The More Profitable Podcast with Stacey Harris
The More Profitable Podcast is for service-based business owners who want their podcast to drive real sales—not just downloads.
Hosted by Stacey Harris, founder of Uncommonly More, this show gives you the strategies, systems, and structure you need to turn your podcast into a sales tool. We’re not here for hacks or vanity metrics—we’re here to help you build a show that consistently attracts, qualifies, and converts right-fit leads.
Each week, Stacey shares what’s working right now for her clients—real business owners using podcasts to sell high-ticket offers, shorten the sales cycle, and build trust at scale. Whether you’re managing your own show or working with a production team, you’ll learn how to create episodes that support your marketing, move your listeners closer to working with you, and keep your content sustainable.
If you're tired of your podcast feeling like a time-suck that’s disconnected from your revenue, this is your show.
The More Profitable Podcast with Stacey Harris
Is Your Podcast Attracting the Right Clients?
Growing your show is great, until you realize you’re bringing in the wrong people.
If you’re getting more listeners, but your sales pipeline still feels like a ghost town, it’s time to take a hard look at what’s actually happening.
Today, we’re talking about why so many business owners accidentally build podcasts that grow audiences... but don't grow revenue. And more importantly, how to fix it.
On this episode of The More Profitable Podcast, I’m breaking down the three biggest signs your podcast is attracting the wrong people, what’s really behind them, and the small shifts you can start making right now to get better-fit clients in your sales conversations.
1:35 - The real problem with following sponsor-first podcast advice
3:10 - When your audience grows but your revenue doesn’t
4:45 - How a podcast built for downloads kills your sales potential
7:20 - What misaligned listeners are actually costing your business
10:26 - How your content might be setting you up for no-shows
12:59 - Are you educating clients—or just impressing colleagues?
14:51 - 3 big signs you’re attracting listeners, not buyers
20:01 - Why educating too early kills conversions
22:08 - How misaligned messaging and offers show up in your podcast
27:03 - Why guest interviews might be hurting your sales strategy
30:45 - 3 shifts to turn your podcast into a sales asset
34:10 - Why better CTAs aren’t enough if you're missing this
37:13 - How a Podcast Strategy Intensive can fix the root problem
Mentioned in Is Your Podcast Attracting the Right Clients?
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Book your Podcast Strategy Intensive
If your podcast is attracting the wrong people, or worse, no one at all, it’s not a sign to scrap it. It’s a sign to shift it.
Inside a Podcast Strategy Intensive, we’ll audit your content, align it with your offers, and get your show back to working like the sales tool it’s supposed to be.
