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Negotiation Made Simple
Welcome to Negotiation Made Simple where we help you master the art of negotiation and win your next deal. Over the last 15 years, John Lowry has helped thousands of people in Fortune 500 companies master the art of negotiation. Now, he wants to help you. Through this podcast, he will teach you the skills you need to become a master negotiator. Every episode, explore practical tips that will help make negotiation easier, give you more confidence, and ensure you win the deal not just in your professional life, but in all corners of your life. We’ll also have some fun along the way with Q&As, interviews, and coaching sessions. Whether you know it or not, there’s too much at stake for you not to master negotiation, so tune in every week here on Negotiation Made Simple.
Negotiation Made Simple
The Hidden Currency of Every Negotiation: Dr. Keld Jensen
Need help with a negotiation? Text us and we'll feature your question on the show.
Negotiation is both an art and a science, and few people understand this better than Dr. Keld Jensen. As the author of 12 books and a leading expert in negotiation, trust, and behavioral economics, Dr. Jensen has spent years studying what makes deals successful—and what causes them to fall apart. In this episode, he shares invaluable insights on how negotiators can create more value, build stronger relationships, and approach deal-making with a strategic mindset. Whether you're a seasoned negotiator or just looking to improve your skills, this conversation will give you practical tools to navigate high-stakes discussions with confidence. Let’s get started.
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