Pretty Hard
Pretty Hard is all about discussing what we feel when we think about our relationship to beauty - how it's changed over time, what we've been and are currently influenced by, what we're trying to change, and of course, how hard it is to run (and consume) a beauty brand in today's digital age. A podcast by Fluff, a beauty brand that believes it’s ok to feel more with makeup, so long as you don’t feel less without it. A series of honest conversations: thoughts and feelings with founder, Erika Geraerts.
Pretty Hard
Episode 54: Mindful. Mukti's Relationship to Beauty.
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Mukti is a pioneer of Australia’s natural beauty movement and founder of Mukti Organics, blending science and sustainability to redefine conscious skincare. She’s also the author of Truth in Beauty, a book I continually return to when navigating ingredients and formulations in this noisy, complex industry. Mukti has been in business for 25 years, more than most founders can lay claim to, which is why I have so much respect and had so many questions for someone who started before Instagram was a thing, and before being a founder was something to aspire to. She is a wealth of knowledge and incredible humble human who I hope to meet in person soon. I hope you enjoy this conversation.
Find Mukti on Instagram at @bymukti @muktiorganics