Wisepreneurs | Women Entrepreneurs Over 50 Monetizing Expertise
For women entrepreneurs over 50, expertise monetization is the path to independent practice that lasts.
Working lives now extend far beyond what anyone predicted. Organisations need people who can navigate complexity and ambiguity, and increasingly, experienced professionals are choosing solopreneurship over employment. Wisepreneurs features real conversations with experienced professionals — particularly women — about what that transition actually takes.
What we explore
● Expertise monetization: turning professional knowledge into visible market presence
● Building solopreneur practice through partnerships and collaborative networks ● AI tools that amplify rather than replace experienced judgment
● Navigating the transition from employment to independent practice
● Sustaining cognitive vitality for the long term
85+ episodes. Real conversations. No motivational fluff. Your accumulated expertise is your competitive advantage. This podcast shows you how to systematically position it.
Hosted by Nigel Rawlins
Find transcripts and more: wisepreneurs.au
Connect on LinkedIn: linkedin.com/in/nigelrawlins/
Subscribe to the newsletter: wisepreneurs.com.au/newsletter/
Wisepreneurs | Women Entrepreneurs Over 50 Monetizing Expertise
Amy Alkon Menopause and Cognitive Performance: Protecting Your Professional Edge Through Science
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Menopause and cognitive performance for professional women: when brain fog, fatigue, and memory loss threaten your career edge, the problem is medical science, not you.
Amy Alkon is an award-winning investigative science writer and author of Going Menopostal. She exposes the gap between what medical research knows about menopausal care and what most doctors actually provide, leaving accomplished women to mistake a solvable physiological issue for burnout or professional decline.
Amy explains why self-advocacy matters when the medical system fails to connect menopause with cognitive symptoms, and what the science actually supports for protecting your mind during this transition.
For experienced professional women whose accumulated expertise depends on cognitive sharpness, this episode reframes menopause from career threat to manageable physiological event.
Wisepreneurs explores how women over 50 monetize expertise and build sustainable solopreneur practice.
Resources Mentioned
- Amy Alkon's Book: Going Menopostal: What You and Your Doctor Need to Know About the Real Science of Menopause and Perimenopause
- Amy's website: https://www.amyalkon.net/
- Amy Alkon's subscriber list: Get updates from Amy at subscribers@amyalkon.net
- Amy Alkon on LinkedIin: https://www.linedin.com/in/amy-alkon-286691/
Names Mentioned on this podcast
Scott Alexander, Zoe Harcombe, Mike Eades, Mary Dan Eades, Albert Ellis, Catherine Eban, Richard Dawkins, Maryanne Demasi, Amy Dresner, Epictetus, Freud, Dr. Helen (Helen Smith), Stephen King, Jack London, Carrington McDuffy, Jerilynn Prior, David Buss, Gary Taubs, Nina Teicholz, Rudy Voldman
Connect with Nigel Rawlins
website https://wisepreneurs.com.au/
Linkedin https://www.linkedin.com/in/nigelrawlins/
Twitter https://twitter.com/wisepreneurs
Downloads
- Embodied Intelligence Self-Assessment
- Professional Reputation Audit
https://wisepreneurs.com.au/free-assessments/
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