Disruptive Influence with Jeff Abracen
Jeff Abracen, a Montreal-based Communication & Storytelling Coach, Pitch Consultant, Creative Director & Public Speaker, talks with brilliant minds who are disrupting and influencing their industry, in their way.
Disruptive Influence with Jeff Abracen
Ep 28: "Life. Style. Business." with Shoaib Ahmed
Shoaib Ahmed, Founder, Brand Storyteller, Ghostwriter, and Digital Nomad, joins Jeff to talk about building a business that actually works for you.
We get into personal branding that drives results, solopreneur freedom, the reality behind it, and how Shoaib curates what he calls his “little life”, for more freedom, flow, and focus. He shares how he approaches content, and what it’s like to ghostwrite for everyone from global execs to Gen Z founders, how numbers and narratives go hand in hand, fashion, power bowls, and how to win over your barista and batch create content in a coffee shop.
And surprise! Bestie Karla McNeilage, Personal Brand Strategist and Owner at Wave Socials, crashes the pod with surprise questions, unhinged chaos, and some real talk about growth, friendship, confidence, and how far they’ve come -together.
If you’re a executive, founder, coach, creator, consultant, or anyone building something that’s both personal and powerful, this episode slaps.
00:00 Intro
00:38 Meet Shoaib Ahmed
01:37 Curating a Stylish Life and Content
02:57 The Concept of 'My Little Life'
03:52 Business Retreats and Collaborations
05:04 Building Meaningful Connections
07:15 The Importance of Complementary Relationships
08:29 Navigating Business Partnerships
10:09 The Journey of a Digital Nomad
11:23 Finding Balance in Health, Wealth, and Happiness
12:46 The Evolution of a Solopreneur
14:56 Self-Discipline and Awareness
16:46 Understanding ADHD and Its Impact
18:27 The Role of a Ghostwriter
20:35 The Art of Context Switching
22:05 Automation and Systems in Business
23:41 The Challenges of Solopreneurship
25:08 The Intersection of Storytelling and Data
27:53 Proving Value Through Metrics
29:50 The Joy of Numbers and Analytics
30:58 Content Creation Rituals
32:38 Daily Routines and Coffee Rituals
37:11 Coffee Shop Strategies for Productivity
39:15 Client Relationships and Boundaries
41:31 The Importance of Trust in Branding
43:11 From Nerd to Rebel: Embracing Change
46:26 Unhinged Questions and Fun Dynamics
54:21 Reflections on Personal Growth and Identity
Connect with Jeff Abracen on LinkedIn [https://www.linkedin.com/in/jeffabracen/]
If you are or know a disruptive influencer who would make a great guest, we'd love to hear from you.
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Cover art by Daniel Devoy
Music by Stephen Voyce
©2024 The Disruptive Influence Podcast - Jeff Abracen