
REPRESENTED with Annie Gichuru
Welcome to REPRESENTED, the podcast.
This is your weekly dose of inspiration that’ll support you to build a racially inclusive online business without letting the fear of getting it wrong get in the way. These episodes will provide insights, strategies, and discussions that break down barriers and empower you to navigate the racial equity landscape.
I’m Annie Gichuru, your host as well as a Racial Equity Coach who supports online business owners such as coaches, course creators, membership owners and group program facilitators. It’s my calling in nature and ability to break-down complex and often uncomfortable conversations around race that has seen me teach over 100 online business owners to be more racially inclusive through my online program REPRESENTED.
Be sure to subscribe, rate and review so this podcast can reach more online business owners and begin to not only normalise racial inclusion in the online coaching space but see us actively shift our perspectives.
REPRESENTED with Annie Gichuru
39. Brave Leadership Is A Choice Featuring Crystal Whiteaker
What does it really take to lead with courage and create spaces where everyone feels like they belong? It’s not just about ticking boxes—it’s about making bold, intentional choices. On today’s episode, I have a powerful conversation with Crystal Whiteaker, author of Brave Leadership is a Choice - An Inclusive Guide To Creating Belonging where we dive deep into what it means to step into brave leadership and make inclusion a core value in everything you do.
Crystal, who’s been honoured as the 2024 Empowerment Leader of the Year, brings 20 years of experience helping brands and leaders build human-focused, values-aligned environments. Throughout our conversation, she shares actionable insights on:
🎙 Choosing Brave Leadership – How leading with courage often means carving your own path, especially when there aren’t role models who reflect your identity.
🎙 Identifying Personal Bias – Practical ways to uncover hidden biases and shift them to foster more inclusive spaces in business and life.
🎙 Aligning Your Brand with Values – Crystal shares her unique framework for values-aligned leadership, particularly for online business owners looking to make an impact.
🎙 Inclusive Brand Photography – How to ensure your brand visuals resonate with a diverse audience by capturing authenticity and representation.
This episode is a must-listen for anyone ready to step up as a brave leader and create real change in their business.
LINKS:
Crystal Whiteaker
Website: https://www.crystallily.co/
Instagram: https://www.instagram.com/crystallilycreative
LinkedIn: https://www.linkedin.com/in/crystalwhiteaker/
Get Instant Access to my Microaggressions 101 Live Training Replay where I teach you how to hold safeR spaces in your online coaching business that will see you serve a wider and more racially diverse audience 👉🏾 https://anniegichuru.com/lt
I'd love to invite you to dive deeper into this work by joining me for the next round of my 10 week online program REPRESENTED. Check out all the details and join the waitlist 👉🏾 https://anniegichuru.com/represented
Come say hi on Instagram, let me know where you are tuning in from. I'd love to hear from you 👉🏾 https://www.instagram.com/annie.gichuru