Born To Tint with The Miller Brothers

Building Something From Nothing: A Solopreneur's Journey With Chloe King

β€’ The Miller Brothers

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0:00 | 1:08:54

This week Ricky sits down with Chloe King, a mechanical engineer turned solopreneur out of Salt Lake City, Utah, and the creator behind That Mirror β€” a modular, collapsible mirror system that can be configured in any size, from a 5x7 up to a floor-to-ceiling centerpiece. What started as a personal need for a statement mirror in her apartment turned into 50 requests in 18 days on Facebook Marketplace β€” and a business was born.

In this episode, we cover:
πŸͺž How Chloe's background in mechanical engineering became the foundation for building a real product
πŸ’‘ The origin story of That Mirror β€” from a 7.5ft one-piece prototype launched off a balcony to a sleek, panel-based modular system
πŸš€ The mindset of a solopreneur: juggling product development, content creation, and sales all at once
πŸ“± Why organic + paid social media work together β€” and how to use geofencing to test your market
πŸ“¦ How a product that ships in panels can unlock a national market (not just local)
πŸ’° Pricing your product to cover labor, materials, AND a future sales position from day one
πŸ”„ The 5-lever business framework Ricky's mentor uses: offer, marketing, sales, operations, and finance
πŸ† Tint competitions, industry networking, and why sharing knowledge grows the whole pie
πŸ‘· How Ricky learned to build a business that runs without him β€” and why that's the real goal

Whether you're building a product from scratch, scaling a service business, or figuring out how to stop wearing every hat β€” this episode is packed with real talk and real strategy.

πŸ”” Subscribe, drop a like, and leave us a comment below β€” we read every one!
πŸ“² Follow us on Instagram:
πŸ‘‰ @greenvalleywindowtint
πŸ‘‰ @that.mirror








1:12 β€” How Chloe found the Born to Tint podcast through Leila & Alex Hormozi
3:36 β€” Ricky & Josh's connection to the Hormozi world β€” and tinting Leila's condo
6:07 β€” Why sharing knowledge in your industry grows everyone's business
8:27 β€” The origin of That Mirror: from a personal apartment need to a modular system
11:31 β€” How the panel system solves the biggest problem with large mirrors
13:38 β€” Mechanical engineer to entrepreneur: bridging hard skills with creativity
20:36 β€” Laid off from a chemistry lab and going all-in on the mirror business
23:04 β€” Repetition over perfection: getting comfortable on camera and in business
27:32 β€” Paid ads vs. organic content β€” and why you need both running together
35:13 β€” How the French cleat system makes That Mirror installable anywhere
43:35 β€” Gary Vee's geofencing advice and why Ricky still uses it today
50:14 β€” How Green Valley launched an educational academy to scale beyond local markets
56:44 β€” The 5-lever business framework: offer, marketing, sales, operations & finance