Ask The Color Expert

The Secret to Standout Color: Customization, Dimension & Breaking the 6N Cycle

Elaine Travis

Are root touch-ups keeping your color business stuck in the past? In this Ask the Color Expert episode, Elaine Travis unveils her #1 secret to standing out as a colorist—and it’s not just about covering gray. Discover why formulas aren’t one-size-fits-all, and how custom, dimensional color can elevate your work, raise your prices, and build fierce client loyalty.

Elaine dives deep into the outdated habits that hold stylists back—like dragging color through ends or relying on a single formula for every client—and shares how understanding gray patterns, the Universal Law of Lift, and personalized color formulation completely transformed her career.

Plus, hear how one client became her “poster child” for the power of multi-formula application—and how YOU can become the go-to colorist in your area by rethinking the way you see hair color.

Tune in and ask yourself: Are you stuck doing the “6N shuffle”... or ready to level up?

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