The MedMen Show: Fast, Smart Insights for B2B Sales Professionals
Inspired by Mad Men, powered by MEDDICC.
The MedMen Show brings you short, high-impact insights from CEO Andy Whyte and CRO Pim Roelofsen. Get answers to the most common MEDDIC questions - plus top tips on how to apply the different element, qualifying deals, driving revenue, and how to lead elite sales and GTM teams.
The MedMen Show: Fast, Smart Insights for B2B Sales Professionals
Top MEDDIC Coaching Mistakes Sales Leaders Must Avoid
A lot of people in our industry class coaching as simply telling salespeople what to do. When they add MEDDIC to the mix, it just makes their instructions more succinct.
But, this isn't effective MEDDIC coaching. In this episode of MEDMEN, Andy and Pim delve into three core tenets of effective sales coaching within a MEDDIC framework, emphasizing why building trust is crucial for your sales team to achieve optimal results with MEDDIC.
It doesn’t matter how knowledgeable you are; if your team doesn’t trust you, they won’t come to you for help. Tune into this episode to learn how you can build that trust.
If you have any questions, or any suggestions of what you’d like to see the MEDMEN cover next, make sure to comment below!
Until next time - cheers!