Marketing and Mindset with Matt Miller
This podcast is for any achiever striving to reach greatness with the ambition to master the topics of marketing and mindset. It is also for anyone who wants to inspire and instruct others by sharing their message.
Marketing and Mindset with Matt Miller
Emotional Connection & Storytelling
In this episode, you will learn the importance of emotional connection in speaking, similar to making music, as emphasized by Yo-Yo Ma. It covers the necessity of engaging the audience emotionally to have them remember and act on your message. Real-life examples like Ed Mylett's impactful speaking at a Life Surge event highlight effective emotional storytelling. Six key strategies for connecting emotionally with the audience are shared: sharing personal and imperfect stories, discussing struggles, using emotion and vocal variety, encouraging audience reflection, demonstrating passion and credibility, and being likable. Decision-making rooted in emotional engagement underscores the ultimate goal of making a lasting difference in the audience’s lives.
YouTube: https://www.youtube.com/channel/UC16KXmyvqc7g8qwSAhhJa0A