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Talk Copy to Me | Content + Copywriting Podcast
Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away.
Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty businesses—achieve tens of thousands of monthly website visits...and, more importantly, conversions.
With an M.F.A. in Creative Writing and years of experience blending data-driven strategies with authentic storytelling, Erin brings both expertise and approachability to every episode.
This show is crafted specifically for small business owners, solopreneurs, creatives, and growing companies who know they need to level up their marketing but feel overwhelmed by where to start.
No more drowning in marketing buzzwords or getting lost in technical jargon. Erin and her guests break down complex topics into clear, implementable steps that fit your busy schedule and business goals.
New episodes release weekly.
Learn more and access show notes at erinollila.com/podcast/
Talk Copy to Me | Content + Copywriting Podcast
What Happened After I Rethought My Business
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You know that feeling when you finally get clarity on something you've been struggling with or ruminating on for a long time? It feels amazing for about five minutes.
And then you realize clarity doesn't actually end the hard part. It just starts a new one: figuring out what comes next—specifically what changes, what stays, and what gets cut.
This week, I'm working through what my rethought business actually looks like in practice (listen to episode 189 first if you want to hear the origin story!).
This episode picks up where last week left off, digging into my done-for-you services and my DIY products. I'm covering a what's getting an overhaul, what I'm ready to let go of, and how just a simple reframe changes my offers.
I'm also briefly talking about where AI fits into all of this (though I think there's a longer episode coming out on this topic!), and why the thing my clients are really paying for was never the words on the page.
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EPISODE 190.
Read the show notes and view the full transcript here: Coming soon!
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Here's the info on your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.
When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.
Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about my intensive options or just book a strategy session to get started right away
• Visit my website to learn more about my business, services, and products