S2E12 Revamp Your Sales: How to Win Customers and Skyrocket Profits with Steve Yastrow and Bill Potter

Episode Description:
Join us on the Thrive Podcast as we welcome Steve Yastrow, a renowned consultant and trailblazer in customer experience and sales strategy. Dive into a discussion full of invaluable insights on creating persuasive conversations that transcend traditional sales pitches and foster deep customer relationships. Discover the power of Brand Harmony and learn how aligning every customer interaction can significantly drive your business's growth and strategic success.

🔹 Key Topics:
Transforming customer beliefs into business results
The effectiveness of ditching traditional sales pitches
Strategies for building trust and fostering customer loyalty
The role of improvisation in sales interactions
Implementing Brand Harmony to enhance customer experience
Developing impactful go-to-market strategies

Timestamps:
00:00 - Introduction and the impact of customer beliefs
00:34 - Welcome and overview by Bill Potter
01:50 - Introduction of Steve Yastrow
02:14 - Discussion on persuasive conversations in sales
03:18 - Exploring the six habits for mastering persuasive conversations
05:18 - Importance of improvisation in customer interactions
07:19 - Concept and benefits of Brand Harmony
09:16 - How Brand Harmony drives enterprise value
11:44 - Ensuring messages resonate deeply with customers
15:08 - Advice on go-to-market strategies
18:28 - Case study demonstrating the transformative power of Steve's principles
22:00 - How to connect with Steve Yastrow
22:49 - Closing thoughts and thanks

Connect with Thrive Advisors:
Website: thriveadvisors.com
Email: hello@thriveadvisors.com

#ThrivePodcast #SalesLeadership #CustomerExperience #BusinessGrowth #SalesStrategy #BrandHarmony
#BusinessGrowth #TechEntrepreneurship #BillPotter #SteveYastrow #SalesStrategy #BusinessDevelopment #StrategicGrowth

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Phone: (833) 403-5700
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Office Address: 9002 Six Pines Drive, 4th Floor, Suite #161, Shenandoah, TX 77380

Produced by Good Agency

Producer: Clay Vaughan
Director: Daniel Miller
Director of Photography: Orlando Briones
Key Grip: Joshua Williams
Grip: Stephen Crescenzo
Gaffer: Barry Strickland
Hair & Makeup: Cinthia Moore & Dayna Bantz