Wisepreneurs | Women Entrepreneurs Over 50 Monetizing Expertise

For women entrepreneurs over 50, expertise monetization is the path to independent practice that lasts.

Working lives now extend far beyond what anyone predicted. Organisations need people who can navigate complexity and ambiguity, and increasingly, experienced professionals are choosing solopreneurship over employment. Wisepreneurs features real conversations with experienced professionals — particularly women — about what that transition actually takes.

What we explore

● Expertise monetization: turning professional knowledge into visible market presence
● Building solopreneur practice through partnerships and collaborative networks ● AI tools that amplify rather than replace experienced judgment
● Navigating the transition from employment to independent practice
● Sustaining cognitive vitality for the long term

85+ episodes. Real conversations. No motivational fluff. Your accumulated expertise is your competitive advantage. This podcast shows you how to systematically position it.

Hosted by Nigel Rawlins
Find transcripts and more: wisepreneurs.au
Connect on LinkedIn: linkedin.com/in/nigelrawlins/
Subscribe to the newsletter: wisepreneurs.com.au/newsletter/

Podcasting since 2020 • 90 episodes

Wisepreneurs | Women Entrepreneurs Over 50 Monetizing Expertise

Latest Episodes

Margareta Krizova Freelance Advice: Six Questions That Replace Your Business Plan

Margareta Křížová shares six questions that replace the traditional business plan for independent professionals going freelance after 50. She co-founded a boutique M&A advisory firm in Prague in 1993 and sold her equity stake at 53 t...

May 07, 2026 • Season 1 • Episode 88 • 50:02

Janine Garner Expertise Monetisation: How Women Build Independent Consulting Practices

Janine Garner helps women entrepreneurs over 50 turn accumulated expertise into independent consulting practices that charge what professional judgment is worth. After 20 years in corporate marketing, finishing as group marketing director for t...

April 23, 2026 • Season 1 • Episode 87 • 56:57

Ella Zhang Expertise Building: Micro Habits for Experienced Consultants

Ella Zhang helps experienced professionals monetise hard-won expertise through inner operating systems that rebuild leadership capability from the inside out. From her Sydney consulting practice, she draws on neuroscience and Chines...

April 09, 2026 • Season 1 • Episode 86 • 52:55

Ben Legg Portfolio Careers and Expertise Monetisation: From Google COO to Solopreneur

Ben Legg helps experienced professionals monetise expertise as co-founder of The Portfolio Collective, a 16,000-member community for portfolio careers. Before that he was COO of Google Europe, led Coca-Cola's India turnaround, worke...

March 26, 2026 • Season 1 • Episode 87 • 51:59

Michael Zipursky Consulting Success: Why Conversations Beat Marketing for Independent Consultants

Michael Zipursky studied 1,300 coaching engagements to show how experienced consultants build expertise-driven practices.Building a consulting practice through relationships and conversations rather than marketing systems requires a spec...

March 12, 2026 • Season 1 • Episode 86 • 57:08

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