The Thrive Podcast
Experienced tech entrepreneur Bill Potter sits down with tech leaders and founders for meaningful discussions on how to build and exit a thriving SaaS business, covering important topics like product development, operations, mergers & acquisitions, and so much more!
The Thrive Podcast
S2E6 How to Leverage AI for Sales Success with Bill Potter and Joe Dalton
In this episode of the Thrive Podcast, join host Bill Potter as he welcomes Joe Dalton, a seasoned expert in sales strategies and the acclaimed author of "Sales Craft." Dive into a riveting discussion about the transformative impact of AI on customer service and sales processes. Discover how integrating technology like AI can streamline operations, multiply lead generation, and significantly improve customer interaction—all critical for tech-led companies aiming to excel in today's dynamic market. Joe shares practical insights and actionable strategies that promise to revolutionize your approach to customer engagement. Tune in to learn how to harness the power of AI to fuel your business growth and maintain a competitive edge.
Timestamps:
- 00:00 - Curiosity Clip: The transformative impact of AI on sales processes.
- 00:22 - Intro Stinger: Introduction to the Thrive Podcast.
- 00:32 - Bill introduces the podcast theme and guest Joe Dalton.
- 01:42 - Joe discusses the integration of technology in enhancing customer experience.
- 02:31 - Bill reflects on the benefits of proactive customer communication.
- 03:14 - Joe emphasizes the importance of rapid response and multiple touchpoints in customer engagement.
- 05:48 - Discussion on strategy and using customer feedback for business growth.
- 06:23 - Joe and Bill discuss the importance of personal connection in business-to-business and business-to-consumer contexts.
- 08:38 - The role of authenticity and listening in building trust with customers.
- 11:03 - Joe shares a success story of technology implementation that boosted customer engagement.
- 13:50 - Bill and Joe discuss the role of AI in enhancing customer service and operational efficiency.
- 16:32 - Challenges in adopting new technologies and strategies to overcome them.
- 19:33 - The importance of focusing on customer value in product development.
- 20:45 - Joe predicts future technologies that will influence customer experience.
- 23:24 - The enduring importance of human interaction in a digital world.
- 27:02 - Joe offers advice to tech-led founders on achieving business growth and successful exits.
- 28:14 - Closing remarks and thanks to the audience.
Listen now to gain insights into blending technology with traditional sales techniques to supercharge your customer engagement strategies!
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Produced by Good Agency
Producer: Clay Vaughan
Director: Daniel Miller
Director of Photography: Orlando Briones
Key Grip: Joshua Williams
Grip: Stephen Crescenzo
Gaffer: Barry Strickland
Hair & Makeup: Cinthia Moore & Dayna Bantz