please reach out.

Speaker 3 22:34

I have a friend I want on the show. I've been trying to make it happen, zandrina. She hosted TEDx Charleston she is awesome Okay.

Speaker 2 22:42

So Brenna also did TEDx Charleston, so she's going to be on the show too. So yeah, anybody who has something interesting to say about Charlleston and marketing advertising.

Speaker 3 22:55

Creative is a talent. We would love to feature some non-profits, especially around the giving season, which is, you know, november and december, my favorite episode, though.

Speaker 2 23:03

One of my favorite episodes, though I'll I'll circle back on that uh is is otta's episode I want more.

Speaker 3 23:09

You stole my thunder I want more.

Speaker 2 23:10

I stole your thunder, I'm sorry, no, no no, no.

Live Events & Mount Pleasant Chamber

Speaker 3 23:12

Uh well, xander is a musician, but yes, we'll have some musicians on. No, I loved that episode because she's awesome. She came in from nashville. She happened to be in town to sing at the what the the open on daniel she did a few things, but yeah, she did.

Speaker 2 23:27

She sang the national anthem at the um charleston tennis open yeah, whatever that's called Credit One Open.

Speaker 3 23:33

Yes. And that was a really, really fun episode.

Speaker 2 23:37

She was so talented, and then she showed up to an event that we had the night before.

Speaker 3 23:42

Yes, that's when we really got to know her. It was at the Harbor.

Speaker 2 23:45

Ball Harbor. Yes, that was a good time, ball Harbor pop-up, yep, nope, pop-up, yep, nope. Folks, we had jennings on jennings, oh yeah yeah, yeah, I wasn't a part of that one. She's got a lot of personality. Oh my gosh, she cried a couple times like so emotional I love her.

Speaker 3 23:58

Oh yeah, no shout out to taylor for hooking that up and being a guest host for me, another one that I really like, that you weren't a part of. No offense to you not being part of it I was oh, there's a couple that I really like, uh rob from the Stingrays.

Speaker 2 24:11

Rob Concanon. Dude, I was so jealous.

Speaker 3 24:14

Number one I love the Stingrays period, but to hear his backstory and his accent and just everything about him, like his machismo and his heart, and all this stuff Machismo. He had some machismo about it. He had stuff like swag, Like this guy was fun. I loved that episode.

Speaker 2 24:32

Hockey players are cool. Yeah, that's just that bottom line If you're able to be a friend like. My best friend is a hockey player. He actually is a scout for the New York Islanders.

Speaker 3 24:38

Okay, and he played hockey his whole life.

Speaker 2 24:40

He's a badass.

Speaker 3 24:40

Okay.

Speaker 2 24:41

They're just really cool, down-to-earth people that just don't mess around and tell you what's up, and they'll be your best friends and they're really cool. So I was super, uh jealous of that episode that I wasn't on?

Speaker 3 24:54

uh, for rob cancanon of the stingrays hockey team. Wow, what about our episode with adrian grimes, you remember? Yeah?

Speaker 2 25:00

matthew, our sound engineer, has had her husband, randy grimes of trident tech, uh, as a professor and, and he was excited to connect the dots there. And she is another amazing woman that is making change here and that whole family, their whole family, their whole family, I know her through a nonprofit.

Speaker 3 25:18

I work with the Dream Girls Conference. But the funny part about this episode is that we were all outside of the media solutions because the vice president was in town and they shut down Clemens Ferry so we could not leave. So we were literally just out there for like over an hour, just like hanging out in the heat, like, oh, this is weird, this is awesome, like videotaping. You know, it was fun.

Speaker 2 25:40

Videotaping. How many times do you videotape stuff?

Speaker 3 25:43

All right, record. I am old. What do you say when you record something on your phone? I don't say videotape, all right, I don't need to come up with a new word. Someone tell me in the comments what the word should be there you go on the side of the road filming great point there you go filming okay uh, you know, the cars, the street with our cell phones with our cell phones.

Speaker 3 26:06

It was fun, it was fun it was really weird weather, right, the whole thing was odd yeah, so it was, and then we had my boy justin allen on who you, who you, connected with a couple.

Speaker 2 26:15

Hopefully he's definitely gonna be on a committee. I'm talking with him soon too, about um jumping on the board as well. Uh, what a talent he is and he's still rocking it. Not just because he not just in hollywood now, because he did kill it in hollywood, but now he's in charleston yes in Hollywood South.

Speaker 3 26:31

Carolina Hollywood Instagram and he's constantly filming and doing commercials. He is always on the move very interesting, very nice guy really nice guy yeah, very talented yeah, we've had a lot, a lot of really cool guests yeah, I do.

Speaker 2 26:46

I like Shelly Pocketeer. You're looking at the Instagram here with Rev.

Speaker 3 26:50

Yeah, their marketing is fantastic spot on, spot on.

Speaker 2 26:54

I was talking about them recently like do a really really solid job but and they do a lot for the community, which which really resonates well with us they do, they do, so we've.

Speaker 3 27:03

We got a lot going on and we're big in the community a lot of things coming up, so we do have a lot of fascinating new guests coming on.

Speaker 2 27:11

You can uh listen to uh these episodes on our buzzsprout embed player on our um website charlestonamaorg yep apple podcast. I'm a little bitter though we need to put a button now that I'm president, this is what's gonna happen here we go, squeeze, they're calling, he's calling you, squeeze yeah michael, we're going to need our button, a podcast button, on the top row. You have to dig underneath blog and resources to get to our podcast.

Speaker 3 27:40

To be fair to Squeeze Marketing, that's what was originally instructed.

Speaker 2 27:43

I'm not blaming them for anything.

Speaker 3 27:45

We didn't expect our podcast to be such a hit, and now it is. So how about that?

Speaker 2 27:50

We should make it more prominent on the website. I definitely think I was not pointing my fingers at Scooters.

Speaker 3 27:54

Ball. Oh, I know.

Speaker 2 27:54

They're lovely and big supporters of the Charleston American Marketing Association. Yeah, they help. They're doing our podcast, or not our podcast? Our website, for free, and this is one.

Speaker 3 28:02

That's the importance about community, because I was talking about how to always bring my Good to know that's what's up. They're solid, they have really creative ideas.

Speaker 2 28:19

So yeah, you know this is an episode that we could have talked, and Matthew probably thought we were going to be here for hours for this episode Love you. Matthew Matchstick Social. Yeah, I know, we talked and we talked and we talked, and it was not one dead moment there, don't?

Speaker 3 28:36

eye roll over here, Matthew. But, we had a great conversation with um, with those ladies there. There's, there's, there's been a lot of really cool guests and I'm excited for the news thanks for keeping me on what are you talking about?

Speaker 2 28:49

thanks for thanks for doing this with me yeah, of course yeah, this is fun well, thanks for being on the committee and the chair of the podcast thing, so you're going to be on the board again yes, as the podcast director, person director. Okay, director of podcast, yeah, um, and then so we we are on apple podcast, we're on spotify, yep, um, and most places where you can get your podcast, that's and youtube. Don't forget about our youtube page. Our youtube channel actually looks really cool it does.

Speaker 3 29:17

I think you've done a good job on it, I think.

Speaker 2 29:19

Yeah, it looks good. Well, you know what makes it look cool is Taylor Young's art design. Yeah, like our logo and the thumbnails.

Speaker 3 29:29

She did all of our initial branding and we have maintained it.

Speaker 2 29:33

Yep. Thanks for this beautiful banner behind the logo Yep Shout out to Taylor Mullaney. Hopefully she's going to stay on as the committee she'll soon be on our podcast committee, jay cosmore um. He is our collegiate chair yes, so he, he's, he's the dude in between us and our and our. Charleston american marketing association. College of charleston, chapter absolutely, that was a mouthful um, and he does a great job leading internships. So if you're a student, student and you want an internship.

Speaker 2 30:03

You can get an internship through the American Market Association here in Charleston, and Jake would be your person.

Speaker 3 30:07

Kaz is a solid dude and Taylor is incredible.

Speaker 2 30:11

Yes, and there are a couple, but that's what Stephanie was talking about, Because I hooked them up and I'm going to be talked about it in their wedding one day.

Speaker 3 30:19

Oh, is that what you're saying? You're manifesting that.

Speaker 2 30:21

Oh, I'm totally manifesting that Poor, poor, poor Taylor.

Speaker 3 30:24

Anyways, oh no no, no, I love her. I love them both. What's up, jake Love them.

Speaker 2 30:28

All right. So we do have a lot of good guests coming up. We talked about that, we talked about Dig South tech programs, and the Harbor Entrepreneur Center will be there for some, um, some events. We're going to go all over um and Charleston not just Mount Pleasant but also Charleston for with these events, and we're going to partner with these different organizations.

Speaker 3 30:52

Um so, so it just kind of helps our reach, if you will.

Season Highlights & Future Guests

Speaker 2 30:53

And so when you're a member of the Charleston American Market Association, you, you essentially would be, you know, know, pseudo members of these other organizations, and then your reach grows from there, right, right, right, um, whether you're a designer looking for clients, or or, you know, marketer looking for projects, or you know when I was president I would do a deep dive into the people that would come to our events for the first time and I was surprised at how many people half of them, half of the people the first time remember those.

Speaker 3 31:21

A lot of it was based on the cheer line.

Speaker 2 31:23

Remember the cheer line event that we had a couple years ago sold out two different lunches sold out I missed that place and we say who's a member and then, like, half of the people were not members, like wow we had it at a really awesome restaurant downtown florence something and it's no longer exists, but it was awesome yeah, it was good.

Speaker 3 31:40

Two days event it was packed um. I love meeting the new people and trying to have.

Speaker 2 31:46

Well, that's what's so cool about these podcasts to me is I get to meet somebody new every thursday, right you know which is which is great um, I do kind of already ish know these people, but I don't get to know them like the mayor of mount pleasant. Well, that'sasant Well that's a 10-year goal.

Speaker 3 32:01

Oh, sincerely.

Speaker 2 32:02

Yeah, I actually interviewed the mayor on the Mount Pleasant Chamber Podcast Building Business and I said hey, what's it like? Tell me a little bit more.

Speaker 1 32:10

And he's like, why Do?

Speaker 2 32:10

you have ambitions. I shouldn't be telling you these things I'm like are you going to be there in 10 years?

Speaker 1 32:15

He's like no, he's.

Speaker 2 32:16

But wouldn't that be sweet. It's a part-time gig, dude. Did you know that?

Speaker 3 32:20

No, but I would like to be on the school board. I think, okay, can you see me on the school board?

Speaker 2 32:26

I can, we'll look into that for you. Oh, thanks, I think I would be an asset to the school board. I think you can do that on your own.

Speaker 3 32:32

I don't think you need my help. No, no, no.

Speaker 1 32:36

Yeah, as if I need another thing to do, charles.

Speaker 3 32:38

Pinckney. Shout out to the Pinckney.

Speaker 2 32:41

Pirates Pinckney Pirates.

Speaker 3 32:44

House.

Speaker 2 32:45

Isabindi. I have two houses, I forget Isabindi. Okay, good, I can't remember the other one.

Speaker 3 32:50

What color is it? I'll know. Black and green oh, you're ultra-rismo.

Speaker 2 32:53

Okay, okay.

Speaker 3 32:54

You know you're a nerd-wed or you're overly involved.

Speaker 2 32:58

Or a mom.

Speaker 3 32:59

I've always said the chair mom Heads up. Go Diamonds, pack Athletics, let's do this. Go Pack. Okay, I drink a lot of coffee.

Speaker 2 33:07

Yes, we hear that, speaking of hearing things, you're going to hear from more founders Good. You're going to hear from some marketers. You're going to hear from some TEDx people, like we spoke about before, and just hopefully, some interesting to you, our listeners, people that entertain, inspire and educate you.

Speaker 3 33:27

I love it. We are inspiring.

Speaker 2 33:29

I'm inspired by the people. I'm not so inspiring myself. You are inspiring I mean, you're very sweet to say, but I get more inspired by our guests Me too and Matthew.

Speaker 3 33:38

Matthew's inspiring too, matthew. We're inspired by our guests, and Matthew.

Speaker 2 33:40

Matthew is the best Miracle, matthew.

Speaker 3 33:42

We should probably wrap this up.

Speaker 2 33:43

Yep, yep. Well, so your feedback and suggestions are what shapes this podcast, so please keep them coming. Any kind of comments you have on any of our social media, because we're on all the social medias. Stephanie does a great job posting on all of them, like instagram, facebook, linkedin in partnership with taylor. She does oh, she posts too, yeah oh taylor is our taylor is our podcast intern.

Speaker 3 34:09

She is awesome. She and I work together, but she does the posting this is what's so great about having a good team.

Speaker 2 34:14

So that's what we're doing is we're building these teams and you know, I don't have to necessarily be with us work.

Speaker 3 34:18

Kelly can't be with us today, but she is our behind-the-scenes photographer and videographer.

Speaker 2 34:24

I still owe her her Spark Award.

Speaker 3 34:25

Yes you do. I think you should just give it to me and I will take it to her with flowers.

Speaker 2 34:30

I'll just drive to her house. Oh, we should do that.

Speaker 3 34:31

We should take it to her house.

Speaker 2 34:34

We should do that.

Speaker 3 34:35

Or we can take it to her place of employment.

Speaker 2 34:38

We could go to Trident. Yeah, trident, trident. That's not a bad idea. I think we should take it to her. Well, shout out to Kelly, she's the best.

Speaker 3 34:43

She is the absolute best.

Speaker 2 34:44

What a nice person. We have a very strong team. Nice, nice person she is.

Speaker 3 34:47

She is a nice person.

Speaker 2 34:53

Seems like we you know what we get. We attract, attract a lot of communes. We interview a lot of people that have been here right as well uh, and we attract a lot of people that care yes, we do, we do that's just neat, it is neat so, anyways, we need your feedback, we need your reviews yes and we need you to rate the show yes this helps other people discover our show correct.

Speaker 2 35:15

Uh, I did. You don't know this, but but there is a podcast. You know best of podcast type of thing that's more of a national thing. I spent the 50 bucks or whatever it was and put us in the oh, I love us for that you know, into the what do you call it?

Speaker 3 35:28

Into the running for I always go to the awards, like the best of Charleston awards and the post-it court, and a lot of them do not have podcast categories. So I'm putting out a appeal, as you may. Yeah, that there should be some more podcast categories, uh-huh we we did.

Speaker 2 35:45

We started one at the uh, at the spark awards. This year was our first one, but we didn't enter it, we didn't enter it because of that. Yeah, you know, but there's other rewards out there. So please, if you see something out there, rate and review. Share your favorite podcast with a friend, colleague with a parent. Oh, shout out to the moms by the way. You got to shout out to the moms, mom, chris.

Speaker 3 36:07

Fogg up in Michigan. Are you talking about my?

Speaker 2 36:10

mom. I'm talking about my mom and your mom.

Speaker 3 36:12

What's up, Diane?

Speaker 2 36:13

She's at home with all of me, right now they're hanging out by my pool, you're right.

Speaker 3 36:25

My mom's hustling still up there in in michigan. That's awesome, uh. So shout out to the moms out there. Well, um, manifesting, I think we should put ourselves in there running for best podcast for the charleston city paper for 2025. So when the time comes, we will be asking for your vote yep, shout out to the wife too, and your husband matthew. Yes, port matthew like how many times have I mentioned your name, sweetheart, in these episodes, like, I think, everyone I'm like. Aren't you blessed?

Speaker 2 36:41

you know, I should probably throw that into chat and see if we can find an actual number of how many times matthew has been. Yeah, yeah, but uh shout out to emily as well.

Speaker 3 36:51

We love emily and and shout out to especially you guys, the listeners yes, it has been a really fun adventure for us to be a part of, and it's all because of our listenership. Thank you, thank you, thank you.

Speaker 2 37:03

Let's not forget our sponsors, the charleston media solutions. Yes, in awe of their generosity, uh, of letting us have this time here in the studio yes uh, shout out to our boy jerry feels good favorite dj, can't forget about him.

Speaker 3 37:18

I have run into him, ps downtown some, and he just kills it.

Speaker 2 37:21

Oh you have Yep, so brunches that he goes to.

Speaker 3 37:25

I've seen him at Sorrel, which is an Italian restaurant.

Speaker 2 37:27

I don't know any of these places. Yeah, yeah, I like all the places.

Speaker 3 37:30

I need to leave my house every now and again yes, so I've seen him at some spots.

Speaker 2 37:34

Does he say what's up? He does, I mean I run up and hug him.

Speaker 3 37:38

I don't know, they don't give him much time.

Speaker 2 37:40

I like run right up. What's up? Are you a fangirl?

Speaker 3 37:42

No, I'm with Matthew, obviously. Are you still a fangirl, Matthew? Matthew's not a jealous type. No, absolutely not. He's used to my big personality.

Speaker 2 37:50

Shout out to Strawberry Lane All right.

Speaker 1 37:52

Matthew.

Speaker 2 37:54

We're wrapping up. We thanked our sponsors. We were looking for more sponsors.

Speaker 3 37:59

If you want to sponsor, we could definitely use. We're looking for more speakers, we're looking for events to partner with. We are looking for all the things, all the things.

Speaker 2 38:08

And when you sponsor us, you sponsor and support the community. Yes, it all goes right back to the local Charleston AMA. We need all the agencies to submit their beautiful work that they create over the past year to Spark Awards, and we'll have more information on the Spark Awards coming soon.

Speaker 3 38:23

When I came in as president, I was so geeked out, Matthew. I had like all these cupcakes that had like Superman rings on it and I had this whole speech about powerful and community. It was a whole.

Speaker 2 38:37

It was a moment for me. I'm not going to do that. We're just going to get a bunch of great people together in a room and we're going to have uh and we're coming to come up with some bold ideas and come up with some better marketing for Charleston.

Speaker 3 38:48

I love it. I love it, come on, we'll have coffee.

Speaker 2 38:51

We'll have coffee.

Speaker 3 38:52

Maybe Stephanie will bring cupcakes. I love me some cupcakes cupcakes. But again special thanks to you listeners this is, uh, the third season of the charleston marketing podcast and, uh, I'm gonna bring my cowbells, my cheer cowbells, in. Can you imagine?

Speaker 2 39:08

you can, you can see it now please don't, please don't bring the cowbells, let's go, let's go, let's go, okay fine, all right, thanks. Listeners love you and we'll see you in the next episode, or we'll hear you or you'll hear us in the next episode, however you want to say it.

Speaker 3 39:19

I love it, sounds good, all right, bye, charleston.