Dental Marketing Goat

#194 The Truth About Zocdoc: Why Dentists Lose HALF Their Patients

Gary Bird

In this episode, Gary Bird breaks down the real pros and cons of using Zocdoc to grow your dental practice. Gary shares why Zocdoc can drive high patient volume, but also why its 50% no-show rate and per-schedule fees make it a risky strategy for dentists. Learn how to prioritize high-intent dental marketing, maximize Google search ads, and avoid common mistakes with online schedulers. If you're considering Zocdoc for patient acquisition or wondering how to improve dental marketing ROI, this episode gives you practical advice to make informed decisions.

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SMC: https://smcnational.com/
Personal: https://thegarybird.com

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Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
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