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Wellness Business Academy
#1 Wellness Business & Entrepreneurship Podcast in Australia
Wellness Business Academy is about empowering natural health practitioners, therapists & coaches to shake off the shackles of what you thought your practice should be - and create a practice you love!
The tagline says it all - Live Your Passion, Grow Your Practice!
There's no "one way" to create your dream practice, and here on this podcast we'll be talking about them all. A workshop style podcast with practical steps and easy-to-apply advice, created for action-takers who crave simplicity over hustle.
You'll hear from Cass, as well as leading experts in the industry, so you can grow your practice the way it suits YOU. Success on your own terms, whatever success looks like for you.
Cass is a naturopath and leading business mentor in Australia. Interestingly, she's also a medical medium, a psychic and an intuitive business coach. So what you'll get on this podcast is a unique blend of information bridging topics including marketing and growing your practice, but also listening to your intuition, following your passion and overcoming mindset blocks holding you back.
Let's tell you a bit more about Cass.... on the back of a standout corporate career that flaunts brands like McDonald's, Vodafone & Sony Films, Cass launched a natural health practice (as a solo mum of 2, with just $12 in the bank). Within just 3 months the practice was booked solid, turning over multi six figures every year for almost a decade. Now, Cass helps health practitioners & wellness entrepreneurs to create their dream practice too (with an elite group of VIP clients flowing through her virtual practice).
So friends, whether your dream is full books every day.. a lifestyle practice from your laptop... online revenue streams... a standout signature program... or something in between, this podcast is for you!
Learn more, connect with Cass and download free resources here https://cassduffill.com/
Wellness Business Academy
#49: Easy Audience Growth Strategies
In this conversation, Cass Duffill discusses strategies to grow an audience online. She emphasizes the importance of having a varied strategy and being present on multiple platforms. Consistency and reliability in marketing efforts are key to achieving long-term results. Collaborating with others and diversifying content are effective ways to engage and attract new audience members. Lead magnets and high-quality content play a crucial role in building an audience. Personal branding and storytelling help establish a connection with the audience. Engaging with the audience and focusing on a specific niche are also important. Lastly, borrowing other people's audiences can fast-track audience growth.
Takeaways
- Why having a varied strategy is important and how to create one.
- The keys to long-term results.
- Ways to engage and attract new audience members.
- Why you need a personal brand to establish a connection with the audience.
- Ways to fast-track audience growth.
Chapters
00:00 Introduction
03:27 The Power of Consistency and Reliability in Marketing
07:29 The Role of Lead Magnets and High-Quality Content in Audience Building
10:27 Personal Branding and Storytelling: Connecting with Your Audience
13:06 Borrowing Audiences: Fast-Tracking Your Audience Growth
14:03 Conclusion
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Free Resource: A Practitioner's Guide To Attracting Amazing Clients
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