Results by Design: UX Insights for Business Leaders
Welcome to “Results by Design: UX Insights for Business Leaders,” the podcast that dives deep into the world of UX design, strategy, and insights, with a laser focus on reducing friction at those critical moments in the customer journey.
Our mission is to equip business leaders like you with the knowledge and tools needed to leverage UX methods and strategies to achieve tangible business outcomes and create lasting value. In each episode, we bring you expert interviews, real-world case studies, and practical advice to help you navigate the complex landscape of user experience design.
Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization. Whether you’re a seasoned executive or just starting to explore the world of UX, “Results by Design” is your go-to resource for unlocking the potential of user experience to achieve remarkable results. Tune in, take action, and design your way to success!
Learn more about us and visit our website!
https://uptopcorp.com/
Results by Design: UX Insights for Business Leaders
Uncovering Pain Points: How Qualitative Research Improves Customer Experience
Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!
In this episode, Michael Woo chats with Cristie Schrader, a seasoned UX researcher and product designer at UpTop, about the transformative role of qualitative research in creating exceptional customer experiences.
From identifying emotional pain points to bridging the gap between customer needs and business goals, Cristie shares real-world examples and best practices from her extensive experience, including consulting for the world’s largest e-commerce company.
🔍 What You’ll Learn:
- Why qualitative research is essential for uncovering customer pain points
- How qualitative and quantitative research complement each other
- Best practices for conducting impactful qualitative studies
- Real examples of using insights to influence product roadmaps
- The power of empathy in UX design
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Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.
Learn more about and visit our website: https://uptopcorp.com/
Tags: UX design, UX strategy, user experience, business strategy, qualitative research, quantitative research
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Episode Particulars
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Michael Woo | Head of Design, UpTop: https://www.linkedin.com/in/wooman206/
Cristie Shrader | Product Designer, UpTop: https://www.linkedin.com/in/cristieschrader/
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Connect with UpTop
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LinkedIn: https://www.linkedin.com/company/uptopcorp/
Website: https://uptopcorp.com/
Twitter [X}: https://twitter.com/UpTopCorp
YouTube: https://www.youtube.com/@uptopcorp
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PODCAST Links
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