Pizza King Podcast: Empowering Pizzeria Leadership
The Pizza King Podcast is where pizzeria owners and operators go to sharpen their skills, build better teams, and grow more profitable businesses. Hosted by Tyrell Reed—franchise leader, coach, and author of Next Level Leadership—each episode delivers practical insights, real-life stories, and expert advice to help you win in the pizza business. Whether you're opening your first shop or scaling your tenth, this show is your guide to pizza business excellence.
Pizza King Podcast: Empowering Pizzeria Leadership
How Todd’s Curry Sauce is Disrupting the Food Game – A Conversation with Elliott Ramsdell
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On this episode of The Pizza King Podcast, I sit down with Elliott Ramsdell, the mastermind behind the rapid rise of Todd’s Curry Sauce. We dive into his journey from running a digital agency to launching a game-changing sauce brand and how he’s disrupting the food industry one bottle at a time.
Elliott shares how he went from branding and marketing to rolling up his sleeves and scaling a sauce business with a unique vision: getting Todd’s Curry Sauce into as many mouths as possible. We talk about the power of relationships in business, how great products spread through word-of-mouth, and why loyalty—both in customers and in partnerships—drives long-term success.
🔥 Key Takeaways:
How Elliott transitioned from digital marketing to food service and CPG.
The importance of building a brand through storytelling and personal connections.
Creative ways pizzerias can add new revenue streams through sauces, merch, and loyalty programs.
How Todd’s Curry Sauce is shaking up the foodservice industry and landing in major restaurant chains.
Why personalization and direct customer relationships are key to growing a product-driven business.
Plus, we swap some killer pizza topping ideas using Todd’s Curry Sauce (trust me, you’ll want to try this). If you're a restaurant owner, marketer, or just love hearing about innovative food brands, this episode is packed with gems!
👉 Tune in and hear why this sauce is making waves—and how you can get your hands on some!
Ready to open your first pizza business?
Get my FREE New Store Checklist
go.tyrellreed.com/free
Todd's Curry Sauce - Enjoy 10% Off All Orders using code: PIZZAKING
www.toddscurrysauce.com
Bag Genie Pizza Bags - Buy and 4 bags and get a 5th bag for free using Code: PIZZAKING
www.baggenie.net
George rolls up in the EDGE test truck and invites you to step inside, where you’ll bake your own pizzas in our oven—using your dough, your toppings, your process. It’s the simplest way to experience firsthand why EDGE powers some of the best-performing pizza kitchens in the world, and why our bake is widely regarded as market-leading.
https://www.edgeovens.com/test-bake
Want to grow your pizza shop with better systems, better leadership, and real operator conversations?
Join Pizza Pro Circle.
It’s a free community for pizzeria owners, operators, and managers who want practical ideas they can use in the shop.
We talk about sales, marketing, leadership, team development, operations, and the real work of running a better pizzeria.
Join us here:
https://www.skool.com/tyrells-group-9324/about
Free Tools and Courses for Pizzeria Owners & Managers
Email: info@tyrellreed.com
Upcoming events and appearances:
California Restaurant Show August 24-26
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