Serve First, Sell Later Marketing
Welcome to the Serve First, Sell Later Marketing with Sylvia Garibaldi. The ultimate podcast for legal, financial and other service-based professionals seeking to grow their practices and attract more high-paying clients through leading edge marketing solutions that feel authentic and non-salesy.
This podcast is your compass to navigate the competitive world of marketing your legal or financial services. Sylvia shares simple insights, strategies, and proven techniques tailored to service-based professionals.
Whether you are a lawyer, mediator, financial advisor, divorce professional or in any other service-based profession, this podcast is your go-to resource for differentiating yourself in the market and building awareness so that those who are in most need of your services will be able to find out about you!
Serve First, Sell Later Marketing
#7 Beyond Webinars: Secrets To Take Your Online Events from Ordinary to Extraordinary
Ever wondered how to captivate an audience and leave them yearning for more after your online educational event? My decade-long journey into hosting virtual events across the globe has unveiled the secret sauce to not just educating, but truly engaging your participants that leads to new sales. This episode delivers a treasure trove of strategies, starting with setting a crystal-clear purpose, deeply understanding your audience's needs, and crafting content that resonates on a personal level. By focusing on solving real problems, we'll explore how this audience-first mindset opens doors to organic sales and meaningful connections that last long after the event ends.
Strap in for the second half of our deep dive, where we amplify the nuts and bolts of driving attendance and skyrocketing engagement. We're not talking about bland promotional emails that get lost in the abyss of an inbox, but instead, I share strategies that most professionals aren’t using today to take their events to the next level. We'll dissect the art of timing—both in the planning stages and in the heat of the live event—to keep the conversation buzzing and your audience glued to the screen, and so much more! With these insights, you're on your way to orchestrating online educational events that are more than just a gathering—they're a movement that will grow your professional practice!
Episode Highlights:
Engaging Online Educational Events
Importance of Time-Limited Replays
Maximizing Event Attendance and Engagement
Creating an Irresistible Call to Action
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Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here!
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