Born To Tint with The Miller Brothers
Welcome to Born to Tint with The Miller Brothers. Our podcast is more than just a show – it's a platform for building relationships, sparking creativity, and propelling the tinting industry forward together.
We're here to provide education that empowers not only ourselves but also the tint community – from the clients to fellow professionals in the trade. Tune in to discover the latest trends, techniques, and strategies that drive success in the tinting world, while also gaining valuable insights into personal and professional growth.
But that's not all. We're dedicated to fostering a sense of community within the tinting industry. We believe in creating a collaborative space where enthusiasts, experts, and newcomers alike can connect, share experiences, and learn from one another.
So, whether you're a seasoned professional or just starting out, whether you're a family-owned business or simply passionate about the art of tinting, we welcome you to join our journey. Subscribe now and be a part of our community as we celebrate the world of tinting.
Born To Tint with The Miller Brothers
Pricing, Scaling & Closing More Tint Jobs with Dante Peterson
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Dante Peterson is BACK — and this might be his most tactical sit-down yet. 🔥 The Miller Brothers get Dante of Dante's Custom Detail and Tint (and co-founder of Worldwide Tint Co apparel) to break down how he 4X'd his business in a town of 28,000 people. If you think you can't charge premium prices in a small market, this episode will change your mind.
💰 PRICING THAT ACTUALLY PAYS
The "keep raising it till they stop saying yes" experiment that led Dante to $700+ tint jobs
Why a $500 roll of film should be closing $1,200 jobs
The one number that tells you your prices are TOO LOW (most shops get this backwards)
🧠 CLOSING WITHOUT BEING PUSHY
The discovery question that quietly qualifies every caller
How to handle the price shopper without ever bashing the competition
Why the guy charging $300 for "ceramic" isn't your competition at all
📈 SCALING YOURSELF OUT OF THE SHOP
The app switch that eliminated phone tag and unlocked Dante's best week ever
How he ran the whole business from a beach — and revenue went UP
The name-on-the-truck "trap" every owner needs to hear before they scale
🏢 COMMERCIAL & FLAT GLASS SECRETS
Getting specced into architect plans, government jobs & blast-mitigation film
The grant + principal strategy for landing school security film contracts
Why the meter is a SALES tool, not a "save my glass" tool
🎓 EDUCATING THE CUSTOMER = CLOSING THE DEAL
Not all ceramic is created equal — how to prove it to a skeptical buyer
The car wash analogy that makes premium pricing make sense
Why "ceramic dual reflective" is marketing nonsense (and how to explain it)
Whether you're a one-man shop or scaling a crew, this one's loaded. 👀
👉 Follow Dante @dantescustomdetailandtint
👉 Follow us on Instagram @greenvalleywindowtint
🔔 SUBSCRIBE for new episodes every week. Drop a comment with your biggest pricing win, smash that LIKE, and share this with a shop owner who needs to hear it. Let's grow. 🚀