There's a fear that I hear from so many new entrepreneurs, especially entrepreneurs in the wellness industry or in the healing services, like health coaches, energy healers, and service providers that sell something that isn't totally tangible, right? Like helping you to feel better or have a transformation. And the fear is that entrepreneurship means signing up for a second career as a content creator. And here's the thing, they're not entirely wrong, right? In today's reality and market, if you're building a business around your expertise and building a personal brand, then you're going to have to learn how to communicate that expertise. You're gonna have to create content, and you're going to wind up having to market and sell your work. Whether that's done through conversations, through writing pieces, through, you know, visual content that you create, people have to be able to find you before you can serve them. But that doesn't mean that you need to spend your entire career chasing an algorithm, staring at your phone, wondering what to post, or constantly feeling like you're behind everybody else who's doing that as a full-time job. So my suggestion to those entrepreneurs who feel that fear is let's build the simplest, most sustainable version of a business operation that actually supports the work that you want to do. Because yes, you absolutely do need a marketing and a sales system. Even, yes, as a personal brand and a solopreneur, you have to have those two pieces in place to run a sustainable recurring revenue business. But it doesn't have to be exhausting. I was once a brand-new wellness professional staring at a business plan thinking, "How the heck am I supposed to get clients?" And almost 20 years later, helping that entrepreneur is exactly why I do what I do and why I built my program. And so today we're gonna get into what happens after you launch your signature offer or your coaching program or your service program. How do you build a sustainable sales system? Hey there. Welcome to the Mindset to Market podcast, your go-to space for practical tools and solutions to the everyday challenges of being a creative and soulful entrepreneur living in a material world. I'm your host, Deborah Smith, a holistic business coach and marketing strategist with 17 years of experience. I help my clients bust through mindset blocks and learn daily marketing practices that balance personal wellness with financial growth and impact. I'm here to offer you support with creativity, mindset, practical how-tos, and getting into imperfect, messy action so you can experience daily breakthroughs as you grow. If you're a purpose-driven entrepreneur building an online business, you're in the right place. Let's dive in. All right, my beautiful solopreneurs and personal brands and entrepreneurs building in the online space. Welcome back to the Mindset to Market podcast. Let's dive right in today's topic. It's back to school vibes. It is September 1st. Right around the corner are fall launches, and then it's the holidays, and then it's 2027 before we know it. So we gotta talk about recurring revenue systems and h- what that actually looks like when you are trying to just do your work and be in your zone of genius. So I had a conversation a, a couple days ago with a very good friend that I cannot stop thinking about that really spurred wanting to make this episode So she just graduated from a three-year yoga therapy program at Kripalu Yoga Institute. This is in Western Massachusetts. It's a very famous place for people to get their teacher training certificates. Three years. She spent three years becoming deeply trained in this work, and it can genuinely help people. I've seen some of the results that she's gotten with people that she did, you know, internship work with, et cetera. And she told me that at their final celebration ceremony, you know, when they were graduating, one of the biggest conversations that was happening among her graduating class was basically, "Okay, now we have to basically go out there and become content creators in order to actually have a viable working business." And just the, the dread that they were all experiencing because none of them wants to be online all the time. And I thought, oh, yes, I know this feeling all too well because I have been her. In 2006, I graduated from a health coaching program in New York City. It was called the Inte- Institute for Integrative Nutrition, which is now a global virtual health coaching program. But at the time, it was a small group of in-person classes. Um, and at the end, I remember being handed what was essentially a business plan. Like, here's how you set up your practice. Here's what you're supposed to do. Now go get some clients. And I remember feeling really overwhelmed at the prospect of having to run the entire sales department of this business that I was apparently launching, and when I... what I really wanted to do was work with clients on, you know, their wellness program, et cetera. So, you know, I didn't really have a lot of experience in that department. I had training and enthusiasm, and I desperately wanted to help people, but I remember looking at the business side of it feeling like this, this seems impossible. How am I supposed to find these people? You know, why would they hire me instead of somebody else? How am I gonna talk about this? Uh, and so I didn't have a clear path to follow. And fortunately, though, I did have another skill set that I could fall back on, which is that I had studied marketing in undergrad. I was working in the marketing department for a company when I was putting myself through this health coaching program. So I put my marketing cap back on, and I started figuring out how to package up the work in different sort of digestible bite-size ways, how to communicate the value, how to find the right people, and how to create opportunities for them to discover me, and ultimately, how to turn my expertise into something that people could actually understand and want to buy. And that experience has never really left me because now, almost 20 years later, I work with women who are standing in some version of that same spot, right? They're trained, talented, care deeply about their work, have experience, have expertise, but they're thinking, "Great, but how do I- in today's marketplace, turn all of this into a working business. So that is the reason that I built my Foundations group coaching program. That's the reason. In fact, in many ways, I built the program that I wish someone had handed to me back in 2006. It's not just a business plan, it's a clear path to follow, right? It's a place to make decisions, implement them, test them, get feedback, get data points, put them in front of real people, and get support figuring out what comes next. And so here is something else that I've learned over the last 20 years. The path doesn't end when you launch your new business idea out into the world. In fact, that is the very beginning. That's where your business begins to be a regular recurring system that you wanna run. So let's start at the beginning because if you're sitting there thinking, "Right, I've got all this expertise and experience. What the heck am I supposed to post on Instagram?" I wanna be really clear that I do not wanna start with social media. That's not the beginning. There are some decisions that every entrepreneur needs to make first before they start thinking about talking about your business on social media. So ... And these decisions that every entrepreneur needs to make are the basic foundations of my group coaching program. So I wanna share these with you in the order that I prioritize them and the reason that I teach it this way, so you can kind of understand what would be, you know, step one, step two, step three, step four. And I think of these in sort of the pillars of the program. So pillar one is personal. It really does start with you The first foundation that needs to be your priority in your daily life when you are running your own business is your personal wellness. Before you build a business around you, we need to understand the human who has to run it. So what kind of business are you actually trying to create? And that, that means what do you want your lifestyle to look like? How much capacity do you have to serve clients? How do you wanna work with them? What are the types of containers that you feel safe, comfortable, and like you're in your power when you share them? What are you naturally good at? What are your strengths and weaknesses? And what types of s- tasks do you dread and don't wanna be doing? Because you don't wanna build into a business model that has a bunch of tasks that you dread, like creating content all day long. What kind of visibility feels sustainable to you? And it's different for every one of us. We all have different personalities and different personal design. And so because of that, we wanna really check in with these things first. The goal is not to hand you somebody else's seven-figure marketing machine and tell you try to keep up. We're building your business, and so if your business requires you to become somebody that you don't wanna be in order to maintain it, then I don't think you're on the right track. And this matters enormously when we eventually get to marketing it, right? Because if I tell somebody who loves writing that she now needs to go make five video reels a week, we're probably not building something sustainable for her. Whereas if you're fantastic in conversation, maybe we need to put more live networking events on your calendar. If you light up when you're teaching, then maybe workshops and webinars are part of your business plan. We're gonna build around your strengths, your goals, and your actual life. So pillar number one is absolutely you, and that includes what you eat, the, you know, amount of sleep and exercise you get, hydration, like basic physical, physiological needs are part of that pillar Pillar number two is the thing you sell, your signature offer. I talk about this until I go blue in the face. It's really important if you have a personal brand that you have one core anchor offer that you know is going to sell and that you can build around. So I've got lots and lots of programs that support creating signature offers. If you're interested, drop me a line. I can send you the link to... I've got a mini course that walks you through, creating a standalone signature offer and several other, just guided journal prompts and things like that. So this is where experts can get really stuck because you know so much. You might have multiple certifications, several modalities that you're good at, and you might be able to help people in 15 different ways. But your potential client doesn't need to understand everything that you know. They just need to understand, what can you help me with right now? So we take your expertise and we start shaping that into a clear signature offer, and I help my clients decide which of these things I'm passionate about is the most likely thing to help me create a, a sustainable business that I'm gonna love. We look at what problem does your offer solve, what transformation does your offer provide, how do you wanna deliver it, and what makes sense for you and for your client, right? There has to be a meeting point if you're a service provider. So what's the thing that you wanna become known for is a great way to look at this, and then we have something to build around And importantly, now we have something to market, right? Because creating content is infinitely harder when you don't actually know how you're gonna, you know, serve people and exactly what you're selling. So the signature offer is the foundation number one for a reason. That's gotta come first. The third pillar is your audience and really how to talk to them. So the next question is, who is this for? Who is it really for? And I don't mean we're gonna invent some fictional ideal client named Susan and then decide that Susan shops at Whole Foods and drives a Subaru. Like, I did all those exercises back in the day. I mean, I'm not saying that's, , bad to do it. It's good to envision your client. But really truly, who in your world do you already know who needs the help that you provide? What is happening in their life that's creating those pain points that are causing them to seek help? Understanding those nuanced details is very, very important. And so we do ex- extensive ideal client work, but it's rooted in real people. So we do a lot of audience polling. We set up interviews with real human beings who have the problem that you solve, and we learn, what is she struggling with? What has she tried already? What doesn't she want? What does she want? What does she care about, right? And most importantly, what does she need to understand in order to recognize the value of the, the service that you provide? And that's where we develop your voice as well, because as you're having these conversations and polling your audience, you start to develop a pattern of the way that, you can talk about your offer. And so virtually every woman I've worked with has had some version of, "I don't wanna sound salesy." Great, me either. I don't want to sound salesy, and I don't want you to sound salesy. I want you to sound confident that you can provide me with the solution I'm seeking. That confidence rooted in your own lived experience and your own storytelling is really all that you need, and there's no need to worry about this sort of used car salesman slick, you know, unethical, manipulative marketing stuff that is definitely a part of, of the whole larger sales system, but it does not have to be the way that we operate. That's not how I operate, and I work, you know, with my clients to help them develop their own body of messaging that feels really, really grounded and aligned, so when they're talking about their work, it feels good. It feels like them So I also want the person who needs your work to understand what you do very clearly. And so selling doesn't have to mean becoming louder, pushier, or adopting some weird internet marketer personality that is not comfortable. It means learning how to communicate the value of your work clearly enough that the right people can recognize it and say, "Absolutely, that is for me. She is speaking to me." And so we develop messaging that does both things. Okay, moving on to pillar four. This is now where we start to envision the customer journey and build out the automations that are gonna take cold traffic from the internet, invite them into your world, and move them through this marketing system, right? They need a path. So how does somebody first discover you? What is the entry point into your world? What's the first step they can take to get to know you a little bit better and get a little piece of your solution? Maybe you're hosting a free workshop or a webinar. Maybe you have a podcast like I do. Maybe you've created a simple guide or, , a simple tool for them to get a quick win. Maybe you have a quiz where they can help sort themselves into one or more pathways. A very popular thing that people are doing these days is building community spaces, and hosting events, right? We love to get in rooms with other women or people in our ideal client group. And guys, let's keep it so simple. Maybe it's just having conversations wherever you go, at the farmers market, when you're at, a friend's event, it's just having conversations. So we identify entry points that make sense for your business and your audience. And then what happens next? How do they get to know you? How do you nurture that relationship? How do they learn about your offer and go from, you know, never having heard of you before to, "Oh, I'm interested in that topic," or, "I'm interested in knowing more about your business"? And then from there, the next step is, "Oh, I actually trust this person. I've seen what she does. I've seen some of her work. I've read some of her content. I've read her blog. I listened to a podcast," whatever it may be. And now the next step is, "You know what? I've identified that I do have that problem, and I want her help." That's the sales system. That's the customer journey that we're trying to build so that once you launch something, you have a pathway that you can continue to invite people to walk. And so once we've made all those decisions, something incredibly important happens. That's when we put it out there into the world. We, we truly launch it, and we take all this stuff that we've been figuring out and put it in front of actual humans in its new packaged form and with the new messaging, and that's when the real learning begins, right? Because information is not implementation I'm gonna say that again. Information is not implementation. Your audience does not need more information. My audience, you guys, you don't just need more information. You need spaces to do the work. You need guidance to get the decisions made. You need help actually putting yourself out there and pulling those ideal clients so that you can get your data points, uh, uh, going. And I learned this lesson the hard way years ago in a earlier iteration of my online coaching business. So, when I first started building out online courses, this is like 2017, 2018, I started dabbling in Little bit more, I'd already been coaching groups for quite a while, and I started dabbling in putting that into digital format, into courses. So I had been running a plant-based catering company in New York City for over a decade. I had created an online course to go with that so that people could have, like, a virtual digital way to learn, you know, about how to eat a healthier regular meal plan. I started a YouTube channel to teach simple plant-based recipes, and I learned something very quickly from my students and from the YouTube commenters. So I would put these really simple recipes out there, like very simple, and I would create very simple YouTube videos where it was me in my kitchen showing and demonstrating the recipe. And I would make assumptions about basic understanding of how a kitchen worked and really basic stuff. And I learned really quickly that reading the recipe and even being shown an example of how to make the recipe is not the same thing as them turning on the gas on their own stove and actually cooking. So you can understand intellectually that you're supposed to saute the onions until they're translucent, but then you put the pan on the stove and suddenly people were like, "Wait, how hot the- should the pan be? How much exactly oil do I put in? Wait, is this what translucent means?" There was some things that you can only learn by doing it, and so thank God I was there to say, "Nope, that's totally normal." Or, you know, "Why don't you try turning the heat down a little bit?" But getting them comfortable to understand that, like, it's a work in progress, and the works the same way, right? We eventually have to stop perfecting the offer i- in the Google Doc and stop messing around with different iterations of our ideas, and we have to turn the stove on and start cooking something. And once the heat is on and the oil's in the pan, it gets really real, right? The launch does that. So when you put your offer out there in a big, way, that gives you information that you can't get any other way. So do people understand what your offer is? Are the right people interested? Is your messaging attracting the right people? , What's resonating with people? What types of questions are people asking that you think you covered in your messaging, but you actually didn't? Like, your sales page looks great, but people are still asking questions. What makes them lean in and feel like maybe this could be for them? What makes them actually click the link and buy? And what isn't connecting with them? Like, what needs to change or get cut? And so information is not implementation. We need to actually launch a product and collect data about how it's going. And this is where my clients end up teaching me something about my own program. Because originally when I launched Foundations, I thought that we had basically, four main pillars. And then I launched it. I started out launching it as summer camp for solopreneurs. It was successful. I turned it into a three-month program. That was successful. But I learned by doing that, that people needed more than three months, because once they got through the three months, they had a great offer and, an automated email system set up and messaging in place, but they needed to launch it, collect data, and tweak and fix things, and they wanted guidance and support with that. So I made it a six-month program. Now, I've been running that for three years, and What's become crystal clear to me is that there was a piece missing. And so my clients would do their work, develop an offer, , beautiful signature offers, bespoke, one-of-a-kind in their niche, clarifying audiences, really developing relationships with their ideal clients, creating messaging that was speaking to them and getting them to be not only curious, but to understand that they could solve their problem, and creating amazing, , lead magnets, free resources, automated systems, all that stuff. The path was there to their signature offer, and then when we put those offers out into the world, one of my clients built and launched an amazing mentorship, and she filled 15 available spots right away. Fantastic launch. We built something unique. We launched it. It worked. But now we also had a ton of information. We knew what people wanted, they responded to, and what they didn't respond to. We knew what language had resonated with them, and we knew what they were excited about. And so that begged a next question, and that was, "Okay, how do we use everything we just learned to keep growing the audience for the next time that we open the doors to this program?" And that really stuck with me because I realized, great, we've developed this incredible offer, and we launched with great success, but now she's gotta go out there and just run the business, right? A similar situation with my client Erica, who is a high-level expert in a very niche field. Um, she was already working as a consultant and a speaker, but we developed a much more clear way to package and communicate her highly specialized expertise. We worked on the offer, clarified who it was for, developed all the messaging around the, these packages and real-world problems that her expertise solves, took it to the marketplace, and it became really clear that this was gonna work. But for her to be able to kind of lean back and not be constantly online, we needed a system, a plan for her to bring new people into her world and consistently be educating them about why this work matters. And so we started facing that, and I thought, you know what? We're missing a pillar inside this program. These women all have had very successful experiences with what I promised them, but they still are walking away from this feeling like they're missing something. And so that is what brings me to the fifth pillar, and that is your sustainable sales and content plan. So version one of my program has a module where we cover long-term strategy. I talk about the importance of having, a recurring content strategy. I get into long-form, batching of content. We talk about SEO and the power of magnetic messaging. We talk about when to use ads and all the different ways that you can connect and grow your audience. But it didn't go as far as to actually walk clients through building their version of the plan, and that is what was missing. And so that is what I'm bringing into the updated version of the program that I am so excited about because obviously building the business foundation and launching the offer just was not enough, right? So my clients wanted a plan for what would happen next, not just tools they could check out, but an actual plan, right? And as a solopreneur, as a personal brand, you need a plan for staying visible in some way, shape, or form. It does not have to be making reels or being on TikTok, but you do need to have visibility, whether that be in networking groups, like I was saying, or highly magnetized SEO in your blog content. There's a lot of different ways to do it. And the fact is, if you're building an expertise-based business or, a personal brand, creating content of some kind is going to be part of the job. I would not lie to you and tell you that it isn't. People need to hear your ideas. They need to experience your expertise to understand what you believe, what kind of stories that you tell, so they can discover if your work is a good fit for them. So they need some access to that. And yes, that's gonna require us to create things, but here's what I wanna change for people out there who are dreading it. This does not have to suck. In fact, it can be one of the most fun parts of your business if you tap into your creativity and find the plan and the lifestyle that works for you. You don't have to become some weird internet version of yourself in order to sell. And this has been a hard one for me because at first I caught myself doing that and I just hated it. And I was like, "This is not gonna work for me." Right? Because remember, I'm out there trying all these ideas in the marketplace on a regular basis. I sell online. I'm still trying things and discovering things and testing things. Marketing is just a nine-letter word for testing. But here's the thing that I really want you to understand. Once you have those first four pillars in place, once you're clear on your lifestyle choice, your signature offer, your client, and that customer journey, and that's all set up, that makes making content so much easier. It gets actually kind of fun, right? Because instead of saying, "Oh no, what am I gonna post today?" You're saying, "Oh, a client asked me this question yesterday. I'll talk about that," or, "I have a story about that." Or you're saying, "You know what? I got a really strong opinion about this topic." Or, "Oh, this is what people are struggling with. I can teach something about that. So that's completely different experience of marketing, right? It's really storytelling. It's communicating clearly about your work, and we know what all that communication is leading toward, and that's the offer that you created. It's-- You know who it's for. You know the problem that it solves, right? Because you're clear about the foundational pillars. So these are the ideas that you wanna become known for. These are the stories that you can tell. This is your voice. These are the entry points and should always lead back directly to your signature offer. And so there's no perfect way to create content. There's no end to the internet. It's not going away, and it's a miraculous free tool that can help you connect with millions of ideal clients and make really good money. But again, there's no perfect way to do it. You, you wanna lean into your strength. And find your version of how this is gonna work, and there's no prize for producing more content. I mean, people will tell you that having a large audience in social media is gonna make a huge difference in your business. I actually don't totally agree with that. I think a more engaged audience is the metric that we should be studying. So it's not about vanity numbers. It's about connections with real humans, right? We don't need to win Instagram, we need enough of the right people to consistently discover your work and then eventually become clients, and that's a much more manageable goal than trying to have, you know, the best numbers in the online space. I think content can become fun when we approach it this way. Sharing ideas that you care about, telling stories that make you light up, you're developing a body of work around the thing that you want to become known for and sell. So your launch is the beginning of collecting data. I talked about this at the tail end of the Digital Product Blueprint series. If you've been listening to this podcast and you listened to that, then you heard me say this, last week. But this is why I still do love launches, because I don't love the big, huge, gargantuan launch models where you feel like you're gonna die. I like little mini micro launches that are data collection points. You grow your audience, you test ideas, you see what works, and you often make sales. And I love that launches create energy around your product. They create urgency, conversations. They give people a reason to make a decision by a certain deadline, and they create concentrated opportunities to sell. And they can create wonderful spikes in revenue if they're done right, but your launch just can't be your entire sales strategy. It's really just the beginning of how you're gonna run your business, right? So because otherwise you launch, you sell, and then you stop marketing because now you're serving and you're busy and your revenue takes a nosedive. If you don't have a plan in place for how you're gonna continue to grow your audience and serve new clients coming into your ecosystem while you're also running your business, then it's gonna fizzle out. So that's a feast or famine model that does not work. It's outdated, and I don't think the big launch model works for most people. You have to have a really big audience to do it well. But these micro launch strategies do work really well and have been working tremendously for both for me and for my clients. And the other thing is I don't want your business to need resuscitation every time you need to make money, right? The launch should create momentum that your ongoing system can sustain. So the offer gives us the destination for people. Your audience tells us who we're trying to reach. Your messaging gives us the language to share. Your customer journey gives people the path to walk. And so then that launch is just a test. We're testing it all with real humans. And then your ongoing sales and content plan is gonna keep that system moving. So if you are where I was back in 2006, feeling like I have no idea how I'm gonna continually sell this health coaching program to people, and this is especially who I wanna talk to right now. You've got the training, you've got the certification, you've got the expertise, you've got the experience. You know you can help people. You know that your work is purpose-driven, and it's good. But when you look at everything that you're apparently supposed to do to turn that expertise into a viable business, you feel overwhelmed Like maybe you've started trying to market yourself and you hated it. If that's you, then I'm sure you've posted things and saw crickets, right? I'm sure you've changed your bio 400 times. I'm sure you've downloaded all the marketing guides from all of the gurus. And maybe you're looking at all these people online who seem to know exactly what they're doing and thinking, "You know what? I don't wanna do any of that." Or you're thinking, "I don't know how to do any of that." I just want you to know not only do I get it, but everyone, we're all in that same boat. And all of the women that I just told you about that had successful launches, they felt that way, too. You know, my clients don't come into my program, Foundations, because they're ready to go and comfortable selling themselves online. They actually come in wanting to serve clients. That's what they're excited about. They're not excited about doing marketing and sales. And so that's why we build it together in the program. We don't start by telling you, "Go create content." We start by figuring out what business we're actually talking about, what lifestyle is best for you, your strengths, like I was saying. We build the foundation that's gonna be sustainable. We test it, and then we create the content plan. And that, my friend, is the system that I want to help you build. That's why I created this podcast. That's why I run my program. So if you love the idea of having a sustainable, doable content system that goes along with your entire foundational business, then you're probably wondering, "Great. So what's the next step, Deborah? Thanks for sharing all of that." And the answer is very simple. I am gonna be showing you how to fit all these pieces together and build your own personal foundation, a signature offer, audience and messaging, customer journey, entry points, all that stuff, in a- class that I'm teaching called the Solopreneur Sales System. So you can register at the link in my bio. It's gonna be on September 22nd at 7:00 PM. That's Eastern Standard Time. And we're gonna walk through how to set this up because I already know that it will be successful when it's done right because I have dozens of client examples who have followed these steps, to build their own thing. I'm not saying, "Hey, come copy my formula and build my business." I'm saying, "Let's use the tools accessible to us to build your business, and I'll help you do it." And I especially want to extend the invitation to this free class to those of you who are in those intangible roles, the wellness entrepreneurs who help people and provide services that are desperately needed, health coaches, yoga professionals, holistic practitioners, healers, plant-based educators, environmentalists, people who are doing wellness work in a very broken world. I feel compelled to support you, and I'm uniquely qualified, having run a wellness business for 15 years. So- People who have invested deeply in learning how to help others and are now trying to figure out how to build an actual sustainable business with a marketing and sales system around that expertise, this class is for you. You absolutely do not have to work in wellness to come. But if you're sitting there thinking, "I know how to help people, I just don't know how to turn all of it into a business without marketing becoming the part of my life that I dread," then I especially want you in that room, because that is exactly what I want to help you solve. That's my passion. That's my purpose. And so, yes, after all is said and done, you do need a plan, you need marketing, you need sales, and yes, you're probably gonna need to learn how to create some type of content if you're going to have a solopreneur clients that you genuinely wanna connect with and serve, it just becomes a lot easier. So marketing is not separate from serving people. It's really about sharing your expertise. And it's how the people that you can serve are gonna find you. So I wish that somebody had helped me understand this when I was graduating from health coaching. It's the reason that we launched a product-based business in 2007 is because my business partner and I both felt completely like, "Nope, there's no way we're gonna be able to continually bring in the right number of clients to make this a sustainable income." And looking back now, 20 years later, it's really a pleasure of mine to be able to help other people solve this problem and not get caught thinking that they can't make a living doing this, because you can. We're gonna start with you, build the offer, clarify your audience, the messaging, create the path, and then put it out there into the world. And then at the end, we build a sustainable plan to keep going. So if you want that system inside your business as you're building it, come to the class on September 22nd. I'm gonna show you how to do it. And I promise you, if nothing else, I will make you see the possibility that marketing and sales can actually be an enjoyable part of your daily business. I know that's a big promise to make, but I think I can do it. So go grab that link. It's in the show notes. And I really do hope you join me. And of course, if you're listening to this in the future and this class has already come and gone, you should be able to click that link and get some version of a replay of that training. So you don't have to miss out on it just because we're in the time warp. All right, my friend, I hope you found it helpful to think about the basic operation of your online business being these foundational pillars. And of course, on my, my lines are always open. If you have questions, you can email me at hello@deborahcsmith. If you love this podcast and you're enjoying the content that I create, I would greatly appreciate it if you scroll down, left me a review or a rating. Usually you can do that right where you're listening to the podcast. So if it's an Apple or Spotify, you'll just see a few stars and right there you can go ahead and click to give a rating and review and I greatly appreciate it. And I hope you have an amazing week this week and you feel really excited about these back to school vibes that are coming our way. And until we meet again, may you be vibrant