High-Key Growth | The Podcast
High-Key Growth is here to help early-stage founders, solopreneurs, and marketers learn how to achieve rapid growth while running extremely lean. Join marketing expert Geena Greguric as she sits down with founders, marketers, and other growth experts as they share how they reinvented the wheel so you don’t have to.
High-Key Growth | The Podcast
#009 - Product Marketing Essentials for an Early-Stage Company with Jada Gale
For early-stage companies, a product marketing hire isn't often your first priority, but product marketing as a function is necessary for the success of your solutions and market fit. Idelic's Jada Gale stopped by High-Key Growth to discuss product marketing tips for the B2B business that needs hyper-growth with a limited bandwidth.
In this episode, Jada covers:
- Low-cost market research and validation tools and processes
- Critical elements of effective product positioning and messaging
- Common mistakes early-stage founders often make
Hot Links
jgale@idelic.com
Product Marketing Alliance
Connect with Jada on LinkedIn