The Podcast Strategy Show - with Mike Roberts of Making Digital Real
Public podcasts. Private podcasts. Human connection in a digital world.
Hosted by Mike Roberts from Making Digital Real, this podcast explores how audio is becoming one of the most powerful and overlooked tools in modern business.
From traditional public podcasts on Spotify and Apple Podcasts to private podcast feeds used for lead magnets, client onboarding, memberships and premium content, Mike shares practical ideas, real-world examples and honest conversations about what’s actually working right now.
Short episodes packed with insight on storytelling, trust, LinkedIn visibility, audience connection and why voice creates impact in a way many other forms of content simply can’t.
New episodes twice a month.
Episodes
13 episodes
13 - MemberVault, AI Scripts, and the Truth About Podcast Authenticity
In this episode of the Making Digital Real podcast, Mike shares a recent LinkedIn Live replay focused on one of his favourite platforms: MemberVault.You’ll hear how MemberVault can be used to create, sell, and deliver dig...
12 - Your Blog Is Already a Podcast. You Just Haven’t Recorded It Yet.
If you’ve ever written a blog, you’ve already done the hard part of podcasting.In this episode of the Making Digital Real podcast, I share why blog content is one of the most overlooked starting points for creating a private pod...
11 - Your LinkedIn Profile Isn’t About You (And That’s the Problem)
Most LinkedIn profiles are… fine.Well written.Nicely structured.Completely forgettable.In this episode, I’m talking about why your LinkedIn profile shouldn’t read like a CV, and why your About section isn’t the plac...
10 - Why SpeakPipe Might Be the Most Underrated Tool in Podcasting
Listener interaction is one of the biggest challenges podcasters face.In this episode of the Making Digital Real podcast, I share why SpeakPipe has become one of his favourite tools for bui...
09 - Why Smart Businesses Are Going Private With Audio
In this first episode of 2026, I'm sharing why private podcasts have become one of the most effective tools for businesses that want to build trust, deepen relationships, and simplify their marketing without shouting louder on crowded platforms...
08 - Kajabi vs MemberVault - The Good, the Bad, and the Budget
Kajabi vs MemberVault: Which Platform Wins for Course Creators?If you’re stuck choosing between Kajabi and MemberVault, this episode is for you.I’ve used both platforms extensively with clients - and I’m sharing the honest ...
07 - How Bec Christian Uses MemberVault To Grow Her Online Coaching Business
Who needs a website, when you have MemberVault!Lead magnets, online courses, blogs, offers and everything in between. I use MemberVault, and proud to say I coach, mentor and help clients utilise and get the best out of this platform!
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06 - How Andrea Liebross of 'She Thinks Big' Uses Private Podcasts To Grow Her Business
Today, I sit down with Andrea Liebross, a visionary coach for women entrepreneurs, to explore the transformative power of why and how she uses private podcasts. Discover how Andrea seamles...
05 - Amie Carter's Live Strategy Session - Starting a Podcast
It's a STRATEGY SESSION special! Today, I guide Amie Carter through some guidance and steps of starting her own podcast tailored to propel her network marketing business. In...
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04 - Boost Your Podcast Reach with LinkedIn™ Showcase Pages
If you want to see the VIDEO for this podcast episode please click HERE.Discover the secrets to leveraging LinkedIn Showcase Pages for podcast promotion in this essentia...
03 - Using The LinkedIn™ Featured Section To Promote Your Podcast
In this episode, I unveil essential tips on utilising the LinkedIn™ featured section to maximise your podcast's reach and shares expert insights on creating compelling content that resonates with your audience. Whether you're a seasoned...
02 - 3 Reasons Why Your Business Should Create a Podcast or Private Podcast
Let's explore 3 fundamental and multifaceted benefits of incorporating a podcast into your marketing toolkit. Discover how versatile podcast content can be—ideal for crafting everything from sound bites for social media to full blog pos...
01 - Welcome Trailer - Let's change the world of digital marketing with podcasts (private and public) and audio magic ✨
Are you a business owner looking to take your podcast to the next level?Are you looking for quick win strategies in the world of digital marketing that you can put in to place immediately? You've come to the right show. Wel...