Dental Marketing Goat

#219 "AI Search" in Dental: Some Things You Should Know!

• Gary Bird

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In this episode, host Gary Bird breaks down the truth about AI search in dentistry, and what it means for your marketing strategy. With tools like ChatGPT, Atlas, and Google’s new AI features, search results are changing fast, and dentists need to know how it impacts their visibility online. Gary reveals real test results from AI browsers, showing how “best dentist” rankings vary wildly between users and sessions. Discover how AI models pull from Google, what this means for dental SEO, and how to future-proof your practice’s marketing. Watch now to stay ahead of the curve and understand where AI in dental marketing is really heading.

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Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

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