The More Profitable Podcast with Stacey Harris
The More Profitable Podcast is for service-based business owners who want their podcast to drive real sales—not just downloads.
Hosted by Stacey Harris, founder of Uncommonly More, this show gives you the strategies, systems, and structure you need to turn your podcast into a sales tool. We’re not here for hacks or vanity metrics—we’re here to help you build a show that consistently attracts, qualifies, and converts right-fit leads.
Each week, Stacey shares what’s working right now for her clients—real business owners using podcasts to sell high-ticket offers, shorten the sales cycle, and build trust at scale. Whether you’re managing your own show or working with a production team, you’ll learn how to create episodes that support your marketing, move your listeners closer to working with you, and keep your content sustainable.
If you're tired of your podcast feeling like a time-suck that’s disconnected from your revenue, this is your show.
The More Profitable Podcast with Stacey Harris
Stop Asking AI for Content Ideas and Look Here Instead
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Stop asking ChatGPT for content ideas. Stop Googling "podcast topics for coaches." Stop posting on Instagram asking what your audience wants to hear. Your audience doesn't know what they need you to tell them. That's your job, not theirs.
The best content ideas aren't sitting in AI tools or search results. They're already in your business. In your sales call recordings, your DMs, your client conversations. The places where people are actually asking questions, raising objections, and showing you exactly what they need to hear.
In this episode of The More Profitable Podcast, I'm breaking down the three places I look for content ideas that actually convert, how using your clients' language makes your content both searchable and connectable, and why this approach trains people to be your best fit clients before they ever work with you.
1:00 - Stop asking ChatGPT to give you content ideas
2:36 - Worried about too many podcasts but copying everyone else's content
5:01 - The client who found me through search and knew exactly what I do
9:02 - Where I actually get my content ideas (three places)
9:17 - Sales call recordings give you objections and conversion content
12:14 - DMs and emails are where nurture content lives
13:59 - Content that trains people to be great clients before they hire you
16:24 - Your current clients are your best content source
19:48 - Using their language makes content searchable and connectable
23:31 - How we build content plans in Podcast Strategy Intensives
Mentioned In Stop Asking AI for Content Ideas and Look Here Instead
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Ready to stop guessing at content and start using what's already working?
The best content ideas aren't in ChatGPT or Google. They're in your sales calls, DMs, and client conversations. In a Podcast Strategy Intensive, we'll build your next 12 weeks of content by pulling from what's actually happening in your business right now. Book your Podcast Strategy Intensive.
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