Construction Marketers
Our podcast empowers construction contractors like you to take charge of your company and our industry's future by creating MORE content.
Whether you're an experienced marketer, business owner, construction executive, or just starting your journey, we have tips, insights, interviews, and proven strategies that will help elevate your content game.
Episodes
32 episodes
How To Get Construction Clients On LinkedIn
"Marketing doesn't work in construction" is a straight LIE. LinkedIn is not only a place where you can land new clients. But it's also a place where you can attract and retain the best talent in construction. Don't believe me? My guest, Dante N...
•
57:34
Gen Z Making An Impact In Construction
Most young generations struggle figuring out what they want to do when they grow up. So they lean on what their parents, teachers, friends, or social media say you should do. The problem is that everyone is different. Everyone has different str...
•
1:02:37
Marketing Is Changing Construction
Marketing is how we communicate our message. Whether you're hiring. Whether you're trying to show your clients what you're capable of building. Or whether you want to bring more awareness to the trades. Marketing is one of the BEST ways to make...
•
59:20
How To Avoid Content Creation Burnout
Content creation ISN'T easy. And it took it's toll on me. So much so that I thought of quitting content creation altogether. But I didn't and today I'm sharing the changes I'm making to continue creating more content...without burning out. I al...
•
49:43
Attract Young Talent To Construction
Social media marketing is going to attract the next generation of construction workers. For the longest time, contractors have dismissed social media in construction. But as the labor shortage continues to increase, they won't have any other ch...
•
1:02:06
Build Your Personal Brand In Construction
Building your personal brand is the best way to get new clients, land your next job, or build a network of people you never thought possible. That's what I've done, and that's what my guest has done.Today's guest is Lance Furuyama. Lanc...
•
56:45
64 Minutes of Social Media Content Advice
It's crazy that I have to say this in 2024 but social media works. Yet, many contractors are still dragging their feet. Writing off social media. Or calling it a waste of time. But as the industry continue to become younger, social media's impa...
•
1:04:07
How To Build A Successful Construction Podcast
Podcasting in construction is one of the most overlooked content platforms. Yet, it's a place where contractors can unite their office and field, cast vision, and build their culture. Considering the fight for the best talent, every contractor ...
•
1:19:24
How To Grow A Construction Newsletter To 1,000 Subscribers
The construction industry isn't great at marketing. So anytime I find someone creating content that isn't only really good, but extremely entertaining, it gets my attention right away. I got to chat with Matt Graves of Construction Yeti where w...
•
55:29
5 Construction CEO Social Media Ideas
The number one way any contractor can differentiate themselves from their competitors, position themselves as a great place to work, and show the world the type of contractor they are is by the ONE thing: Construction CEO content. There's a sma...
•
7:09
Top 5 Content Ideas for Women in Construction
40% of the construction workforce will retire by 2030. One of the most overlooked aspects in solving this labor shortage has to do with women in construction. I've seen over the years that there are women who want to work in construction. But h...
•
5:47
DON'T Make These 7 Marketing Mistakes
Most contractors have no marketing. And for the contractors with marketing, very few are great at it. When you think of industries that are great at marketing, you think of e-commerce companies, tech companies, and even food brands like McDonal...
•
6:36
5 Reasons You NEED To Post On Social Media
I thought I was too late to the social media content game in 2020. Why? Back in 2018, I saw content creators in construction who were crushing it on social media and thought to myself, "I feel like I can do that too!" But I never took action. I...
•
6:19
6 Short-Form Video Ideas for Construction
Every contractor should post short-form video content on Instagram Reels, TikTok, YouTube Shorts, Facebook Reels, AND LinkedIn. Why? This is how people of all generations are consuming content on social media. Young, old, and everything in betw...
•
5:14
Your Next Construction Brand Ambassador
When I say the word Tesla, who comes to mind? Probably Elon Musk. And when I say the word State Farm, who comes to mind? Probably Jake from State Farm. Why does this matter? People don't do business with businesses. People do business with peop...
•
6:08
9 Ways To Get MORE Construction Content Ideas
People like Alex Hormozi and Gary Vaynerchuk pump out content like there's no tomorrow. And if you're anything like me, you've likely wondered, “how are they doing that? And how can I create more content, too?” Then, you think about what it tak...
•
7:13
Every Construction CEO NEEDS To Do This...
EVERY Construction CEO NEEDS to post content on social media. Why? It’s becoming WAY more competitive in the industry. So, CEOs who post content differentiate themselves from the rest and gain all the benefits from building a personal brand. To...
•
5:12
10 Marketing Trends For 2024
Today, I've got an exciting breakdown of the top TEN construction marketing trends for 2024. The construction industry has been slow to embrace change, but it's time to shift gears and stay ahead of the game.1. Construction Personal Bra...
•
9:29
How To Make A Great Linkedin Profile in Construction
Today, we emphasize the importance of optimizing your LinkedIn profile for construction professionals to maximize networking opportunities and make a positive impression on potential connections. We provide five key qualities for building a str...
•
6:11
7 AI Tools For Construction Marketing [Not ChatGPT]
Today, we'll explore seven powerful AI tools poised to transform how contractors and construction professionals approach their content needs.1. Google's Bard: ChatGPT's RivalGoogle's Bard emerges as ChatGPT's strongest comp...
•
9:04
The BEST Construction Websites Have These FOUR Qualities
Does your website differentiate you from your competitors? Or do you sound like the same contractor?Does your website position you as the leader in your market? Or are you just “another contractor”?Does your website build trust ...
•
6:05
FOUR Construction Podcasts YOU Can Start Today
Have you ever thought of starting your own construction podcast?Then you begin to think:What will I talk about?What's the point or goal of starting one?Is there anyone else I can get inspiration from?The answer is YE...
•
5:10
How This ONE Construction Social Media Post Went VIRAL
I've posted construction content for over 5 years now and I NEVER thought I would post this kind of content.Yes, I'm talking about memes.When I started posting construction memes on LinkedIn, they were getting me around 20-50 li...
•
5:13